The Bayer 04 Fanzone, currently being built in the former Barmenia Lounge in the South Stand at the stadium, dovetails the innovative marketing approach under the Cross with its modern appearance. Fans can buy shirts as well as an exclusive selection of other attractive merchandise here. At the Fanzone, Bayer 04 supporters will also have access to a comprehensive service and interactive offer as well as other interesting options relating to the Werkself such as participation in exciting competitions. Stadium tours start from here and the facilities also provide space for different Bayer 04 events. Werkself supporters will discover everything that makes a Bayer 04 fan’s heart sing and, at the same time, look out over the pitch of the champions of Germany and DFB Pokal winners – the BayArena.
Bayer 04 is looking to continue the club's exemplary success story with the opening of the Fanzone. The champions T-shirt from last season was the most popular ever fan item of merchandise in the history of Bayer 04. Sales of the new home shirt were four times as high compared with last season's when they went on sale in June. The constantly increasing support for the Black and Reds continues to register unrestrained growth: The home sections at the BayArena were completely sold out last season. The Werkself had 34,251 members in the 2022/23 season and by the end of last term the membership had grown to over 62,000.
That makes it even more important for the Bayer 04 Fanzone to be able to offer a pleasant shopping experience and provide an attractive focal point in the future. There are plans to extend the Fanzone infrastructure in turn with the focus on customer friendliness. For example, there will be a significantly higher number of checkouts and printing stations compared with the current fan shops. In addition, the two fan shop counters on the east side of the BayArena as well as the VIP counter in the west of the stadium will have a wide range of merchandising available on home matchdays. The Bayer 04 fan shop in Leverkusen Wiesdorf will close at the end of August 2024. The current Bayer 04 shop at the BayArena will remain open until it is replaced with the opening of the Fanzone in the winter of 2024.
The Bayer 04 Women welcome FC Carl Zeiss Jena to the Ulrich Haberland Stadium on Sunday night in a white retro look - and in a unique Bayer 04 ‘50 Years of Fan Clubs’ special edition jersey. In sporting terms, head coach Roberto Pätzold's team will face the Bundesliga's bottom team at 18:30 CET looking to keep their chances of third place in the table alive with six games left to play.
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Bayer 04 Leverkusen will have to manage without the two strikers in the immediate future. Caroline Kehrer suffered a torn ligament in her right knee and Amy Wrigge tore her cruciate ligament.
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The #B04eSports players now have the next chance to win a trophy. After their elimination in the quarter-finals of the VBL Club Championship Final 2025/26, the German club championship, Marc and Sean Landwehr will compete with seven other teams in the finals of the DFB-ePokal 2026 with prize money totalling €65,000. The "highly motivated" Leverkusen team will face the defending champions FOKUS with well-known influencer Elias ‘EliasN97’ Nerlich in the quarter-finals in Frankfurt on Friday, 20 March (from 18:15 CET). The semi-finals and final will be played on Saturday, 21 March.
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Bayer 04 host Bayern Munich in the semi-finals of the 2025/26 DFB Pokal. The tie will be played on Wednesday, 22 April 2026, at the BayArena with the kick-off at 20:45 CEST. Information on ticket sales.
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Hopes were high but disappointment was evident at the end of the second leg of the Round of 16 of UEFA Champions League 2025/26 with the Werkself losing 2-0 to clinical hosts Arsenal after a 1-1 draw in the first leg. Although this marks the end of the journey in the UCL this term the realisation remains that Bayer 04 are "not as far away as it might feel right now", as head coach Kasper Hjulmand said after the game. The Werkself review.
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