
Reiner Calmund, general manager at Bayer 04 from 1978 to 2004 as well as director of football later on, describes how Rudi Völler became the sporting director at Bayer 04:
"The photo of Rudi putting his arm round the crying Andreas Brehme in consolation after the relegation thriller against Kaiserslautern in May 1996 still touches my heart today and it has long since become iconic. Rudi's farewell match was just 72 hours later – with the Germany team. In the same week we set off on a tour of the USA and Mexico where Rudi had to play for the very last time.
When I asked Rudi a few months earlier if he could imagine a new job at Bayer 04, he was rather reticent. He had offers to carry on playing at the age of 36. His former club AS Roma and, above all, the Major League Soccer, who wanted him to bring in the crowds in New York, were all after him. Bernard Tapie, then the president of Rudi's former club Olympique Marseille, told him of approaches from Paris and Lisbon. His wife Sabrina helped us to convince him. It was exactly the right decision for Bayer 04 as well as for Rudi Völler. With his great knowledge of football, Rudi was much more than an apprentice manager from the start. We all recognised that in the first few weeks. The first job in the summer of 1996 was to appoint a new head coach. We had three candidates in Giovanni Trapattoni, Nevio Scala and Christoph Daum. Some of the club management were in favour of the two Italians but I was more for Daum. I said to Rudi: 'If you want an Italian then we'll do it. You speak perfect Italian.' But he gave a short and sharp answer: 'I prefer to take Christoph.' That marked a swing in the club to Daum.

His job with signing players was not initially negotiating wages or transfer fees. Rudi was worth his weight in gold for us as an international legend as a player and that certainly helped us to convince lads like Emerson, Ze Roberto, Michael Ballack and Bernd Schneider to sign for Bayer 04. Beyond that, he again and again suggested changes over the years and the current outstanding infrastructure at the club on the footballing side is primarily down to him.
Rudi had both his feet on the ground as a player and as sporting director. Today, I have to say bringing him to Leverkusen as a player in 1994 and making him sporting director two years later were two of my best decisions. Let's be honest: Where would Bayer 04 be without Rudi Völler?"
#DankeRudi – Part I: Hermann: "A slick operator full of ambition"

Werkself-TV shows the highlights of the Bayer 04 women's 2-1 at TSG Hoffenheim on the 3rd matchday of the Google Pixel Women's Bundesliga 2026/27.
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Starting with the 2026/27 season, Bayer 04 has created a permanent memorial space at the BayArena. In the upper section of Block A in the southeast corner of the stadium, Werkself fans can honour friends and family members with whom they have shared many special moments connected to Bayer 04. In the coming months, this space will be gradually expanded, in particular with the active support of the fans.
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Bayer 04 has secured a new premium partner in DXC Technology, a leading provider of enterprise technology and innovation. The club has agreed a partnership with DXC running until 30 June 2028. At the heart of the partnership is DXC’s role as an AI integration partner. The company is integrating Bayer 04’s previously separate digital systems into a unified fan journey that begins long before matchday and extends well beyond the stadium visit. As a partner of the women’s team and main sponsor of #B04eSports, DXC will be supporting two promising sections of the club during this period. DXC will also gain significant visibility as the sleeve partner of the women’s team in the DFB Pokal.
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Union Berlin have already shown great fighting spirit and courage in their first two matches of the season. In their away match at Leverkusen on Saturday, 5 September (kick-off: 15:30 CEST), the Irons, under new coach Mauro Lustrinelli, are determined to be a tough opponent for the Werkself. The lowdown on our next opponents.
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Bayer 04 Leverkusen have secured a new premium partner in the form of DRIVIO. DRIVIO, already part of the club’s partner portfolio as a reliable car subscription partner for Bayer 04, will continue to support the club in this capacity and, with immediate effect, also join the premium group of companies that cooperate closely with the Werkself. The premium and car subscription partnership between Bayer 04 Leverkusen and DRIVIO will initially run until 30 June 2027.
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