The agreement applies to both matches in the Bundesliga and the UEFA Europa League. As a premium partner until the end of the season, Floki will also receive an extensive presence on the LED video walls in the BayArena as well as further sponsoring rights in the digital environment of the Werkself.
“We are pleased to have found an innovative partner in Floki, with whom Bayer 04 can further develop our international marketing activities with digital products based on blockchain technologies,” said Dr. Bernd Schröder, Director Marketing/ Sales at Bayer 04.
About Floki
Floki is a cryptocurrency for everyone and a project that aims to revolutionize the crypto industry by offering a solid value, while utilizing the potential of memes to ensure the attraction and acceptance of the product.
In order to establish the cryptocurrency and make it available to everyone, Floki is developing a PlayToEarn NFT gaming metaverse, an NFT and merchandise marketplace and a crypto education platform.
Floki is also working to make the world a better place by building schools in developing nations and supporting nonprofit initiatives that promote healthy and sustainable eating.
With a quickly growing base of over 350,000 users, Floki is well on its way to becoming one of the biggest cryptocurrencies in the world.
Calling all Werkself fans: The new Farbenstadt range is available now from the Bayer 04 online shop and the Fanwelt. This includes new T-shirts made of 100% organic cotton, zip-up hoodies and jogging bottoms in five different summer colours.
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Bayer 04 new signing Carlotta Wamser has been called up to the Germany squad for the Women's EURO 2025 finals in Switzerland. For the 21-year-old winger, who is set to join Bayer 04 from Eintracht Frankfurt for next season, it is the first participation in a big international tournament.
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Bayer 04 Leverkusen have completed the signing of French U18 international Axel Tape. The 17-year-old moves to the Bundesliga club on a long-term contract from Champions League winners Paris Saint-Germain ahead of the 2025/26 season. Tape was crowned a French U19 champion with the PSG youth just last weekend.
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Following the end of the season for Bayer 04, a lot of Werkself players are currently on the road with their national teams. The Leverkusen players are involved in the semi-finals of the UEFA Nations League, qualifiers for the 2026 FIFA World Cup and international friendlies. Read on for the latest news on international fixtures involving Werkself players.
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