The Bayer 04 Fanzone, currently being built in the former Barmenia Lounge in the South Stand at the stadium, dovetails the innovative marketing approach under the Cross with its modern appearance. Fans can buy shirts as well as an exclusive selection of other attractive merchandise here. At the Fanzone, Bayer 04 supporters will also have access to a comprehensive service and interactive offer as well as other interesting options relating to the Werkself such as participation in exciting competitions. Stadium tours start from here and the facilities also provide space for different Bayer 04 events. Werkself supporters will discover everything that makes a Bayer 04 fan’s heart sing and, at the same time, look out over the pitch of the champions of Germany and DFB Pokal winners – the BayArena.
Bayer 04 is looking to continue the club's exemplary success story with the opening of the Fanzone. The champions T-shirt from last season was the most popular ever fan item of merchandise in the history of Bayer 04. Sales of the new home shirt were four times as high compared with last season's when they went on sale in June. The constantly increasing support for the Black and Reds continues to register unrestrained growth: The home sections at the BayArena were completely sold out last season. The Werkself had 34,251 members in the 2022/23 season and by the end of last term the membership had grown to over 62,000.
That makes it even more important for the Bayer 04 Fanzone to be able to offer a pleasant shopping experience and provide an attractive focal point in the future. There are plans to extend the Fanzone infrastructure in turn with the focus on customer friendliness. For example, there will be a significantly higher number of checkouts and printing stations compared with the current fan shops. In addition, the two fan shop counters on the east side of the BayArena as well as the VIP counter in the west of the stadium will have a wide range of merchandising available on home matchdays. The Bayer 04 fan shop in Leverkusen Wiesdorf will close at the end of August 2024. The current Bayer 04 shop at the BayArena will remain open until it is replaced with the opening of the Fanzone in the winter of 2024.
Bayer 04 will round off their 2026/27 pre-season preparations with a friendly against Premier League side Newcastle United. The match against the side featuring German internationals Malik Thiaw and Nick Woltemade will take place on Saturday 15 August (kick-off: 4 pm German time/3 pm local time) at St James’ Park. Werkself-TV will stream the match live in full and free of charge after logging in from 3.50 pm...
After the 2-1 defeat at Premier League club Nottingham Forest the night before, it was straight back to work for the Werkself at midday on Thursday with an intensive training session in hot temperatures at the hosts' training ground.
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The Werkself suffered a first defeat in the current pre-season fixtures. The sixth friendly of the summer ended in 2-1 reverse at Premier League Nottingham Forest. The English side took an early lead (4’) but Patrik Schick levelled just after the half-hour mark (32’). Nothing much happened after that, and the match looked set to end in a draw. However, the hosts managed to score the winning goal late on (90').
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Bayer 04 Leverkusen have loaned U19 midfielder Jeremiah Mensah to Dutch second-tier side Roda JC Kerkrade for one year. The 18-year-old Germany youth international has a long-term contract at the club to 2031.
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Bayer 04 Leverkusen Fußball GmbH has taken note of the final, non-binding statement issued by the Bundeskartellamt regarding the 50+1 rule and its application, and will now examine it carefully.
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