The Tradar app offers sports fans the opportunity to invest in licensed ‘Player tokens’ and benefit from their market development.
“We are very happy to be able to welcome Tradar now as a forward-looking partner with an innovative and exciting product and to launching an active partnership together,” said Markus Breglec, Chief Marketing and Innovation Officer at Bayer 04.
“For us, sport means above all participation and community. With our app, fans are an integral part of the game and they can benefit from their passion. We thereby offer sports fans at large a completely new opportunity to acquire promising investments. We are happy that Bayer 04 have joined us in this project,” said Felix Schmidt, CEO at MFC Labs and the Tradar brand, after signing the contract.
MFC Labs and the Tradar app:
MFC Labs GmbH is a Munich-based start-up founded by former Siemens managers Felix Schmidt (CEO), Michael Ebermann (CGO) and Christian Dotterweich (CTO) in 2021. Their Tradar app is an investment platform for dealing in officially licensed professional footballer tokens and is currently in a test phase with participation from Bayer 04 plus TSG Hoffenheim and Schalke 04. Fans can register now on the Tradar website. The Tradar app will be available to download free from the Apple App Store and Google PlayStore in the summer of 2023 just in time for the start of the 2023/24 Bundesliga season.
Photo: Markus Breglec (right, Chief Marketing and Innovation Officer at Bayer 04) and Felix Schmidt (CEO at MFC Labs and of the Tradar brand,) at the BayArena.
For the first match under head coach Kasper Hjulmand on Friday night, 12 September (kick-off: 20:30 CEST/live on Sky and WOW), the Werkself welcome an Eintracht Frankfurt side in impressive early form. The Eagles counter-attacking and clinical finishing have stood out in their previous wins this term. Important advice for all fans travelling to and from the match by train: There will be cancellations of S-Bahn services to and from Leverkusen Mitte in both directions. The latest information on tonight’s match.
Show morePremiere on the touchline: When the Werkself welcome Eintracht Frankfurt to the BayArena tomorrow, Friday 12 September, at 20.30 CEST, Kasper Hjulmand will make his debut as head coach of Bayer 04. Ahead of the clash on Bundesliga matchday 3 in 2025/26, the 53-year-old Dane spoke about his excitement ahead of his first game, the short preparation time and the strengths of his opponents.
Show moreThe next fixture dates for the Werkself in the Google Pixel Women's Bundesliga have been finalised - and Bayer 04 will play on the same day of the week four times in a row. The German Football Association (DFB) announced the fixtures for matchdays 5 to 10 on Thursday afternoon.
Show moreEintracht Frankfurt have made a perfect start to the season: The 5-0 victory in the first round of the DFB Pokal at Oberliga club FV Engers 07 was followed by two impressive wins in the Bundesliga against Werder Bremen (4-1) and TSG Hoffenheim (3-1). This Friday, 12 September (kick-off: 20:30 CEST/live on Sky and WOW), the team from Frankfurt visit the BayArena. Not exactly their favourite venue. After all, the last time Eintracht scored in Leverkusen was over ten years ago. The lowdown on our next opponents.
Show moreNew Bayer 04 head coach Kasper Hjulmand led his first training session in Leverkusen on Wednesday afternoon starting intensive preparations with the Werkself for the Bundesliga home clash against Eintracht Frankfurt on Friday night, 12 September (kick-off: 20.30 CEST). A large number of players were back from international duty and a new summer signing joined his new teammates on the training ground for the first time...
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