The design of the new Bayer 04 home shirt has been designed together with kit supplier Castore in conjunction with Werkself fans. "The Bayer Cross is an important, identity-creating symbol for our supporters," said Marcus Breglec, chief marketing & innovation officer at Bayer 04. "A lot of fans asked for this to be more clearly represented on the Werkself home shirt." A second, much bigger cross is on the chest of the shirt in the style of the Bayer Cross on the club badge and the flags in the home end.
"It stands both for our tradition as well as our desire for high quality and performance," said Harald Hartel, head of brand at Bayer 04. "The Bayer Cross is well known throughout the world and people everywhere see it as a sort of seal of quality. Few clubs have such a strong trademark."
The new shirt has also gone down well with the players. "For me, the cross on the chest expresses a big sense of community, it's a great symbol of the togetherness of fans and the team," declared captain Lukas Hradecky.
The new home shirt is made 100% of polyester and has a stretch fit. Shirts are available in children's sizes 128 to 164 (at the price of €64.90) and adult sizes S to 5XL (at the price of €84.90).
Special events for a special match: Bayer 04 are offering fans a varied programme of events at tonight’s home game in the Google Pixel Women’s Bundesliga against German champions Bayern Munich (kick-off: 18:00 CEST). Alongside a number of interactive activities, events to mark the DFB Sustainability matchday are also planned around the Ulrich Haberland Stadium. Read on in the matchday news ahead of the clash with FC Bayern.
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Following two close encounters against VfL Wolfsburg and away to TSG Hoffenheim, the Bayer 04 Women face another top side on Monday night. The Werkself host German double winners Bayern Munich at the Ulrich Haberland Stadium at 18:00 CEST to round off matchday 4 in the Google Pixel Women’s Bundesliga. Head coach Roberto Pätzold is counting on another spirited performance from his team.
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After the 2-2 draw at FC Augsburg on Matchday 3 of the 2026/27 Bundesliga season, Edmond Tapsoba and Christian Kofane spoke to Werkself-TV...
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Werkself TV shows the highlights of Bayer 04's 2-2 draw at FC Augsburg on Matchday 3 of the 2026/27 Bundesliga season...
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