
The reasons for this are, on the one hand, the higher purchase price of products as well as the increased transport and logistics costs. Staff costs have also increased.
Beer (0.5 litres of Pils or Kölsch) will cost €4.60 in the new season. That represents an increase of 40 cents compared with the 2021/22 season. The adjustment for non-alcoholic drinks is 30 cents with 0.5 litres of cola or apple spritzer now costing €4.30 for example.
The same applies to food at the BayArena: Black and Red fans will now have to pay €3.90 for a Bratwurst, which is 60 cents more than last season. Unfortunately, the developments listed above have made it impossible for Bayer 04 to avoid making these price adjustments.

A great start to the new eSports year as the Leverkusen professional gamers pick up nine points in the first three of six matches in the online preliminary round of the fourth showdown of the VBL Club Championship 2025/26. Between big wins, wonder goals and composed performances, there was plenty on offer against VfB Stuttgart, Hannover 96 and FC Augsburg.
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In keeping with the current freezing temperatures, Bayer 04 has heavily discounted numerous winter items – from cozy hats and sporty matchday clothing to stylish fleece and winter jackets.
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The fourth showdown in the VBL Club Championship 2025/26 starts for the Leverkusen eSports team today, Thursday 22 January (live on the B04eSports Twitch channel and on the Bayer 04 app from 19:00 CET). In the online preliminary round, the Black and Reds will once again compete with six previously drawn opponents for a place in the Top 16 and the associated entry into the offline knockout round in Berlin on 2 February at the fourth showdown. The lowdown on our next three opponents in the online preliminary round.
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A month on from the last match of the old year, the Werkself also play the first game of the new year in the Google Pixel Women's Bundesliga. Roberto Pätzold's side open Matchday 15 with the meeting at promoted side 1. FC Union Berlin on Friday (18:30 CET).
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