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A UNIQUE VIP EXPERIENCE

Hospitality

Experience top performances both on and off the pitch at all domestic and international home matches. Whether in the "Premium Lounge", the "19nullvier Lounge" or in the executive boxes in the south, east or north of the BayArena: the VIP experience in Leverkusen is unique. It is rounded off by a high-level networking concept and a unique range of culinary delights that is second to none in the Bundesliga. Invite your guests to join us and enjoy the extraordinary atmosphere of our hospitality areas. Discover for yourself - whether privately or on business - the first-class service at Bayer 04 Leverkusen and become part of the club under the Bayer Cross.

 

Event box VIP North
Event box VIP North

VIP boxes East
VIP boxes East

VIP boxes South
VIP boxes South

Event box VIP East
Event box VIP East

Premium Lounge VIP West
Premium-Lounge VIP West

19zerofour-Lounge VIP West
19zerofour-Lounge VIP West

Stammtisch VIP West
Stammtisch VIP West

Map of VIP Boxes

Conferences & Events

The BayArena offers more than just football—it’s the perfect venue for conferences, workshops, and events, whether for ten or 1,200 people. With flexible spaces, state-of-the-art technology, and a unique stadium atmosphere, we’ll set the stage for your event. You decide the lineup; we’ll recommend the right strategy for a real sense of achievement under the crossbar.

Video wall of the BayArena

News

Werner Wenning und Wolfgang Nickl
Bayer 04 - 13.10.2026

From 1 January 2027: Wolfgang Nickl to succeed Werner Wenning as shareholder committee chairman

There will be a change at the top of the Bayer 04 Leverkusen Fußball GmbH shareholder committee at the end of the year, with Werner Wenning stepping down from the Bundesliga club's control committee on 31 December 2026. Wolfgang Nickl, who has been part of the committee since March of this year, will take over the chairmanship on 1 January 2027.

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Extreme Networks
Business - 12.10.2026

New network partner: Extreme Networks enters a five-year partnership

Bayer 04 Leverkusen has secured a new network partner in Extreme Networks GmbH. The leading provider of AI-powered network automation has agreed a five-year partnership with the Bundesliga club, running until 30 June 2031. As part of this, the club’s existing Wi-Fi 5 infrastructure will be replaced by more than 400 Wi-Fi 7 access points, which are specifically designed to meet the requirements of a stadium with a high user density. The aim is to enhance the fan experience while optimising operational processes and security.

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Fernando Carro bei der EFC-Generalversammlung
Bayer 04 - 01.10.2026

Greater say, higher revenues: Carro and Rolfes at the EFC General Meeting

Whenever the leading figures in European club football come together, Bayer 04 are right in the thick of it: At the 33rd General Assembly of the European Football Clubs (EFC) in Copenhagen, Fernando Carro, CEO, and Simon Rolfes, Managing Director Sport, discussed key sporting and economic issues for the future.

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Bayer 04 verlängert mit Sponsor NRG24
Business - 29.09.2026

Bayer 04 extends sponsorship deal with NRG24

Bayer 04 Leverkusen and sponsors club partner NRG24 are continuing their partnership, which has been in place since the summer of 2023. The Bundesliga football club and the energy consultancy firm have extended their successful partnership until 30 June 2027.

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EDU-DC Conference in der BayArena
Bayer 04 - 28.09.2026

EDU-DC Conference at the BayArena: Dual training in sport, with a focus on football

“School education: a key to success in a sporting career?” – this and other questions relating to dual training in sport, particularly in football, took centre stage at the EDU-DC Conference at the BayArena. The event, held in the Premium Lounge, brought together experts from top clubs and associations from 24 nations, including England, Spain, Germany and the Netherlands. Representatives from Bayer 04 and TSV Bayer 04 provided insights into the interplay between school and sport at the Werkself.

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Partners

Owner | Main Sponsor | Supplier | Sleeve Partner

Logo Bayer AG

Bayer AG:

Bayer 04 Leverkusen Fußball GmbH is a wholly-owned subsidiary of Bayer AG.

The Bayer 04 Leverkusen first team is the flag ship of the Bayer top teams.

