Back
1.09.2017Bayer 04

Design: Automatic navigation in digital rebuild

Our new website has been online since the start of the season. In the coming days we would like to provide you with a more detailed introduction to a couple of features and highlights on bayer04.de. In part eight we look at the new design.
MockUp-B04-NewOnE_PR-Startseite.jpg

Let's say it with some pathos: A new digital era begins for us at Bayer 04 with the launch of our new website. We've not just made one or two changes or cosmetic improvements. On the contrary, we have moved lock stock and barrel to stay in the picture. Of course, we have kept some familiar and popular pieces but otherwise it's a case of complete modernisation.

Our digital revamp gives us more and better opportunities to inform you of everything that’s happening at our club. A modern content management system (CMS) enables us to constantly update our website. The site changes considerably on matchdays. In future there will be a non-match, a pre-match and a match mode with relevant content and a dedicated appearance. According to the mode, the website automatically updates. Numerous features, media and data sources work in the background to make the website permanently and fully automatically change in terms of content.

Our editorial team provides constant input. That includes texts, films, photo galleries or social media posts. On our story page we bring everything together to to enable us to tell truly long stories in in a concise layout.

Top entertainment and up-to-the-minute information is one thing we want to provide. The other is outstanding service provision. Special offers are clearly placed.

The multilingualism of our site reflects the growing internationalisation of Bayer 04. In addition to German and English our site is also available in Spanish. Language selection is made in the head navigation bar. And if you change from German to English you don't leave the page but return to the same place you were on before. And our international pages are also updated daily so that Bayer 04 fans worldwide can keep up-to-date with events at their club.

Speaking of fans: We look forward to receiving your feedback on our new website. Let us know what you like and what you don't like and what you would like to see added. We do not see our website as a finished product. It is dynamic and intended to be constantly updated and developed. Also with your help. At Bayer04.de everybody should feel at home if they have a soft spot for the Werkself.

 

Related News

Remzi Kahraman
Women - 05.07.2026

Women: Assistant coach Remzi Kahraman leaves Bayer 04

Assistant coach Remzi Kahraman is leaving the Bayer 04 Women’s team with immediate effect to take up a new challenge abroad. The club has agreed to the 31-year-old’s request to leave, although his contract was originally due to run until 2027. A decision on his successor will be announced shortly.

Show more
Quelle: DFB/dpa Picture-Alliance
Youth - 05.07.2026

U19 European Championship in Wales: Culbreath and Onyeka sit out Spain clash – semi up next

At the U19 European Championship in Wales, the Germany U19 national team lost their third and final group match 4-0 to Spain. Several regulars, including Bayer 04 players Montrell Culbreath and Francis Onyeka (on loan to SV Elversberg), who had combined for four goals and assists in the two previous victories, did not feature,. Germany had already secured their place in the semi-finals with a game to spare.

Show more
crop_imago1079135168.jpg
Bayer 04 - 04.07.2026

World Cup blog: Palacios, Grimaldo, Quansah and Tillman through to Round of 16

The FIFA World Cup 2026 in the USA, Canada and Mexico is underway. A total of eight Leverkusen players are taking part in the 23rd World Cup, with 48 teams in the tournament for the first time. Bayer04.de brings you all the latest from Werkself players at the World Cup.

Show more
Leistungstests und erste Trainings: Wie die Bayer 04-Frauen mit ihren Neuzugängen in die Vorbereitung starten
Werkself-TV - 02.07.2026

Diagnostics and training: Bayer 04 Women with new faces start pre-season

At the end of June, Bayer 04 became the first team in the Google Pixel Women’s Bundesliga to begin their pre-season preparations. As well as training sessions at the Kurtekotten facility, the players under coach Roberto Pätzold completed the customary series of performance diagnostics. Werkself-TV presents exclusive insights and player interviews from the first few days after the summer break.

Show more