"I'm particularly looking forward to this new Premium partnership because veniture is a tremendous fit as a dynamic and ambitious company from our region," said Fernando Carro Bayer 04 CEO.
The contract between Bayer 04 and veniture GmbH, founded in Cologne in 2016, involves a comprehensive logo presence in the Bayer 04 digital world and at the BayArena including LED boards at the edge of the pitch for Werkself Bundesliga home games. In addition, the company will have an exclusive executive box in the West Stand in the coming season.
Samsoor Hemat, founder of veniture and managing director of Adaptavist Group, said: "Bayer 04 Leverkusen stands for quality, thirst for success and innovation both at home and abroad. We also share those values at veniture and Adaptavist with full conviction. We are happy to have found a partner in Bayer 04 who is not only one of the most successful football clubs in Germany but also a fitting partner in every respect. We cross our fingers for Xabi Alonso and the whole club in the forthcoming season: in the Bundesliga, the DFB Cup and the Europa League."
On veniture and the Adaptavist Group:
Veniture GmbH, founded in 2016, is a multi-award winning Atlassian Platinum Solution Partner. Since 2022, veniture has been part of the Adaptavist Group, the worldwide leading Atlassian Solution Partner. Synergies have been created to support companies in meeting all the demands of digital transformation.
Over 900 employees worldwide support the company expert teams in achieving the full potential of collaborative solutions from Atlassian in the areas of Agile at scale, ITSM/ESM and Cloud. The group places great value on building a productive Atlassian environment that meets the individual requirements of their clients. More information on veniture is available HERE.
Edmond Tapsoba is one of the pillars of the Bayer 04 team. The defender is now in his seventh season with the Werkself and taking on a new role as a leader on and off the pitch. Talking to Werkself Magazine, the 26-year-old Burkina Faso international explains the increased demands placed on his position within the team, his role as a “big brother” and why the squad’s overhaul is an opportunity for him and the team.
Show moreThe Werkself have completed an intensive preseason and made a successful start to the 2025/26 campaign in the DFB Pokal as the new Bundesliga season finally starts this week. And, as in the cup tie in Großaspach (4-0), head coach Erik ten Hag's team can continue to look forward to strong support from the Bayer 04 fans at the BayArena. There is continuing high demand for tickets both for match tickets and season cards. And other stats from the past weeks and months show: the fans are up for Bayer 04!
Show moreBayer 04 Leverkusen have signed the French central defender Loïc Badé. The France international joins the Werkself from top-flight Spanish club FC Sevilla. Badé has signed a contract at Leverkusen to 30 June 2030. The 25-year-old will wear the number 5 jersey in the team led by head coach Erik ten Hag.
Show moreBienvenue à Leverkusen, Loïc Badé! Bayer 04 have signed the 25-year-old defender from FC Sevilla. The France international has signed a contract at Leverkusen to 2030 and he will wear the number 5 jersey. Bayer04.de profiles the 1.91 metre new signing who has experience in England and France as well as Spain.
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