About Bayer AG
Logo BarmeniaGothaer

BarmeniaGothaer:

With around eight million customers, 7,500 employees and premium income of around 8 billion euros, Barmenia-Gothaer is one of the top 10 insurers in Germany and one of the largest mutual insurance companies.

It offers all lines of insurance for private and corporate customers.

About BarmeniaGothaer
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New Balance

New Balance, based in Boston, Massachusetts, has followed the aim as an independent company since 1906 of empowering people through sport and craftsmanship to create positive change in communities across the world.

New Balance has 10,000 employees worldwide and in 2024 achieved a global turnover of 7.8 million US dollars. The company has four production sites for sports footwear in New England and another in Flimby, Great Britain.

The New Balance MADE in USA sports footwear includes at least 70% of materials from within the USA that makes a set share of the US turnover.

About New Balance
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NIEDAX GROUP

The Niedax Group is one of the leading suppliers of cable management systems worldwide. It is operating at 81 locations, including 25 production sites, in over 30 countries. 2,800 employees are currently working for Niedax Group. Niedax offers more than 50,000 items in the electrical installation sector. Its products are mainly used in public buildings, tunnels, infrastructure projects, industrial and automotive plants, maritime systems as well as in the energy sector and shipbuilding. The Niedax Group, headquartered in Linz on the Rhine, Germany, has been family-owned since its founding in 1920.

About Niedax Group

Premium-Partner

Our Premium partners follow the main sponsors and suppliers in the sponsors' pyramid. At this partner level, the advertising performance here achieves a nationwide media presence.

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Anheuser-Busch InBev

A truly global company. Present in around 150 countries across the world. With more than 260 quality breweries and over 200,000 employees. More than 500 brands are brewed – with professionalism and passion for retail and hospitality. Among them global premium beers such as Corona, Budweiser, Stella Artois and Spaten, international brands like Beck's and Leffe, and many successful regional offerings that resonate strongly with their markets.

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CEAT

Founded in 1924, in Italy, CEAT is one of the leading tyre brands and the flagship company of the RPG GROUP . Driven by the purpose of helping the world move safely and smartly, CEAT provides world-class products and services across 110+ countries. Our business operations are positioned across continents, with 9 geographical clusters and 7 regional offices located in Brazil, Dubai, Germany, India, Indonesia, Nepal and Philippines ensuring comprehensive worldwide coverage. CEAT is the first tyre brand in the world to be awarded the prestigious Deming Grand prize by the Japanese Union of Scientists and Engineers (JUSE) for excellence in Total Quality Management. The company produces tyres for various vehicle segments such as agricultural machinery, tractors, passenger and commercial vehicles, off-road vehicles, forklift trucks, two-wheelers and buses.

 

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drivio

DRIVIO stands for a new generation of mobility: flexible, digital and transparent. As an independent car subscription provider, the company offers easy access to modern vehicles – fully bookable online, with individually selectable terms and a single monthly rate that already includes insurance, maintenance, vehicle tax, registration and seasonal tyres, among other services.

Under the motto "Drive it! Love it! Leave it!", DRIVIO combines years of industry expertise with a high-performance digital booking platform and a nationwide network of qualified logistics and retail partners across Germany.

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DXC Technology

DXC Technology is a leading provider of enterprise technology and innovation. The company delivers software, services and solutions to global enterprises and public sector organisations, helping them to harness AI to achieve rapid results in an era of exponential change. With in-depth expertise in managed infrastructure services, application modernisation and industry-specific software solutions, DXC modernises, secures and operates some of the world’s most complex technology environments.

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etoro

EToro is a trading and investment platform founded in 2007 that supports users in expanding their knowledge and funds as part of a global community. With the help of innovative investment tools, eToro enables trading and investing in a new way. In addition to shares, eToro offers numerous ETF's, foreign currency, commodities, indices and much more. The eToro community, now with over 38 million registered users, includes both newcomers and experienced traders.

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Kaiyun.com

The Asian digital platform specializing in sportbook and entertainment. Empowering by advanced technology, Kaiyun.com has been committed to providing users with comprehensive and ultimate gaming experience.

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LEDVANCE

With branches in over 50 countries and business activity in over 140 countries, LEDVANCE is one of the world's leading companies in general lighting for professional clients and end users. Originating from the OSRAM business for general lighting, the portfolio of LEDVANCE covers a wide range of applications, intelligent lighting products for smart homes and smart buildings, one of the widest ranges of advanced LED lights in the lighting sector as well as traditional lighting.

