The new home venue has been converted since the end of March. The players have access to the latest gaming equipment and state-of-the-art streaming technology. In addition to eight PlayStation 5 consoles the box has a fully cabled and illuminated stage with several camera angles, Clevertouch to enable analysis of game play as well as several mobile areas for use by partners and sponsors. There are also 50 seats for fans.
The lounge can also be used for Bundesliga matches for streaming and production of additional content formats. There are also plans for events with partners and sponsors, training with the Teens 04 Club and possible eSports camps.
"The idea of having a gaming box at the BayArena has been around for a long time. We are incredibly proud of being able to put this project into effect. That makes it possible for us to provide further services to customers and fans. In addition, our eSports team has a new home with a first-class and unique infrastructure for exciting matches, entertaining streams and a whole range of other events. We are excited and very much looking forward to the future," said Florian Dederichs, head of sponsorship, hospitality and eSports.
The eSports box will be used for the first time tomorrow Saturday 28 May. It will be the venue for the final event in the #B04eSports talent show. It all starts at midday. The tournament will be broadcast on the club Twitch channel.
Bayer 04 Leverkusen has a new coffee partner. The club has agreed a long-term partnership with the Bocholt-based roastery Imping, running to 30 June 2031. The exclusive partnership with the family-run business includes the installation of fully automatic coffee machines at the BayArena, as well as the right to supply and serve coffee products in the business areas during Werkself home games.
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Plenty going on both on and off the pitch: The Bayer 04 fan support team has organised a number of highlights for fans visiting the Werkself 2026/27 summer training camp in Blankenhain, in the Weimarer Land region. Registration for the events is now open. All the details at a glance.
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The Bayer 04 Leverkusen Women’s team and s2-Software are continuing their long-term partnership: The Werkself and the provider of pre-owned Microsoft licences have extended their contract by two years to 2028. This means s2-Software will remain the Bayer 04 sleeve sponsor for all matches in the Google Pixel Women’s Bundesliga.
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BIOGENA is the new performance partner for the Bayer 04 Leverkusen Women’s team. Under a partnership initially set to run for three years, the club and the leading Austrian micronutrient company are pooling their expertise in the areas of health, fitness and top-level performance.
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100 children from the Bayer 04 Football Academy had the chance to gain exclusive insights: As part of the summer camp, the young footballers headed inside the BayArena at midday on Tuesday, 21 July, where they were due to meet Werkself keepers Janis Blaswich and Simeon Rapsch in the press conference room. The two players took plenty of time to answer every question from the inquisitive audience – whether it was about their own careers or their first impressions of the new head coach. Finally, there was even time left to sign autographs for the young fans.
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