
"I'm particularly looking forward to this new Premium partnership because veniture is a tremendous fit as a dynamic and ambitious company from our region," said Fernando Carro Bayer 04 CEO.
The contract between Bayer 04 and veniture GmbH, founded in Cologne in 2016, involves a comprehensive logo presence in the Bayer 04 digital world and at the BayArena including LED boards at the edge of the pitch for Werkself Bundesliga home games. In addition, the company will have an exclusive executive box in the West Stand in the coming season.
Samsoor Hemat, founder of veniture and managing director of Adaptavist Group, said: "Bayer 04 Leverkusen stands for quality, thirst for success and innovation both at home and abroad. We also share those values at veniture and Adaptavist with full conviction. We are happy to have found a partner in Bayer 04 who is not only one of the most successful football clubs in Germany but also a fitting partner in every respect. We cross our fingers for Xabi Alonso and the whole club in the forthcoming season: in the Bundesliga, the DFB Cup and the Europa League."
On veniture and the Adaptavist Group:
Veniture GmbH, founded in 2016, is a multi-award winning Atlassian Platinum Solution Partner. Since 2022, veniture has been part of the Adaptavist Group, the worldwide leading Atlassian Solution Partner. Synergies have been created to support companies in meeting all the demands of digital transformation.
Over 900 employees worldwide support the company expert teams in achieving the full potential of collaborative solutions from Atlassian in the areas of Agile at scale, ITSM/ESM and Cloud. The group places great value on building a productive Atlassian environment that meets the individual requirements of their clients. More information on veniture is available HERE.

Issa Traoré is moving from Bayer 04 Leverkusen to Slovakian top-flight side AS Trencin. The club has loaned the centre-back out for one year to this year’s ninth-placed team in the Slovakian league.
Show more
Assistant coach Remzi Kahraman is leaving the Bayer 04 Women’s team with immediate effect to take up a new challenge abroad. The club has agreed to the 31-year-old’s request to leave, although his contract was originally due to run until 2027. A decision on his successor will be announced shortly.
Show more
At the U19 European Championship in Wales, the Germany U19 national team lost their third and final group match 4-0 to Spain. Several regulars, including Bayer 04 players Montrell Culbreath and Francis Onyeka (on loan to SV Elversberg), who had combined for four goals and assists in the two previous victories, did not feature,. Germany had already secured their place in the semi-finals with a game to spare.
Show more
Two weeks into the preseason, the Bayer 04 Women have secured their first victory. Coach Roberto Pätzold’s team won their first friendly 2–0 against Bundesliga newcomers Mainz 05. In front of 160 spectators at the Kurtekotten Performance Centre, the two summer signings, Maja Sternad (80’) and Justine Brandau (90’), scored for the Black and Reds.
Show more