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Lerros

Lerros stands for modern and high-quality men’s fashion that delights with timeless design and unmatchable comfort. For over 40 years, Lerros has been creating stylish and versatile collections, which are made for everyday wear as well as special occasions. With a focus on premium materials and processing as well as attention to detail, Lerros combines tradition with innovation and appeals to fashion-conscious men who want to express their personality through sophisticated fashion and stylish accents.

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NIEDAX GROUP

The Niedax Group is one of the leading suppliers of cable management systems worldwide. It is operating at 81 locations, including 25 production sites, in over 30 countries. 2,800 employees are currently working for Niedax Group. Niedax offers more than 50,000 items in the electrical installation sector. Its products are mainly used in public buildings, tunnels, infrastructure projects, industrial and automotive plants, maritime systems as well as in the energy sector and shipbuilding. The Niedax Group, headquartered in Linz on the Rhine, Germany, has been family-owned since its founding in 1920.

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TIPWIN

Tipwin is one of the fastest growing brands in sports betting on the European market. Both on and off line, pre-match and in-play sports betting is available for all major sports worldwide. The provider places great importance on transparency, data protection plus protecting minors and player protection.


Partner in the sponsor club

Our partners in the Sponsors Club on the second partner level after the Premium partners predominately aim their marketing  nationally and regionally.

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bergische Krankenkasse

Named as the best medical insurance provider for athletes and families with one of the best bonus programme in Germany, the BERGISCHE KRANKENKASSE is the perfect piece of the puzzle for all sports enthusiasts and families. Additional benefits over €1,500, a TÜV-certified service, easy communication via the app and outstanding telephone availability are key features the insured person values in a statutory health insurance company. 

As an official health partner, BKK provides advice and support for Bayer 04 and people in the region – in addition to day-to-day activity – also on matchdays with health awareness campaigns for young and old fans alike as well as with regional and community projects providing information on health issues.

Coca Cola Logo

COCA-COLA

Coca-Cola is again an official sponsor of Bayer 04 Leverkusen for the current season. We remain fully committed to promoting football at national, regional and local levels. The most important parts of the contract are the supply of beverages to the BayArena, advertising presence in and around the stadium plus special events for the fans.

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Crown CoinS Casino

Crown Coins is a free digital entertainment platform that combines gaming fun and excitement. A wide selection of popular and new games invites you to explore, builds excitement, provides thrilling gaming moments and creates special moments of winning in an accessible and interactive environment. Crown Coins offers a positive and fair gaming experience that inspires enthusiasm and invites you to join in the excitement.

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DITCON

We provide you with more than just network, server and print solutions and advice - judge for yourself. As an independent system provider we not only deliver products but also solutions. Our customers receive individual IT system designs tailor-made to meet their requirements and we provide complete support from planning through to maintenance. Training programmes, maintenance plans and analysis  round off our offer.

EVL Logo

EVL

As a modern service provider EVL with 'Energy in Leverkusen' stands for high performance and comprehensive customer care. We are one of the biggest companies in Leverkusen and we bring life, light and heat to the city. EVL combines security of supply, local presence and energy-related, valuable additional benefits such as the popular EVL-CARD with numerous opportunities to save money and current offers.

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Früh

Cölner Hofbräu P. Josef Früh KG is a medium-sized private brewery, founded in 1904, that is still owned by the family for the fifth generation. The company has 500 employees and, in addition to the brewery, the company's portfolio includes restaurants in Cologne, its headquarters and various local properties as well as the Eden Hotel Früh am Dom. The Früh brand is one of the leading Kölsch breweries in Cologne and is well known and valued nationwide as a high-profile speciality beer. To date, Früh is the only Kölsch brewery certified with the internationally renowned Slow Brewing Quality Seal.

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KKV

Since 2006, KKV Kabelverlegung GmbH & Co. KG has been a reliable partner for professional cable installation and complex construction projects. With many years of experience, a strong team, and state-of-the-art technology, KKV carries out projects for industrial, commercial, and public-sector clients. The range of services includes cable installation, right-of-way construction, fiber-optic expansion, civil engineering, medium-voltage systems with VLF testing, and electrical connections. KKV is committed to reliable and professional execution—from individual tasks to large-scale infrastructure projects.

