veniture is new Bayer 04 Premium Partner

"I'm particularly looking forward to this new Premium partnership because veniture is a tremendous fit as a dynamic and ambitious company from our region," said Fernando Carro Bayer 04 CEO.

The contract between Bayer 04 and veniture GmbH, founded in Cologne in 2016, involves a comprehensive logo presence in the Bayer 04 digital world and at the BayArena including LED boards at the edge of the pitch for Werkself Bundesliga home games. In addition, the company will have an exclusive executive box in the West Stand in the coming season.

Samsoor Hemat, founder of veniture and managing director of Adaptavist Group, said: "Bayer 04 Leverkusen stands for quality, thirst for success and innovation both at home and abroad. We also share those values at veniture and Adaptavist with full conviction. We are happy to have found a partner in Bayer 04 who is not only one of the most successful football clubs in Germany but also a fitting partner in every respect. We cross our fingers for Xabi Alonso and the whole club in the forthcoming season: in the Bundesliga, the DFB Cup and the Europa League."

On veniture and the Adaptavist Group: 

Veniture GmbH, founded in 2016, is a multi-award winning Atlassian Platinum Solution Partner. Since 2022, veniture has been part of the Adaptavist Group, the worldwide leading Atlassian Solution Partner. Synergies have been created to support companies in meeting all the demands of digital transformation.

Over 900 employees worldwide support the company expert teams in achieving the full potential of collaborative solutions from Atlassian in the areas of Agile at scale, ITSM/ESM and Cloud. The group places great value on building a productive Atlassian environment that meets the individual requirements of their clients. More information on veniture is available HERE.