As part of the partnership, PerNaturam will be present in the Bundesliga on the LED boards at the BayArena and on the static boards at the Ulrich Haberland Stadium in the Google Pixel Women's Bundesliga. The partnership also includes media rights with the women's team and advertising rights.
"We are delighted to have PerNaturam on board as a partner who shares our values and supports women's football at Bayer 04," said Linda Schöttler, Manager Women's Football: "Such partnerships are very important for the further development of our team. All the more reason for us to look forward to working together."
"We are proud to be able to support the Bayer 04 Leverkusen Women's Bundesliga team. Sport at this level requires passion, discipline and a lot of heart, which is exactly where we see many parallels with our work and philosophy," says Thajgoro De Longhi, Managing Director of PerNaturam: "Because with a lot of heart, proven knowledge and natural products, we enable animal lovers to give their animals a happy and healthy life. We are very much looking forward to working together."
About PerNaturam:
PerNaturam is an owner-managed manufacter from Germany with decades of experience in the development of natural pet food and supplements for dogs, cats and horses. The company's recipes are consistently based on natural ingredients and combine traditional knowledge of herbs and plants with modern nutritional science.
After eight years in the youth set-up at Bayer 04 Leverkusen, Benjamin Adam is leaving the club. The 35-year-old, who most recently coached the Leverkusen U17s, will take charge of the Hansa Rostock U19 team next season.
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There was a successful end to the women's internationals with Werkself players Carlotta Wamser and Cornelia Kramer qualifying for the 2027 World Cup finals in Brazil. A third Leverkusen player is still in with a chance of joining them. The Germany U23 players also experienced success in their last two international friendlies of the season.
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Traveling to North America for the World Cup this summer to see your favorite Bayer 04 players? Here’s a quick cheat sheet with thumbnail portraits and insider tips for each city from a local expert, so you can make the most of your visit and activities beyond the game!
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A fresh look for the BayArena: The Bayer 04 stadium will have new seating in the form of folding seats for the 2026/27 campaign that will ensure significantly improved seating comfort and simplified movement within the rows of seats. As part of routine replacement after 17 years, fans of the Werkself were able to purchase the existing seats, used to witness the first German league title in the club's history. In addition, a large proportion of the seats will be donated to charitable projects, primarily in the local region. Bayer 04 fans can look forward to new, functional folding seats for the season opener at the beginning of August - still in the club colours of black and red, of course. A glimpse at the BayArena during the refurbishment.
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