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Monster Energy

Monster Energy is not just an energy drink but also a lifestyle. We support the action sport, motor sport and gaming community plus different lifestyle venues – from the tattoo shop to the skate park – plus our bands and our fans. We support athletes so they can make a career out of their passion. We strive to create authentic experiences that inspire. We celebrate with our fans, athletes and fellow workers. We are a brand that stands for being the best in what we do.

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NRG24

NRG24 GmbH, founded at the start of 2023 with its headquarters in Bielefeld, manages energy distribution services for domestic and business clients. The team with many years of experience in the energy market already has over 15,000 happy customers with a contracted volume of 100 gigawatts per year. Another NRG24 location with a regional connection to Bayer 04 is the sales office in Hennef. There, as in the headquarters in East Westphalia, the target is to create transparency for customers in the tariff jungle of many energy providers. NRG24 has extensive expertise in the areas of electricity, gas, photovoltaic systems, auditing, electric mobility and heating systems.

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Pure.Energy

pure.energy GmbH, headquartered in Düsseldorf and Monheim am Rhein, operates in several countries. Since its founding in 2018, the company has been developing digital solutions for various segments of the energy market. Its core business areas include energy trading, virtual power plant management, direct marketing, origination, battery storage commercialization, and strategic energy consulting.

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Reloga

The RELOGA Group, an established regional waste management company, processes an annual waste volume of 1.2 million tonnes and recovers valuable recyclable materials. As a municipal waste management partner, RELOGA provides customers with comprehensive waste management services, covering the entire process from waste generation, logistics and recycling to final disposal.

 

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Stiga

The STIGA group is one of the leading European manufacturers and suppliers of garden tools and machines. The group has five brands that together account for 90 years of experience in the field: In addition to the premium brand STIGA, the Alpina, Mountfield, Castelgarden and Atco brands also belong to the group. The STIGA Group sells over one million garden tools every year and is active in 92 countries. With over 1,300 employees, STIGA has three production sites: one in Castelfranco Veneto (Treviso, Italy), one in Slovakia and one in China. The German STIGA GmbH is part of the STIGA Group. Their headquarters are in Straelen, North Rhine Westphalia. STIGA is committed to the search for innovative solutions and the development of new patents. That includes the patented STIGA ePower technology, a range of rechargeable batteries specially developed and tested in Italy and used in the first STIGA range of cordless mowers.

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Talcid

Talcid® by Bayer is a layered double hydroxide antacid that is particularly effective in treating heartburn and other acid-related stomach issues. With nearly 50 years of experience, Talcid® is the best-selling remedy for heartburn. It is available as a chewable tablet or in liquid form, and can be purchased without a prescription at your local pharmacy or online.

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Vaillant

Headquartered in Remscheid, the Vaillant Group has been developing innovative solutions for heating, hot water, and home comfort for more than 150 years. As an international family-owned company, Vaillant focuses on advanced heating technologies, including heat pumps and digital energy systems for residential buildings. Together with a strong network of qualified trade partners, the company supports the modernization of heating systems and actively contributes to the energy transition in the building sector.


Partner in the Business Club

The partners in the Business Club work with Bayer 04 to different degrees and intensity  with a strong focus on regional activity and marketing.


Network-Partner

The network partners at Bayer 04 have a clear focus – regional networking and joint activations in the region.


Gallery

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contact

SPORTFIVE - EXCLUSIVE MARKETING PARTNER

Since 2007, Bayer 04 Leverkusen has been working exclusively with SPORTFIVE, formerly Lagardère Sports, in the areas of business, hospitality and sponsorship. SPORTFIVE is one of the world's largest sports marketing agencies. It uses the unique power of sport to create emotional stories and innovative solutions for the entire sports business. In addition, the agency develops products and services that enable clubs, federations and leagues to communicate optimally with their fans. In the international and national sports world, SPORTFIVE connects companies and brands with players, clubs, leagues and federations through sponsorship, hospitality services and television rights. As the market leader, SPORTFIVE's ambition is to lead the sports business into the future.

Contact:

daniel.mehlmann@sportfive.com

+49 214/8660-388