“With weloveholidays, we’re expanding our family of sponsors with an ambitious, international and successful company from the travel industry,” said the double winners’ Chief Marketing and Innovation Officer Markus Bregler. “We’re very pleased that this partnership will enable us to offer our fans added value with travel packages to future European away matches in the Champions League.”
Donat Rétif, CEO of the loveholidays Group, categorises the conclusion of the contract accordingly: “We are delighted to announce our new partnership with German champions Bayer 04 Leverkusen. As the club’s Official Holiday Partner, Werkself fans will benefit from special access to our great value package deals for away games during the upcoming Champions League season, as well as exclusive giveaways and digital content. Following a successful first year of business for weloveholidays in the German market and a Bundesliga win for Bayer 04 Leverkusen, our partnership marks the start of an exciting new chapter for both brands,” says Donat Retif, CEO of the loveholidays Group.
As a partner in the Sponsors Club and official Holiday Partner of Bayer 04 Leverkusen, weloveholidays will be visible on the LED advertising boards at the Werkself’s Bundesliga home games starting from the 2024/25 season. The Düsseldorf-based company will also receive ticketing services in the form of VIP and public tickets. The cooperation between Bayer 04 and weloveholidays is rounded off by digital advertising appearances, initially as part of the first team's upcoming training camp in Donaueschingen (28 July to 2 August) and an official friendly. In addition, digital presence in the context of away trips to UEFA Champions League matches is part of the contractual agreement.
About weloveholidays:
At weloveholidays, travellers can not only book their next trip quickly and easily but also get access to the best offers on the market. What makes it special? Travellers can plan their holiday individually without having to forego the security of a package holiday. The weloveholidays offer promises not only unique travel experiences but also protection and security – all at unbeatable prices. Whether with the whole family or as a couple, travellers will always find the right offer at weloveholidays.
Since January 2024, weloveholidays has been the first Ryanair-verified package holiday provider in the world. This partnership enables customers to benefit from the airline's attractive prices while enjoying the security of a package holiday.
weloveholidays is setting new standards in the travel industry by creating a perfect combination of flexibility, choice and security.
Video game producer Electronic Arts (EA) has announced the nominees for the Men's and Women's Team of the Year (TOTY) for EA Sports FC 26. With Patrik Schick and Alejandro Grimaldo for the men and Vanessa Fudalla for the women, there are three Bayer 04 players included. Fans of the Black-and-Reds can vote for each top XI of 2025 from now until 18:59 CET on Monday 12 January.
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Four Bayer 04 players are in action at the 35th edition of the Africa Cup of Nations being played in Morocco from 21 December to 18 January 2026: Eliesse Ben Seghir for the hosts, Edmond Tapsoba with Burkina Faso, Ibrahim Maza for Algeria and Christian Kofane with Cameroon. Updates on the AFCON matches involving Werkself players...
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The Werkself host FC St. Pauli at the BayArena on matchday 22 in the 2025/26 Bundesliga season. The match is on Saturday, 14 February, at 15:30 CET. Information on ticket sales.
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The Werkself host Mainz at the BayArena on matchday 24 in the 2025/26 Bundesliga season. The match is on Saturday, 28 February, at 15:30 CET. Information on ticket sales.
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