
The agreement applies to both matches in the Bundesliga and the UEFA Europa League. As a premium partner until the end of the season, Floki will also receive an extensive presence on the LED video walls in the BayArena as well as further sponsoring rights in the digital environment of the Werkself.
“We are pleased to have found an innovative partner in Floki, with whom Bayer 04 can further develop our international marketing activities with digital products based on blockchain technologies,” said Dr. Bernd Schröder, Director Marketing/ Sales at Bayer 04.
About Floki
Floki is a cryptocurrency for everyone and a project that aims to revolutionize the crypto industry by offering a solid value, while utilizing the potential of memes to ensure the attraction and acceptance of the product.
In order to establish the cryptocurrency and make it available to everyone, Floki is developing a PlayToEarn NFT gaming metaverse, an NFT and merchandise marketplace and a crypto education platform.
Floki is also working to make the world a better place by building schools in developing nations and supporting nonprofit initiatives that promote healthy and sustainable eating.
With a quickly growing base of over 350,000 users, Floki is well on its way to becoming one of the biggest cryptocurrencies in the world.

The Leverkusen eSports team played the remaining three of the six matches in the online preliminary round of the fourth showdown in the VBL Club Championship 2025/26. RB Leipzig and SC Freiburg were among the teams with the highest goal threat, including two World Cup participants in their ranks. Although the #B04eSports players were defeated in the matches overall, nine points from the first three games last week were enough for Leverkusen to advance to the offline round in Berlin on 2 February.
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A decisive showdown awaits: The Werkself are aiming to progress to the play-off round of the 2025/26 UEFA Champions League with a home win against Villarreal CF on the eighth and final matchday of the league phase. Ahead of the match on Wednesday, 28 January (kick-off: 21:00 CET), coach Kasper Hjulmand spoke about the importance of the game, the possible return of Edmond Tapsoba and a statement from new signing Jonas Omlin in an exclusive interview with Werkself TV. Lucas Vázquez, for his part, spoke about his role on and off the pitch as well as tomorrow’s opponents, who he often faced in Spain with Real Madrid.
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For Villarreal CF, the match at Bayer 04 on Wednesday, 28 January (kick-off: 21:00 CET), will be their last appearance on the European stage this season. The Spanish side, currently fourth in La Liga, are still without a win in the UEFA Champions League and, with just one point from their seven games so far, have no chance of making the play-offs. The 2021 Europa League winners can therefore play without any pressure at the BayArena and will be looking to bow out of the competition with a good performance. The lowdown on our next opponents.
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Bayer 04 Leverkusen will to have manage without forward Eliesse Ben Seghir. The Morocco international suffered a ligament injury in his left ankle before the AFCON final defeat against Senegal (0-1 a.e.t.).
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The VBL Club Championship 2025/26 continues. Tonight, 27 January (live on Twitch and on the Bayer 04 app from 18:00 CET), the Leverkusen eSports team will play the remaining three matches in the online preliminary round of Showdown Four. They are up against FC Kaiserslautern, SC Freiburg and the current club champions and Showdown Three winners RB Leipzig, with whom Bayer 04, club runners-up and Showdown One winners, shared some memorable moments, especially last year. The lowdown on our next opponents.
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