Back
1.09.2017Bayer 04

Design: Automatic navigation in digital rebuild

Our new website has been online since the start of the season. In the coming days we would like to provide you with a more detailed introduction to a couple of features and highlights on bayer04.de. In part eight we look at the new design.
MockUp-B04-NewOnE_PR-Startseite.jpg

Let's say it with some pathos: A new digital era begins for us at Bayer 04 with the launch of our new website. We've not just made one or two changes or cosmetic improvements. On the contrary, we have moved lock stock and barrel to stay in the picture. Of course, we have kept some familiar and popular pieces but otherwise it's a case of complete modernisation.

Our digital revamp gives us more and better opportunities to inform you of everything that’s happening at our club. A modern content management system (CMS) enables us to constantly update our website. The site changes considerably on matchdays. In future there will be a non-match, a pre-match and a match mode with relevant content and a dedicated appearance. According to the mode, the website automatically updates. Numerous features, media and data sources work in the background to make the website permanently and fully automatically change in terms of content.

Our editorial team provides constant input. That includes texts, films, photo galleries or social media posts. On our story page we bring everything together to to enable us to tell truly long stories in in a concise layout.

Top entertainment and up-to-the-minute information is one thing we want to provide. The other is outstanding service provision. Special offers are clearly placed.

The multilingualism of our site reflects the growing internationalisation of Bayer 04. In addition to German and English our site is also available in Spanish. Language selection is made in the head navigation bar. And if you change from German to English you don't leave the page but return to the same place you were on before. And our international pages are also updated daily so that Bayer 04 fans worldwide can keep up-to-date with events at their club.

Speaking of fans: We look forward to receiving your feedback on our new website. Let us know what you like and what you don't like and what you would like to see added. We do not see our website as a finished product. It is dynamic and intended to be constantly updated and developed. Also with your help. At Bayer04.de everybody should feel at home if they have a soft spot for the Werkself.

 

Related News

Rudi Vollborn
Bayer 04 - 01.06.2026

Rudi recounts…: Vollborn’s June highlights

Rüdiger Vollborn has been at the club for 40 years, he holds the record number of Bundesliga appearances for the club (401) and is the only Bayer 04 player to have won both the UEFA Cup (1988) and the DFB Pokal (1993). And the Berliner stayed with the Werkself after ending his impressive playing career as he worked as a goalkeeping coach for the following nine years. Vollborn now works under the Bayer Cross as a fan liaison officer and club archivist. Since February 2021, the personal Black and Red lexicon takes Werkself fans under the heading of 'Rudi recounts...' on a brief trip through the history of Bayer 04 every month…

Show more
Foto: Dustin Buck (Mitte) mit Kim Falkenberg (Direktor Fußball/r.) und Bernd Korzynietz (Leiter Kaderplanung Jugend/l.).V.l.: Bernd Korzynietz (Head of Recruitment Youth), Jonah Berghoff und Kim Falkenberg (Direktor Fußball)
Bayer 04 - 29.05.2026

Bayer 04 award Jonah Berghoff professional contract

Bayer 04 Leverkusen have extended the contract with U19 midfielder Jonah Berghoff ahead of schedule. The Germany U18 international has signed professional terms with the club to 30 June 2030.

Show more
Sommerfahrplan der Frauen
Women - 29.05.2026

Training kicks off in June: Bayer 04 Women's team summer timetable

Two months of preparation, five friendlies and the return of a familiar training camp location: After finishing fifth in the Google Pixel Women's Bundesliga last season, the Werkself will return to training on Tuesday, 23 June. Bayer04.de outlines the key dates in the 2026 summer timetable.

Show more
Grafik Wahl Spieler der Saison
Bayer 04 - 29.05.2026

Vote now for your 2025/26 Player of the Season

With sixth place at the end of the 2025/26 Bundesliga campaign, Bayer 04 ended a season in the top third of the table for the ninth time in a row. While the Werkself were narrowly eliminated in the UEFA Champions League Round of 16 by eventual finalists Arsenal, the Black and Reds reached the semi-finals of the DFB Pokal for the third season in succession. As in previous years, you once again have the opportunity to vote for your Player of the Season. Voting is exclusively for Bayer 04 Club members and only via the Bayer 04 app up to and including 11 June.

Show more