22.08.2025Bayer 04

Up for Bayer 04: Continuing high demand for tickets & second highest ever start to jersey sales

The Werkself have completed an intensive preseason and made a successful start to the 2025/26 campaign in the DFB Pokal as the new Bundesliga season finally starts this week. And, as in the cup tie in Großaspach (4-0), head coach Erik ten Hag's team can continue to look forward to strong support from the Bayer 04 fans at the BayArena. There is continuing high demand for tickets both for match tickets and season cards. And other stats from the past weeks and months show: the fans are up for Bayer 04!

Ten Hag: "feels very special"

The support at the first competitive match in Großaspach with 2,500 Bayer 04 fans, who made the long journey on Friday night, was impressive. Even the 40-minute break due to hail and heavy rain did not interrupt the great and vocal support from the away section. "That so many fans are with us away from home feels very special. That support for us means a lot and it makes us very proud," said head coach Erik ten Hag this week.

season card demand higher than ever

As with all Bundesliga home games last season, the home sections have long been sold out for the Werkself's Bundesliga opener against TSG Hoffenheim at the BayArena on Saturday. And the available ticket allocation in the early booker phase has already been taken up for all this season’s Bayer 04 Bundesliga home games.

But it is not only the demand for match tickets that is high as ever. There are over 16,500 requests for season cards on the season card waiting list – an increase of over 20% compared with last year!

„Our ambition remains unchanged at home and in EuropeFernando Carro, CEO

"We are absolutely confident we will play attractive and successful football in the coming season with this young, hungry and new team," said Bayer 04 CEO Fernando Carro . "We are convinced our fans will have a lot of joy with our new signings who, together with our established players, will again take us into the top four in Germany. Our ambition remains unchanged at home and in Europe."

second highest start to jeresy sales

In addition, Bayer 04 and the new kit supplier New Balance can rejoice in the second highest start to jersey sales in the club's history – both with the new home kit as well as the new away shirt. The demand for jerseys was only higher last season when they had the champions badge for the first time.

And Bayer 04 fans are now all set up for the Bundesliga start at the BayArena on Saturday!

Exequiel Palacios und Ibrahim Maza im Heimtrikot

Patrik Schick und Robert Andrich im Auswärtstrikot

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