
After last year's successful launch, the campaign moves onto a second round. With the support of the European Football for Development Network (EFDN), the European Club Association (ECA) and the UEFA Foundation for Children, the project started at the tenth EFDN conference in Paris. Meinolf Sprink, Fan and Community Affairs director, represented Bayer 04 at the event. The focus of the week of action is social commitment, which Bayer 04 has been valued for over many years.
As part of the #MorethanFootball weeks of action, the participating clubs and foundations present their community projects and thereby underline social and community responsibility both on and off the pitch. The hashtag #MorethanFootball promotes the project in the world of social media to raise awareness of the extent of the commitment that football clubs, foundations and organisations provide throughout Europe. At the same time, it also makes many others aware of the need to be committed to the community.
Bayer 04 have worked for many years in different areas. In 1999 for example, the club was at the vanguard of providing a service for visually impaired fans. Wheelchair users have access to their own covered area in the South Stand at the BayArena. Bayer 04 have also been members of the Football Club Social Alliance for years and involved in Young Coach training designed to give teenagers and young adults the opportunity to become football coaches. To date, 1,400 Young Coaches have been trained in Colombia, Lebanon, Rwanda and in Jordan as well as in other countries. Moreover, Bayer 04 are also involved in regular events such as the 'Wir(04)helfen' days and the 'Einfach-Fußball-Cup' - a charity tournament for children and young people with disabilities, as well as presenting volunteering awards for the clubs in the area covered by the local football association, which is organised by the Bayer 04 Sportförderung gGmbH.

Once again, well over 100 Werkself fans were delighted to receive an invitation from the club’s record appearance-maker, Rüdiger Vollborn, to the sold-out Schwadbud at the BayArena. This time, the supporters listened as the club historian provided fascinating, exclusive insights into the period from Bayer 04 being founded in 1904 to the club’s promotion to the Bundesliga in 1979. A journey through time is also planned for the upcoming ‘Rudi lädt ein’ event in early November – this time focusing on the years of the Nazi regime.
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Happy children’s faces at the SSV Lützenkirchen training ground: For the 25th time, the Birkenberg soccer school – organised by SportBund Leverkusen – offered participating youngsters an exciting holiday activity. Meeting a Bayer 04 player has now become a cherished tradition. This time, Ibrahim Maza visited the 150 children and spoke to them about his World Cup experiences, amongst other things. “It’s always lovely to see the children’s enthusiasm for football,” said the 20-year-old, after bringing a sparkle to many eyes with selfies and autographs.
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One day after the successful DFB Pokal first round tie at SV Wehen Wiesbaden (4–0), the mood was understandably really good: Over 400 Bayer 04 supporters gathered on Sunday, 23 August, for the annual fan club meet-up at the BayArena and got in the mood for the new season through direct and informal discussions with Bayer 04 management, head coach Carles Martínez and Werkself players.
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Werkself-TV shows the highlights of the Bayer 04 women's 2-0 win at RB Leipzig on the 1st matchday of the Google Pixel Women's Bundesliga 2026/27.
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