
The New York Times’ Rory Smith pointed out that “Leverkusen has illuminated the European season like no other team in winning its first German championship, after 120 years of trying. And it has also overtaken Benfica as the owner of the longest unbeaten run in European soccer since World War I."
Top U.S. sports outlet The Athletic wrote "for 54 games, Bayer 04 held the world’s attention... aside from the flowing football, the growth of Xabi Alonso, the flagging careers coming back to life (Granit Xhaka, Jonas Hofmann, Alex Grimaldo) and new stars being born (Florian Wirtz, Jeremie Frimpong, Victor Boniface), it all just looked so much fun!"
World's leading business paper from the UK, Financial Times, wrote that Bayer Leverkusen's impressive performance this season will be "hailed as a chance to boost Bundesliga’s global appeal" while its U.S. counterpart the Wall Street Journal labeled Leverkusen "the team that forgot how to lose" with a headline last week as it pointed to Bayer 04's historic 51-match unbeaten streak.
The Guardian wrote that there is likely more to come: "The double is just the start of the journey for evolving Bayer Leverkusen." Continued writer Andy Brassell: "Alonso’s side have been a juggernaut, trampling all in their way and, on the occasions they have found themselves behind, eventually reeling in their opponents with increasing inevitability. They have transformed Germany’s and the continent’s expectations of them, and their expectations of themselves."
So continued many other top sports dailies across Europe. "Xabi Alonso's Leverkusen completes the double in a spectacular season," wrote Spain's leading sports journal Marca, while France's L'Equipe wrote that "Bayer Leverkusen put an exclamation point on its historic season by capturing the double."
"Thanks to a fireball from Xhaka in the 17th minute, Xabi Alonso's men made up for the defeat in the Europa League final and ended the season with the double," said Corriere dello Sport in Italy.
CBS Sports (USA) wrote "the first German double winners to go through an entire domestic campaign without defeat. That there was no Europa League title to go with it should barely dull the triumph for a club that has so often borne witness to the glory of others."
Said ESPN soccer insider Alejandro Moreno after the season concluded: "now Bayer 04 Leverkusen have become the talk of the town, the talk of the league, the talk of Europe! They are attracting the attention from everywhere."

Centre-back Melissa Friedrich is set to remain at Bayer 04 for another year. The longest-serving player in the squad, who joined the club in 2016, has extended her contract to 2027.
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Bayer 04 Leverkusen have signed Portugal U21 international Afonso Moreira. The 21-year-old winger joins the club from French top-flight side Olympique Lyon on a contract to 30 June 2031. In France last year, the left-winger made 37 appearances in Ligue 1, the Coupe de France and the UEFA Europa League, scoring a total of eight goals and providing eleven assists.
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A warm welcome to Leverkusen, Afonso Moreira! Bayer 04 have signed the 21-year-old Portuguese player from the top-flight French club Lyon. The left-winger has signed a contract at Leverkusen to 30 June 2031. Bayer04.de takes a closer look at the new signing.
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From his arrival at the airport, the medical and contract signing, right through to photo shoots, his very own trading card and his first interview at the BayArena: Werkself TV followed new signing Afonso Moreira up close on his first day in Leverkusen. In the interview, the 21-year-old Portuguese left-winger, who has joined the Werkself from Lyon, talks about his excitement ahead of joining Bayer 04 and the Bundesliga, as well as his conversation with head coach Carles Martínez. Moreira also reveals the secret behind his iconic goal celebration – which he intends to perform “as often as possible” at the BayArena next season...
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