Back
19.07.2023Bayer 04

New home shirt a complete success – away shirt launch on Friday

The sales figures are increasing: The new Bayer 04 home shirt is very popular with Werkself fans. And they can look forward to the next highlight with the launch of the new away kit for the 2023/24 season on Friday. That will be available at the friendly against SC Paderborn in Velbert.
crop_20230718_JS_Training_1998.jpg

The Werkself will play "with the cross on the chest" at home in the new season. There will be a prominent red cross on the black home shirt That is an expression of the link to the Bayer Works, the source of both the club and the city of Leverkusen. The shirt has been available for a week at the online shop as well as at the Bayer 04 fan shops.

And the special design has gone down well with the fans. Compared with last year, nearly twice as many home shirts have been sold in the same period of time. The positive response is comparable with the enthusiastic reaction of the Leverkusen support to the Werkself home shirt two years ago. Back then, there was a reminder of the legendary Champions League season in 2001/02, when Bayer 04 reached the final against Real Madrid, with a home shirt with black and red stripes that immediately after its introduction led to a similar run as in this year.

New away shirt available in Velbert 

Bayer 04 fans can look forward to the new 2023/24 away shirt this week. It will be launched on Friday morning 21 July and the Werkself will play in the new shirts for the first time in that evening's friendly against SC Paderborn. New signings Granit Xhaka, Jonas Hofmann and Alejandro Grimaldo are set to feature.

The kick-off at the IMS Arena in Velbert is at 17.30 CEST with tickets available to Bayer 04 fans from 16.00 CEST at counter four. And the new away kit will also be available on site.

Bayer 04 will present the third kit for the 2023/24 season on 9 August.

Related News

Julia Mickenhagen verlässt Bayer 04
Women - 12.05.2026

Julia Mickenhagen to move to VfB Stuttgart

Full-back Julia Mickenhagen is leaving Bayer 04 Leverkusen at the end of the season to join Bundesliga newcomers VfB Stuttgart. The 21-year-old’s contract with the club expires on 30 June.

Show more
Women keep Champions League hopes alive with win in Leipzig | 25th matchday
Werkself-TV - 11.05.2026

Women: TV-highlights of 3-1 win at RB Leipzig

Werkself-TV shows the highlights of the Bayer 04 women's 3-1 win at RB Leipzig on the 25th matchday of the Google Pixel Frauen-Bundesliga 2025/26.

Show more
Zweikampf im Training
Women - 10.05.2026

Bayer 04 Women looking to keep Champions League hopes alive at Leipzig

The Werkself need a win in their penultimate match of the season at RB Leipzig on Monday evening (18:00 CEST) to keep their hopes of third place alive until the final day. After Eintracht Frankfurt lost on Saturday, Roberto Pätzold's side can close the gap on their rivals to two points and leave it all to play for next Sunday.

Show more
Werkself Warriors Celebrate First Season Together
Fans - 10.05.2026

Werkself Warriors Celebrate First Season Together

Werkself fans from across the New York City area gathered Saturday morning at Smithfield Hall in Manhattan to cheer on Bayer 04 in the club’s crucial Bundesliga showdown against VfB Stuttgart given the match’s big implications.

Show more
Die Werkself nach Abpfiff bei den mitgereisten Fans
Bundesliga - 10.05.2026

Werkself Review #VfBB04: Determined to end on a high at home

In the next head-to-head clash for the Champions League places at VfB Stuttgart, Bayer 04 failed to follow up their impressive 4-1 win at home to RB Leipzig from the week before. After Aleix Garcia gave the Werkself the lead with their fastest goal of the season, the Swabians turned the game around and won 3-1, knocking Leverkusen down into sixth place. It leaves them needing a win at home to Hamburger SV and other results to go their way on the final day of the 2025/26 campaign in order to reclaim fourth spot. The Werkself Review has all the analysis and reaction from all those involved in an eventful encounter with VfB.

Show more