The agreement applies to both matches in the Bundesliga and the UEFA Europa League. As a premium partner until the end of the season, Floki will also receive an extensive presence on the LED video walls in the BayArena as well as further sponsoring rights in the digital environment of the Werkself.
“We are pleased to have found an innovative partner in Floki, with whom Bayer 04 can further develop our international marketing activities with digital products based on blockchain technologies,” said Dr. Bernd Schröder, Director Marketing/ Sales at Bayer 04.
About Floki
Floki is a cryptocurrency for everyone and a project that aims to revolutionize the crypto industry by offering a solid value, while utilizing the potential of memes to ensure the attraction and acceptance of the product.
In order to establish the cryptocurrency and make it available to everyone, Floki is developing a PlayToEarn NFT gaming metaverse, an NFT and merchandise marketplace and a crypto education platform.
Floki is also working to make the world a better place by building schools in developing nations and supporting nonprofit initiatives that promote healthy and sustainable eating.
With a quickly growing base of over 350,000 users, Floki is well on its way to becoming one of the biggest cryptocurrencies in the world.
The Werkself conceded a goal at home for the first time since the beginning of January 67 minutes into the game against FSV Mainz 05 on Saturday. Jarell Quansah levelled late on for the final score of 1-1 to secure a point and avoid a first home defeat in six games. Bayer 04 were very critical of their performance after the game. The Werkself review.
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Rüdiger Vollborn has been at the club for 40 years, he holds the record number of Bundesliga appearances for the club (401) and is the only Bayer 04 player to have won both the UEFA Cup (1988) and the DFB Pokal (1993). And the Berliner stayed with the Werkself after ending his impressive playing career as he worked as a goalkeeping coach for the following nine years. Vollborn now works under the Bayer Cross as a fan liaison officer and club archivist. Since February 2021, the personalised Black and Red lexicon takes Werkself fans under the heading of 'Rudi recounts...' on a brief trip through the history of Bayer 04 every month…
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From special edition jerseys to fan banners, the home game against Mainz 05 was all about the many Bayer 04 fan clubs. Accordingly, a fitting tribute to the long-standing Werkself supporters was not to be missed during half-time in the Bundesliga match. Fernando Carro, CEO, honoured the up to 50-year anniversaries of six fan clubs in front of the coaches' benches at the BayArena.
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Werkself TV shows the highlights of Bayer 04's 1-1 draw against Mainz 05 on Matchday 24 of the 2025/26 Bundesliga season...
A late goal secured a point for Bayer 04 at home to FSV Mainz 05 in a match that saw the Black and Reds dominant in the second half. Despite lots of possession, the Werkself initially found few gaps and fell behind after 67 minutes when Sheraldo Becker scored in a Mainz counter-attack. In the closing stages, Leverkusen threw everything forward once again and equalised through Jarell Quansah (88').
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