Bereits seit 1997, als die BayArena noch Ulrich-Haberland-Stadion hieß, wird sowohl im Zuschauer- als auch im Business-Bereich der Spielstätte Gaffel ausgeschenkt. Auch in der Schwadbud sowie bei sämtlichen Events von Bayer 04 gibt es das Kölsch des Sponsorenclub-Partners.
"The partnership with Bayer 04 stands for reliability and is marked by professionalism," declared Thomas Deloy, marketing and PR director at Gaffel. "We are looking forward to attractive football in the Bundesliga and the Europa League."
And Dr. Bernd Schröder, marketing and sales director at Bayer 04, is also happy about the continuation of the partnership: "A quarter of a century demonstrates an impressive affinity and confident cooperation. The contract extension is a good sign of a flourishing partnership."
Gaffel profile:
Gaffel is the most popular Kölsch brand in catering and is also one of the most innovative breweries. Their non-alcoholic Fassbrause launched a boom in that sector. In 2020, Gaffel introduced 'Wiess', the forefather of Kölsch to the market and that has proved to be very popular and not just with Kölsch fans. The family company has been an exclusive Kölsch partner for Bayer 04 since 1997. The Gaffel am Dom is one of the most popular brewery pubs there is. Gaffel is also the initiator of the 'Jeck im Sunnesching', the biggest summer spectacular of Cologne music in the Rhineland.
Bayer 04 player Carlotta Wamser is part of a VIP group joining together for the launch of the DFB campaign Punktespiel 2.0. The Germany international, who signed for the Werkself in the summer, will be speaking tonight (Monday) alongside former Leverkusen managing director sport Rudi Völler, now the current DFB sporting director, plus DFB president Bernd Neuendorf and DFB vice-president Peter Frymuth at the FC Grenzwacht Hürtgen club house about the new clubs campaign launched by the German Football Association (DFB).
Show moreThe Werkself are away to FC St. Pauli on Matchday 5 in the 2025/26 Bundesliga campaign. The game at the Millerntor Stadion will be played on Saturday, 27 September with the kick-off at 15:30 CEST. Read on for information on ticket sales.
Show moreWerkself-TV shows the highlights of Bayer 04's 1-2 loss against TSG Hoffenheim on the 1st matchday of the Bundesliga 2025/26...
The 2025/26 Bundesliga season begins for the Werkself with a home game against Hoffenheim on Saturday. Here’s all you need to know ahead of the Matchday 1 fixture at the BayArena.
Show moreEdmond Tapsoba is one of the pillars of the Bayer 04 team. The defender is now in his seventh season with the Werkself and taking on a new role as a leader on and off the pitch. Talking to Werkself Magazine, the 26-year-old Burkina Faso international explains the increased demands placed on his position within the team, his role as a “big brother” and why the squad’s overhaul is an opportunity for him and the team.
Show more