The eSports shirt for the 2024/25 campaign impresses with a modern marble design in the traditional club colours of black and red. The eSports badge also appears in a new 'lenticular image look', again in Bayer 04 colours. The white supplier logo of British premium brand Castore is found on the right of the chest, while the Werkself lettering is located on the back of the jersey.
The shirt is completed with the logo of new main sponsor Lerros as well as the logo of new sleeve partner Niedax. Men's fashion brand Lerros will now be the exclusive fashion partner for the Werkself professionals and will also be the first sponsor and supporter of Bayer 04's eSports division. The cooperation agreement with Lerros is currently set to run for two seasons. The company was previously active as a partner in the Sponsors' Club. Meanwhile, the Niedax Group, one of the world's leading manufacturers of cable laying systems, has secured a logo presence on the jersey sleeve.
With this new look, the #B04eSports team will go into the forthcoming season in the Virtual Bundesliga (VBL), DFB ePokal and in many other competitions, hoping to represent the Bayer 04 colours like champions on the virtual pitch, too.
The new eSports shirt is available to pre-order from the Bayer 04 online shop now.
Werkself-TV shows the highlights of the Bayer 04 women's 2-1 at TSG Hoffenheim on the 3rd matchday of the Google Pixel Women's Bundesliga 2026/27.
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Starting with the 2026/27 season, Bayer 04 has created a permanent memorial space at the BayArena. In the upper section of Block A in the southeast corner of the stadium, Werkself fans can honour friends and family members with whom they have shared many special moments connected to Bayer 04. In the coming months, this space will be gradually expanded, in particular with the active support of the fans.
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Bayer 04 has secured a new premium partner in DXC Technology, a leading provider of enterprise technology and innovation. The club has agreed a partnership with DXC running until 30 June 2028. At the heart of the partnership is DXC’s role as an AI integration partner. The company is integrating Bayer 04’s previously separate digital systems into a unified fan journey that begins long before matchday and extends well beyond the stadium visit. As a partner of the women’s team and main sponsor of #B04eSports, DXC will be supporting two promising sections of the club during this period. DXC will also gain significant visibility as the sleeve partner of the women’s team in the DFB Pokal.
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Bayer 04 Leverkusen have secured a new premium partner in the form of DRIVIO. DRIVIO, already part of the club’s partner portfolio as a reliable car subscription partner for Bayer 04, will continue to support the club in this capacity and, with immediate effect, also join the premium group of companies that cooperate closely with the Werkself. The premium and car subscription partnership between Bayer 04 Leverkusen and DRIVIO will initially run until 30 June 2027.
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“Welcome home” was the message from a visually emotional fan in the direction of Moussa Diaby after Wednesday’s open training session. The French winger had just appeared on the BayArena training ground for the first time in three years following his return to Bayer 04. And before he took time for selfies and autographs, Diaby spoke to the media. Fellow new arrival Guéla Doué was also in action but not with the team for now.
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