#PurpleLightUp is organised in German-speaking countries by myAbility and supported by Charta der Vielfalt e.V.. The day is intended to serve as an occasion to work together for the self-determination and participation of people with disabilities and to advocate for their concerns and needs, especially in the world of work.
Bayer 04 has also been committed to inclusion and accessibility for many years and, as a signatory of the Diversity Charter, sees these areas as pillars of social coexistence as well as an important building block of social and corporate sustainability for the club.
Specifically, this includes a barrier-free stadium experience through a service for wheelchair users, the deaf/hard of hearing and the blind/visually impaired. Through the Einfach Fußball campaign, an inclusive football group has been representing Bayer 04's colours on the national and international stage for years. This takes place within the framework of the Special Champions League, a tournament of inclusion teams organised by the EFDN throughout Europe. Through the school project Bayer 04 macht Schule, the club also puts topics such as participation, diversity and inclusion into practice.
More information about the #PurpleLightUp Day 2022 can be found HERE.
Bayer 04 Leverkusen welcomes a new official member to the Sponsors’ Club at the start of the 2026/27 campaign. KKV Kabelverlegung GmbH & Co. KG is expanding its existing partnership and will, with immediate effect, act as a supporter of the Bundesliga club at the second-highest partner level, just below the premium tier. As an official partner in the Sponsors’ Club, KKV will now enjoy significantly enhanced visibility during Werkself matches at the BayArena. The new contract is initially valid until 30 June 2028.
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Bayer 04 Leverkusen has extended the existing partnership agreement with EDO Personalservice GmbH and, at the same time, expanded its collaboration with the Cologne-based company. The official partner in the Business Club has been upgraded within Bayer 04’s partner network. The revised and enhanced support for the club has initially been agreed for two years, running until 30 June 2028.
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Video games developer Electronic Arts (EA), in collaboration with the Bundesliga, has announced the six nominees for the Bundesliga ‘Player of the Month’ award for September – Bayer 04’s Miguel Gutiérrez has made it into this select group after just four Bundesliga matches. Fans of the Black and Reds can vote from now until Sunday 27 September (23:59 CEST).
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Calling all Werkself fans: Even during the three-week international break – a first for September and October – you have the chance to visit the BayArena – and for a very special occasion. Bayer 04 is hosting a Health Day on Saturday 3 October, from 10:00 to 14:00 CEST in the Premium Lounge. Together with Bayer Vital and main sponsor BarmeniaGothaer, the Bundesliga club invites you to an interactive, free event centred on the theme of health. Partners will be present on site with their own exciting activities. Here is an overview of the programme of events.
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