Fernando Carro, Bayer 04 Leverkusen CEO, said: "Kumho Tyre is a successful company that thinks and acts globally. They have been a strong partner that fits in really well with us and our ambitions. We've seen that the enthusiasm of the management for the Werkself and the club is big and continues to grow. These factors represent a good basis for continuing to work together."
Namhwa Cho, president of Kumho Tyre Europe GmbH, sees a big plus for the global company in their partnership with Bayer 04: "The brand recognition of Kumho Tyre has increased significantly over the past two years thanks to our sponsorship of Bayer 04 Leverkusen. We have therefore decided to extend our contract over the long term. Bayer 04 are amongst the top clubs in Europe and they stand for reliability, determination and for international prestige which, which are all crucial criteria for our partnerships in sport."
The partnership with the tyre manufacturer also includes a presence on matchdays at the BayArena, for example on advertising hoardings and substitution boards. In addition, the Werkself team bus will continue to be on the road on Kumho tyres.
Company profile:
Kumho Tyre, with the company headquarters in Seoul, was founded in 1960 and is now one of the leading tyre manufacturers worldwide with over 60 million tyres sold per year and an annual turnover of over €2 billion. With a work force of over 11,000, Kumho develops, produces and distributes tyres worldwide primarily for cars, vans and trucks. The tyres are used as original equipment worldwide including with Mercedes-Benz, BMW, Mini, Volkswagen, Audi, Škoda, Seat, Fiat, Renault and the Korean manufacturers Hyundai and Kia. Kumho Tyre Europe GmbH, based in Offenbach, controls the marketing and sales activities in Germany and Europe.
A new look and new kit supplier for the 2025/26 campaign: Bayer 04 in tandem with sports equipment manufacturer New Balance present the official kit for the Leverkusen eSports players the coming season. New partner Sinology appears on the top right of the jersey. Menswear outfitters Lerros is still the main eSports sponsor and Niedax remains the sleeve partner. The jersey is available now from the Bayer 04 online shop and the Fanwelt.
Show more
Bosnia U19 international Kerim Alajbegovic is moving from Bayer 04 Leverkusen's youth set-up to Red Bull Salzburg. The talented attacking midfielder has signed a long-term contract with the Austrian club. At the same time, the works club secured a buy-back option for the 17-year-old, who was one of the mainstays of the Leverkusen U19s.
Show more
Preparations for the 2025/26 season at Bayer 04 start next Monday, 7 July, with the first team and youth players training together. Without the international players who were involved with their national teams at the end of last season, new head coach Erik ten Hag will welcome a group of senior and youth players to the first open training session one week ahead of the departure to the training camp in Rio de Janeiro. After the official welcome in the dressing room, the Werkself players will start the session in the shadow of the BayArena on 7 July at 14:00 CEST.
Show more
The Werkself are away to Premier League club Chelsea in the final pre-season friendly. The game against the current holders of the UEFA Conference League is on Friday, 8 August at Stamford Bridge with the kick-off at 20:00 CEST. Read on for information on ticket sales.
Show more
