Fernando Carro, CEO at the Werkself, is looking forward to the partnership: “We have found an innovative partner in Castore whose ambitions very much fit in with Bayer 04. Both the quality of the products as well as the digital and international approach of the company has impressed us. Together with Castore, we want to set new standards in the future primarily in the areas of sponsorship and target group activation.”
Tom Beahon, co-founder of Castore, said: “It‘s a significant step for us to start working in the German market with an internationally oriented club with such a history. When we set up Castore the vision of my brother and I was to see world-class athletes wear our products and now we have taken another important step in that direction. It’s an honour that Bayer 04 have chosen Castore. Our values and ambition of wanting to be the best go perfectly together.”
Castore was founded in 2015 and quickly established a reputation as a young and dynamic start-up in the premium sportswear sector. The brand has become well-known through a partnership with Wimbledon and Olympic winner Andy Murray who is now a shareholder in the company. In football, Castore partners with Rangers FC, Newcastle United and Wolverhampton Wanderers, and have also just launched a Formula One partnership with McLaren Racing. Bayer 04 will be the first club in the Bundesliga to have a partnership with the British company.
Rüdiger Vollborn has been at the club for 40 years, he holds the record number of Bundesliga appearances for the club (401) and is the only Bayer 04 player to have won both the UEFA Cup (1988) and the DFB Pokal (1993). And the Berliner stayed with the Werkself after ending his impressive playing career working as a goalkeeping coach for the following nine years. Vollborn now works under the Bayer Cross as a fan liaison officer and club archivist. Since February 2021, the personal Black and Red lexicon takes Werkself fans under the heading of 'Rudi recounts...' on a brief trip through the history of Bayer 04 every month…
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Bayer 04 host top French club Marseille at the BayArena on matchday four in the 2026/27 UEFA Europa League group stage. The match kicks off on Thursday 5 November at 21:00 CET. The latest information on ticket sales.
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The BAYER 04 HILFT Day is celebrating an anniversary: for the tenth year running, a large number of employees of the Bundesliga club have been getting involved in a community project in Leverkusen and the surrounding area. Following the refurbishment of the city library last year, this time around some 70 staff members rolled up their sleeves to help out at the Bunker Youth Centre in Leverkusen-Wiesdorf. With the support of the Lebenshilfe workshops in Leverkusen and partner Coca-Cola, a rubber football pitch was laid, a Bayer 04-style lounge was created and other projects were carried out. Werkself players and coaching staff also gave their all.
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Bayer 04 Leverkusen and sponsors club partner NRG24 are continuing their partnership, which has been in place since the summer of 2023. The Bundesliga football club and the energy consultancy firm have extended their successful partnership until 30 June 2027.
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