The central design element of the new kit is the classic club badge. To fit in with the overall colour, the badge this year is in black and white, which fits the classic appearance of the new Werkself kit. Together with the red collar and red cuffs, the style of the shirt was developed by JAKO in close consultation with Stefan Kießling and the Werkself team committee.
"We wanted to interpret the classic club colours of Bayer 04 in a new and modern design," said the honorary captain who has been working as an adviser to the sporting management since 2018. Kießling, who is in close contact with former teammates, is working in tandem with Christoph Rohmer, head of sponsorship at JAKO, and his team. "In discussion with the players, we have also provided the sleeves with a higher percentage of elastane to enable improved movement in the upper body," explained Rohmer.
The black shirt has vertical pinstripes which symbolises the players of the Bundesliga team. Werkself is on the outside of the collar and Bayer 04 is printed on the inner side. The hems of the sleeve bear the name of the city of Leverkusen.
The new Werkself kit is available now from the online shop as well as from the fan shops in Wiesdorf and Bergisch-Gladbach. The shirt costs €79.90 (children sizes: €59.90) and is available in sizes from 128 up to 5XL.
Bayer 04 host RB Leipzig at the BayArena on matchday 4 of the 2026/27 Bundesliga season. The game is on Sunday 20 September with the kick-off at 15:30 CEST. The latest information on ticket sales.
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Bayer 04 host SC Freiburg at the BayArena on matchday 6 of the 2026/27 Bundesliga season. The game will be played between 16 and 18 October. The exact kick-off time has yet to be confirmed. The latest information on ticket sales.
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With the European season ticket, fans can follow and support the Werkself on the European stage during the 2026/27 season – and are guaranteed a ticket and a seat for every UEL home match at the BayArena, right up to and including a potential semi-final. In addition, holders of the European season ticket save 20 per cent on each UEL ticket.
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A successful end to pre-season! In their seventh and final friendly of the summer, the Werkself won 2-1 at Newcastle United. After Ibrahim Maza scored inside the first minute, the Magpies equalised shortly before the break. Bayer 04's attacking endeavours in the second half were rewarded in the closing stages through substitute Victor Boniface, making it six wins from seven games in pre-season.
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Bayer 04 Women warmed up for the start of the Bundesliga season with an emphatic 7-0 victory over Belgian top-flight club Standard Liège on Saturday afternoon. Over four periods of 30 minutes, Cornelia Kramer, Lilla Turanyi and Valentina Mädl each netted a brace for the dominant Werkself, after Loreen Bender had opened the scoring. Roberto Pätzold's side kick off their league campaign at RB Leipzig in eight days.
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