The focal point here is a design of overlapping crosses, which form an abstract interpretation of the iconic Bayer Cross and convey the long history of the club and city with a modern look.
"The design of the jersey combines the 120-year plus history with a modern, bold design that represents the city today," said Kenny McCallum, Senior Director of New Balance Football Product. "From the powerful shade of blue to the striking print, this jersey represents a symbol of innovation and pride for everybody associated with the club."
"Our new third kit in blue and cyan is an expressive, modern jersey that reflects Bayer 04 in a stylish way. This jersey is more than an item of clothing – with the cross design it's an expression of our identity in an inspirational city of colour," said Marcus Breglec, Chief Marketing and Innovation Officer at Bayer 04.
The jersey is made of 100% recycled polyester. The Bayer 04 logo stands out on the left side of the chest and the logo of New Balance is on the right. Werkself is written on the collar. The left sleeve features the logo of the Werkself sleeve partner Niedax Group and the main sponsor BarmeniaGothaer is represented on the chest.
Like all New Balance jerseys, the third jersey has NB Dry Technology, the advanced material that wicks moisture away and breathable mesh inserts providing comfort, fit and function at a top level.
The new jersey is available in children's sizes (JS – JXL) for €69.90 and in adult sizes (S – 5XL) for €94.90. There is also the elite version, which is identical to the player edition to be worn by the Werkself in the 2025/26 season, at the price of €139.90 (sizes S – 3XL). The third kit is available now from the Bayer 04 Fanwelt and from the Bayer 04 online shop.
Yes, I'd like to see videos dispalyed.
About New Balance Football:
New Balance Football follows an original approach in the development and design of their products and focuses on the special requirements of the player and the game. This is reflected in the quality of the sponsorship contracts concluded by the company including with top European clubs like Porto, OSC Lille, Atalanta and Bayer 04 Leverkusen plus a number of top stars playing at the highest level. Further information on New Balance Football can be found at www.newbalance.com/football. New Balance Football is on Facebook, Twitter and Instagram.
About New Balance:
New Balance, based in Boston, Massachusetts, has set itself the following aim: Independent since 1906, the company empowers people throughout the world through sport and craftsmanship. New Balance has 10,000 employees worldwide and in 2024 achieved a global turnover of 7.8 billion US dollars. Further information on New Balance can be found at www.newbalance.com; the latest press information can be found at http://newbalance.newsmarket.com.
This year - for the third time - the parents of the Bayer 04 youth players from the U8 to U15 age groups once again took part in the WDR Christmas Miracle. Under the motto "Goals against hunger in the world - parents in goal!", they organised their own fundraising campaign to once again actively support the important WDR campaign. The sum of €3,420 was handed over at the Glashaus in Essen in the middle of the week during the live programme.
Show more
The Leverkusen eSports players picked up just one point on Tuesday 16 December in the remaining three matches of the online preliminary round of Showdown Three in the VBL Club Championship 2025/26. As a result, the #B04eSports team once again miss out on going through to the offline knockout phase and now head into the winter break.
Show more
Bayer 04 host FC St. Pauli in the quarter-finals of the 2025/26 DFB Pokal. The tie will be played on Tuesday, 3 February 2026, at the BayArena with the kick-off at 20:45 CET. Information on ticket sales.
Show more
Today, Tuesday 16 December (live on B04eSports Twitch channel from 18:00 CET), the Leverkusen eSports players face the final three matches of the online preliminary round of Showdown Three in the VBL Club Championship 2025/26. In addition to 1. FC Heidenheim 1846 and SV 07 Elversberg, they will play Fortuna Düsseldorf, who are still unbeaten in this third showdown. The lowdown on our next opponents.
Show more
During half-time in the Werkself home match against 1. FC Köln, Bayer 04 Sportförderung gGmbH awarded the 19th Volunteering Award for outstanding commitment to football in Leverkusen and the surrounding region. The prize money of €15,000 was shared this year by TuS Roland Bürrig 1887 e.V. and SV Oppum 1910 e.V. Bayer 04 would like to thank both clubs and all volunteers in the region for their great commitment.
Show more
