“With weloveholidays, we’re expanding our family of sponsors with an ambitious, international and successful company from the travel industry,” said the double winners’ Chief Marketing and Innovation Officer Markus Bregler. “We’re very pleased that this partnership will enable us to offer our fans added value with travel packages to future European away matches in the Champions League.”
Donat Rétif, CEO of the loveholidays Group, categorises the conclusion of the contract accordingly: “We are delighted to announce our new partnership with German champions Bayer 04 Leverkusen. As the club’s Official Holiday Partner, Werkself fans will benefit from special access to our great value package deals for away games during the upcoming Champions League season, as well as exclusive giveaways and digital content. Following a successful first year of business for weloveholidays in the German market and a Bundesliga win for Bayer 04 Leverkusen, our partnership marks the start of an exciting new chapter for both brands,” says Donat Retif, CEO of the loveholidays Group.
As a partner in the Sponsors Club and official Holiday Partner of Bayer 04 Leverkusen, weloveholidays will be visible on the LED advertising boards at the Werkself’s Bundesliga home games starting from the 2024/25 season. The Düsseldorf-based company will also receive ticketing services in the form of VIP and public tickets. The cooperation between Bayer 04 and weloveholidays is rounded off by digital advertising appearances, initially as part of the first team's upcoming training camp in Donaueschingen (28 July to 2 August) and an official friendly. In addition, digital presence in the context of away trips to UEFA Champions League matches is part of the contractual agreement.
About weloveholidays:
At weloveholidays, travellers can not only book their next trip quickly and easily but also get access to the best offers on the market. What makes it special? Travellers can plan their holiday individually without having to forego the security of a package holiday. The weloveholidays offer promises not only unique travel experiences but also protection and security – all at unbeatable prices. Whether with the whole family or as a couple, travellers will always find the right offer at weloveholidays.
Since January 2024, weloveholidays has been the first Ryanair-verified package holiday provider in the world. This partnership enables customers to benefit from the airline's attractive prices while enjoying the security of a package holiday.
weloveholidays is setting new standards in the travel industry by creating a perfect combination of flexibility, choice and security.
The Werkself have reached at least the semi-finals of the DFB Pokal in each of the last three years. The Black-and-Reds would like to make it to the final four of the competition again this season, but to do that they'll need to overcome 1. FC Nürnberg in round two, who travel to the BayArena with momentum following a successful league campaign so far. However, Bayer have a 100 percent record at home in all competitions this season - and have also won six of their last seven home matches in the Pokal. The Matchday News.
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Back at home in the second round of the 2026/27 DFB Pokal, Bayer 04 host FC Nürnberg at the BayArena. The match against the current second-placed side in Bundesliga 2 is on Wednesday 28 October at 20:45 CET. Ahead of the game, head coach Carles Martínez spoke, amongst other things, about his anticipation of the clash in front of a home crowd. The Spaniard also commented on a number of personnel matters, including Ibrahim Maza and Montrell Culbreath, plus the visitors’ coach, Miroslav Klose.
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Now in their third season under head coach Miroslav Klose, FC Nürnberg are among the promotion contenders in Bundesliga 2. On Wednesday 28 October (kick-off: 20:45 CET), the team currently second in the table are away to Bayer 04 in the second round of the DFB Pokal. The lowdown on our next opponents.
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Werkself player Ibrahim Maza has been named in the top ten in the ‘Men’s Young Talent of the Year’ category for 2026. The 20-year-old was at the London Palladium on Monday evening for the 2026 Ballon d’Or awards ceremony. Fernando Carro, Bayer 04 CEO, also attended the ceremony. Lamine Yamal of Barcelona was named the winner in the ‘Men’s Young Talent of the Year’ category.
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Bayer 04 will have to manage without forward Moussa Diaby for their upcoming matches. The 27-year-old Frenchman sustained a thigh injury in the 3-0 defeat against TSG Hoffenheim yesterday afternoon, Sunday 25 October. Diaby is expected to be available again after the international break in November.
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