Back
19.07.2023Bayer 04

New home shirt a complete success – away shirt launch on Friday

The sales figures are increasing: The new Bayer 04 home shirt is very popular with Werkself fans. And they can look forward to the next highlight with the launch of the new away kit for the 2023/24 season on Friday. That will be available at the friendly against SC Paderborn in Velbert.
crop_20230718_JS_Training_1998.jpg

The Werkself will play "with the cross on the chest" at home in the new season. There will be a prominent red cross on the black home shirt That is an expression of the link to the Bayer Works, the source of both the club and the city of Leverkusen. The shirt has been available for a week at the online shop as well as at the Bayer 04 fan shops.

And the special design has gone down well with the fans. Compared with last year, nearly twice as many home shirts have been sold in the same period of time. The positive response is comparable with the enthusiastic reaction of the Leverkusen support to the Werkself home shirt two years ago. Back then, there was a reminder of the legendary Champions League season in 2001/02, when Bayer 04 reached the final against Real Madrid, with a home shirt with black and red stripes that immediately after its introduction led to a similar run as in this year.

New away shirt available in Velbert 

Bayer 04 fans can look forward to the new 2023/24 away shirt this week. It will be launched on Friday morning 21 July and the Werkself will play in the new shirts for the first time in that evening's friendly against SC Paderborn. New signings Granit Xhaka, Jonas Hofmann and Alejandro Grimaldo are set to feature.

The kick-off at the IMS Arena in Velbert is at 17.30 CEST with tickets available to Bayer 04 fans from 16.00 CEST at counter four. And the new away kit will also be available on site.

Bayer 04 will present the third kit for the 2023/24 season on 9 August.

Related News

Ansetzung 2. Runde DFB-Pokal 2026/27
DFB-Pokal - 10.09.2026

DFB Pokal: Second-round tie at home to Nürnberg on Wednesday night

The German Football Association (DFB) confirmed the kick-off times for the second round of the 2026/27 DFB Pokal on Thursday. Bayer 04 will meet 1. FC Nürnberg on Wednesday 28 October at 20:45 CET.

Show more
Ansetzung des 6. Bundesliga-Spieltags
Women - 09.09.2026

Floodlit home match against Werder Bremen: Women’s Bundesliga Matchday 6 scheduled

This Wednesday afternoon, the German Football Association (DFB) announced the exact kick-off times for Matchday 6 in the Google Pixel Women’s Bundesliga. According to the fixture list, the Bayer 04 Women’s home match against Werder Bremen will be played on Friday, 2 October, at 18:30 CEST.

Show more
Burak Kir und Clinton Wilson beim Packen
Sustainability - 09.09.2026

‘Real role models’ show solidarity – BioBrotbox campaign with Bayer 04

Just in time for the start of the school year, everyone was hard at work again at NaturGut Ophoven. For the 21st time, Bayer 04 have supported the annual ‘BioBrotbox’ campaign, which puts together a healthy breakfast for first-year primary school pupils in Leverkusen – and not only contributed 1,904 muesli bars but also plenty of enthusiasm too: Together with the U19 players Burak Kir and Clinton Wilson, Emily Wallrabenstein and Paulina Platner from the Women’s Bundesliga team helped with the packing. The latter was clearly delighted “that Bayer 04 are helping out with regional projects like this and showing their commitment to the local community”.

Show more
Gruppenfoto
Football Academy - 07.09.2026

Bayer 04 Football Academy São Paulo visits Leverkusen

A group of about 50 members of the Bayer 04 Football Academy São Paulo visited Leverkusen over the past few days, accompanied by Bayer 04 club legend Paulo Sergio and Luiz Felipe (managing director of academy in São Paulo) for a week full of football, encounters and very special insights. In addition to the Bundesliga away game in Elversberg and the home game against Union Berlin, the visit also featured a joint training session with the Bayer 04 Football Academy in Leverkusen and a tour of the Bayer AG facilities. The guests also gained special insights into the club and the world of Bayer 04.

Show more