Back
21.06.2018Social Commitment

Bayer 04 back Bio-Brotbox again

Biobrot_20160830.jpg

The Bio-Brotbox organisation has been active for many years in numerous German cities and regions in promoting healthy child nutrition. The campaign involves giving first year schoolchildren reusable lunch boxes with ingredients from organic farming. Bayer 04 have supported this campaign in Leverkusen in recent years and have often been directly involved in filling the boxes at NaturGut Ophoven. CEO Michael Schade, Wendell (pictured above in 2016 with the mayor Uwe Richrath) and Stefan Kießling have all helped to fill the lunch boxes with healthy items.

This year, Bayer 04 are supporting the thirteenth campaign in Leverkusen. The club has donated 1,800 muesli bars for the boxes to be handed to 1,620 first years shortly after they start school at the beginning of September. The communal packing event will certainly involve another member of the Werkself when the date is confirmed.

This year’s patron also has a very close connection to Bayer 04: Wilfried Schmickler (63),born in Hitdorf, is a cabaret artist and has always been a passionate supporter of the Black and Reds. “A healthy diet helps children feel good and learn well. Education is the most important issue at the moment where there is still a lot to achieve,” said Schmickler at the campaign press conference.

Related News

eSports-Trikot
eSports - 07.08.2026

#B04eSports: The eSports jersey for the 2026/27 season

Kicking off the new season with a fresh look: Bayer 04, in collaboration with sportswear manufacturer New Balance, has unveiled the official kit for Leverkusen’s e-Sports players for the coming season. The jersey is now available from the Bayer 04 online shop and the Fanwelt.

Show more
Paulo Sergio mit Carles Martínez
Bayer 04 - 07.08.2026

‘Excellent prospects’ for the new season in Leverkusen and Brazil: Interview with club legend Paulo Sergio

Paulo Sergio and Bayer 04 have enjoyed close ties since the Werkself training camp in his native Brazil last summer. The club legend is in charge of the Bayer 04 Soccer Academy, which opened in the summer of 2025, and he has also been at this year’s training camp in the Weimarer Land. As well as interacting with the many fans who travelled to the camp, the 1994 World Cup winner used the time to plan the next steps for the Academy together with club officials. In an interview with bayer04.de, Sergio spoke about the project’s future development, the upcoming visit by young Academy players to Leverkusen, and plans for the coming months in Germany and Brazil.

Show more
crop_20260806_JS_Trainngslager_Tag5_3197.jpg
Bayer 04 - 06.08.2026

Day 5 blog: Team event and football tennis| Training camp in the Weimarer Land

A round-up of the Werkself training camp in the Weimarer Land, all in one place: in our daily blog you’ll find all the insights and updates from the day. Day five (Thursday 6 August) is as follows: The squad have the final open session of the training camp in the morning. After lunch, there will be a team event.

Show more
Trainingsarbeit im Trainingslager im Weimarer Land
Bayer 04 - 05.08.2026

Day 4 blog: Gutiérrez on the pitch – Belocian faces media | Training camp in the Weimarer Land region

A round-up of the Werkself training camp in the Weimarer Land, all in one place: in our daily blog you’ll find all the insights and updates from the day. Day four (Wednesday 5 August) is all about training. The day begins with a gruelling open training session – new signing Miguel Gutiérrez also takes part. A second session follows in the afternoon, this time behind closed doors.

Show more
„Fans sollen spüren, dass wir immer alles geben“: Carles Martínez und Pol García im großen Doppel-Interview
Werkself-TV - 05.08.2026

‘Fans should feel we always give our all’: Joint interview with Carles Martínez and Pol García

At the training camp in the Weimarer Land region, Bayer 04 head coach Carles Martínez and his long-standing assistant Pol García talk about their first few weeks with the Werkself, their expectations of their own work, the coaching staff and the squad, as well as the style of football they want the team to play. They emphasise the importance of a winning mentality within the team, comment on cultural and personal differences in the world of football, and outline their goals for the coming season...

Show more