Back
2.12.2021Business

Floki Becomes New Sleeve Partner

In the match against SpVgg Greuther Fürth this weekend, the Werkself will take the pitch with the logo of a new sponsor on their jerseys: Floki, the company behind the crypto currency with the same name, will become a sleeve and premium partner of Bayer 04 Leverkusen.
crop_20211201_JS_FLOKI_0001.jpg

The agreement applies to both matches in the Bundesliga and the UEFA Europa League. As a premium partner until the end of the season, Floki will also receive an extensive presence on the LED video walls in the BayArena as well as further sponsoring rights in the digital environment of the Werkself.

“We are pleased to have found an innovative partner in Floki, with whom Bayer 04 can further develop our international marketing activities with digital products based on blockchain technologies,” said Dr. Bernd Schröder, Director Marketing/ Sales at Bayer 04.

About Floki

Floki is a cryptocurrency for everyone and a project that aims to revolutionize the crypto industry by offering a solid value, while utilizing the potential of memes to ensure the attraction and acceptance of the product.

In order to establish the cryptocurrency and make it available to everyone, Floki is developing a PlayToEarn NFT gaming metaverse, an NFT and merchandise marketplace and a crypto education platform.

Floki is also working to make the world a better place by building schools in developing nations and supporting nonprofit initiatives that promote healthy and sustainable eating.

With a quickly growing base of over 350,000 users, Floki is well on its way to becoming one of the biggest cryptocurrencies in the world.

Related News

crop_imago1073729639h.jpg
Bayer 04 - 26.09.2026

'It's about Germany': Bayer 04 supports bid for Olympics and Paralympics

Decision made: Germany will submit a bid to the IOC (International Olympic Committee) to host the 2036, 2040 or 2044 Olympic and Paralympic Games in Munich. The representatives of the German Olympic Sports Confederation (DOSB) voted for Munich over Cologne-Rhine-Ruhr at their extraordinary meeting in Baden-Baden on Saturday 26 September. Berlin had already withdrawn from the vote a few days earlier.

Show more
Michael Ballack
Bayer 04 - 26.09.2026

Michael Ballack turns 50 – Happy Birthday, Balle!

Former Werkself star Michael Ballack, who won the German Footballer of the Year award in 2002 while playing in Leverkusen, celebrates his 50th birthday on Saturday. Bayer 04 sends him its best wishes!

Show more
Lumbardha Misini und Paulina Tomasiak
Women - 25.09.2026

‘The toughest possible draw’: Women kick off DFB Pokal campaign at Viktoria Berlin

A challenging start to what will hopefully be a long journey: The Bayer 04 women’s team kick off their new DFB Pokal campaign on Sunday (14:00 CEST) against second-division leaders FC Viktoria Berlin. Coach Roberto Pätzold expects stiff resistance in the capital – and is counting on his team’s strong away form in the Bundesliga so far this term.

Show more
Fans im Ulrich-Haberland-Stadion
Women - 25.09.2026

Two more home games on sale: Tickets for Women’s Saturday fixtures now available

Attention Werkself fans: In addition to tickets for the floodlit home match against Werder Bremen, tickets are now also available for the Bayer 04 women’s team’s two subsequent fixtures against Eintracht Frankfurt and Hamburger SV at the Ulrich Haberland Stadium. Both matches in the Google Pixel Women’s Bundesliga will take place at family-friendly kick-off times on Saturday afternoons. Here is the latest information on matchday ticket sales.

Show more