The agreement applies to both matches in the Bundesliga and the UEFA Europa League. As a premium partner until the end of the season, Floki will also receive an extensive presence on the LED video walls in the BayArena as well as further sponsoring rights in the digital environment of the Werkself.
“We are pleased to have found an innovative partner in Floki, with whom Bayer 04 can further develop our international marketing activities with digital products based on blockchain technologies,” said Dr. Bernd Schröder, Director Marketing/ Sales at Bayer 04.
About Floki
Floki is a cryptocurrency for everyone and a project that aims to revolutionize the crypto industry by offering a solid value, while utilizing the potential of memes to ensure the attraction and acceptance of the product.
In order to establish the cryptocurrency and make it available to everyone, Floki is developing a PlayToEarn NFT gaming metaverse, an NFT and merchandise marketplace and a crypto education platform.
Floki is also working to make the world a better place by building schools in developing nations and supporting nonprofit initiatives that promote healthy and sustainable eating.
With a quickly growing base of over 350,000 users, Floki is well on its way to becoming one of the biggest cryptocurrencies in the world.
For the third time in a row, the Leverkusen eSports players have made it through to the final round of the VBL Club Championship. From 7 to 8 March, they will compete for the German Club Championship at XPERION in Hamburg. At the start of the final round, they face Hamburger SV in the Round of 16. The match starts at 19:30 CET on Saturday, 7 March and will be broadcast live on the VBL Twitch channel. The eSports preview.
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"We played with pace and patience today. That was the decisive factor," said managing director sport Simon Rolfes following the 1-0 win at Hamburger SV in the rearranged match on Wednesday night. Although the Werkself still had room for improvement in terms of capitalising on their chances against the Red Shorts, they produced a different display to last time out and were rewarded for a concentrated performance over 90 minutes. The Werkself review features reaction to the game, including from a happy starting XI debutant, as well as the match stats.
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Werkself TV shows the highlights of Bayer 04's 1-0 win in rearranged match at Hamburger SV on Matchday 17 of the 2025/26 Bundesliga season...
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The second attempt was a successful one: the Werkself won 1-0 at Hamburger SV in the rearranged Bundesliga Matchday 17 encounter. Head coach Kasper Hjulmand's side dominated play from the start and eventually scored the winning goal through Christian Kofane in the 73rd minute.
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