#PurpleLightUp is organised in German-speaking countries by myAbility and supported by Charta der Vielfalt e.V.. The day is intended to serve as an occasion to work together for the self-determination and participation of people with disabilities and to advocate for their concerns and needs, especially in the world of work.
Bayer 04 has also been committed to inclusion and accessibility for many years and, as a signatory of the Diversity Charter, sees these areas as pillars of social coexistence as well as an important building block of social and corporate sustainability for the club.
Specifically, this includes a barrier-free stadium experience through a service for wheelchair users, the deaf/hard of hearing and the blind/visually impaired. Through the Einfach Fußball campaign, an inclusive football group has been representing Bayer 04's colours on the national and international stage for years. This takes place within the framework of the Special Champions League, a tournament of inclusion teams organised by the EFDN throughout Europe. Through the school project Bayer 04 macht Schule, the club also puts topics such as participation, diversity and inclusion into practice.
More information about the #PurpleLightUp Day 2022 can be found HERE.
Just in time for the start of the school year, everyone was hard at work again at NaturGut Ophoven. For the 21st time, Bayer 04 have supported the annual ‘BioBrotbox’ campaign, which puts together a healthy breakfast for first-year primary school pupils in Leverkusen – and not only contributed 1,904 muesli bars but also plenty of enthusiasm too: Together with the U19 players Burak Kir and Clinton Wilson, Emily Wallrabenstein and Paulina Platner from the Women’s Bundesliga team helped with the packing. The latter was clearly delighted “that Bayer 04 are helping out with regional projects like this and showing their commitment to the local community”.
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A group of about 50 members of the Bayer 04 Football Academy São Paulo visited Leverkusen over the past few days, accompanied by Bayer 04 club legend Paulo Sergio and Luiz Felipe (managing director of academy in São Paulo) for a week full of football, encounters and very special insights. In addition to the Bundesliga away game in Elversberg and the home game against Union Berlin, the visit also featured a joint training session with the Bayer 04 Football Academy in Leverkusen and a tour of the Bayer AG facilities. The guests also gained special insights into the club and the world of Bayer 04.
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The men's clothing retailer LERROS will remain the official fashion and premium partner of Bayer 04 for the current season. As in the past, LERROS will provide the club's men's team, coaching staff and management with high-quality clothing for international trips.
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“Diaby! Diaby! Diaby!” was the cry around the BayArena as the Werkself danced in front of the north stand following their 4-0 win over Union Berlin. Captain Edmond Tapsoba gave his new (and old) teammate a friendly shove forward to take in the acclaim from the fans. The returning Frenchman was typically reserved in thanking the supporters but was clearly emotional about what was happening.
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