
The agreement applies to both matches in the Bundesliga and the UEFA Europa League. As a premium partner until the end of the season, Floki will also receive an extensive presence on the LED video walls in the BayArena as well as further sponsoring rights in the digital environment of the Werkself.
“We are pleased to have found an innovative partner in Floki, with whom Bayer 04 can further develop our international marketing activities with digital products based on blockchain technologies,” said Dr. Bernd Schröder, Director Marketing/ Sales at Bayer 04.
About Floki
Floki is a cryptocurrency for everyone and a project that aims to revolutionize the crypto industry by offering a solid value, while utilizing the potential of memes to ensure the attraction and acceptance of the product.
In order to establish the cryptocurrency and make it available to everyone, Floki is developing a PlayToEarn NFT gaming metaverse, an NFT and merchandise marketplace and a crypto education platform.
Floki is also working to make the world a better place by building schools in developing nations and supporting nonprofit initiatives that promote healthy and sustainable eating.
With a quickly growing base of over 350,000 users, Floki is well on its way to becoming one of the biggest cryptocurrencies in the world.

Werkself-TV shows the highlights of the Bayer 04 women's 0-1 loss at Werder Bremen on the 13th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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The penultimate Bundesliga matchday of the calendar year marks the end of an eventful first half of the season for the Bayer 04 Women. After seven wins, one draw and four defeats from the first twelve games of the season, coach Roberto Pätzold's team can go above Werder Bremen in the table with a win on Friday, 12 December (kick-off: 18:30 CET).
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The third showdown in the VBL Club Championship 2025/26 kicks off for the Leverkusen eSports team this Thursday, 11 December (live on the B04eSports Twitch channel from 19:00 CET). In the online preliminary round, the Black and Red will once again take on six previously drawn opponents for a place in the Top 16 and the associated entry into the offline knockout round, which will take place at this third showdown on 19 December in Cologne. Showdown One winners Bayer 04 will face FC St. Pauli, who won the second showdown last month, among others. The lowdown on first three opponents in this online preliminary round.
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The exact dates for the quarter-finals of the 2025/26 DFB Pokal have been finalised. Accordingly, Bayer 04's home tie against Bundesliga rivals FC St. Pauli will be played on Tuesday, 3 February 2026, with the kick-off at 20:45 CET. This was announced by the German Football Association (DFB) today (Thursday).
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