It's child's play: Every tweet using the hashtag #nextLEVel will automatically appear at Leverkusen. The best and most emotional will go straight onto the screens at the BayArena. One special factor: The whole thing is not limited by time or place. All Bayer 04 fans, whether at the stadium, in Germany or across the world can show their support for the Werkself from now using the hashtag #nextLEVel. And it could very well provide a decisive extra percent of motivation for Kevin Kampl, Stefan Kießling and Co.: It's worth joining in! For the Werkself! For the quarter-finals!
The campaign started on Sunday with an emotional video where Kevin Kampl, Stefan Kießling, Karim Bellarabi and Danny Da Costa join together to ask all Werkself fans for their active support. In the words of the team: "It was close last time. It's our competition! We want your support at home! Together against Atlético!" – So don't hesitate to support the Werkself in the most important home game of the season to date against Atlético Madrid with tweets using the hashtag #nextLEVel.
Bayer 04 ran a similar campaign to bid farewell to Bayer 04 honorary captain Simon Rolfes. In his last match in a Leverkusen shirt, the Werkself legend Rolfes was the subject of numerous tweets using the hashtag#DankeSimon on the screens at the BayArena. Now it’s time now for a new one. It's down to the fans and the team to do all they can to get past Atlético and into the quarter-finals. Take the next step: #nextLEVel.
Bayer 04 Leverkusen has a new coffee partner. The club has agreed a long-term partnership with the Bocholt-based roastery Imping, running to 30 June 2031. The exclusive partnership with the family-run business includes the installation of fully automatic coffee machines at the BayArena, as well as the right to supply and serve coffee products in the business areas during Werkself home games.
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Plenty going on both on and off the pitch: The Bayer 04 fan support team has organised a number of highlights for fans visiting the Werkself 2026/27 summer training camp in Blankenhain, in the Weimarer Land region. Registration for the events is now open. All the details at a glance.
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The Bayer 04 Leverkusen Women’s team and s2-Software are continuing their long-term partnership: The Werkself and the provider of pre-owned Microsoft licences have extended their contract by two years to 2028. This means s2-Software will remain the Bayer 04 sleeve sponsor for all matches in the Google Pixel Women’s Bundesliga.
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BIOGENA is the new performance partner for the Bayer 04 Leverkusen Women’s team. Under a partnership initially set to run for three years, the club and the leading Austrian micronutrient company are pooling their expertise in the areas of health, fitness and top-level performance.
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100 children from the Bayer 04 Football Academy had the chance to gain exclusive insights: As part of the summer camp, the young footballers headed inside the BayArena at midday on Tuesday, 21 July, where they were due to meet Werkself keepers Janis Blaswich and Simeon Rapsch in the press conference room. The two players took plenty of time to answer every question from the inquisitive audience – whether it was about their own careers or their first impressions of the new head coach. Finally, there was even time left to sign autographs for the young fans.
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