
The reasons for this are, on the one hand, the higher purchase price of products as well as the increased transport and logistics costs. Staff costs have also increased.
Beer (0.5 litres of Pils or Kölsch) will cost €4.60 in the new season. That represents an increase of 40 cents compared with the 2021/22 season. The adjustment for non-alcoholic drinks is 30 cents with 0.5 litres of cola or apple spritzer now costing €4.30 for example.
The same applies to food at the BayArena: Black and Red fans will now have to pay €3.90 for a Bratwurst, which is 60 cents more than last season. Unfortunately, the developments listed above have made it impossible for Bayer 04 to avoid making these price adjustments.

Werkself-TV shows the highlights of the Bayer 04 women's 0-1 loss at Eintracht Frankfurt on the 17th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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Calling all eSports fans: On Saturday, 21 February (from 16:00 CET), the Werkself Wildcard Cup will take place at XPERION Köln (Hansaring 97, 50670 Cologne). Interested EA FC 26 amateur players will have the opportunity to win attractive prizes and a place in the VBL Open Play-offs by WOW. The play-offs are the final preliminary stage of the VBL Grand Final by WOW, the tournament for the German individual championship and, alongside the club championship (VBL CC), the most important sub-competition in the German eSports scene. Read on for information on registration.
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At its first general meeting on 5 February 2026 in Frankfurt am Main, the Frauen Bundesliga FBL e.V. made key decisions regarding the future direction of the Women’s Bundesliga. The meeting was based on the results of the negotiations with the German Football Association (DFB) over the past few weeks.
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The Bayer 04 U19s have bowed out of the UEFA Youth League following a thrilling knockout game. In the round of 32 at Villarreal, Emmanuel Chigozie Owen (11) and Ivan Massek (18) turned an early deficit into a 2-1 half-time lead. However, the Spaniards struck back in the second half to make the final score 3-2, which earned them a place in the round of 16 and brought the Werkself's European campaign to an end.
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