Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.
Bayer 04 and main sponsor BarmeniaGothaer have shown great commitment to the community as the sale of custom-designed T-shirts for charity in the Fanwelt as part of the “BarmeniaGothaer Brings Joy campaign raised a good €5,000. Bayer 04 matched this sum with an equal contribution. As a result, a total of €10,000 was presented to Edmond Tapsoba for his foundation ahead of the home match against Hamburg. The foundation supports people facing challenging daily circumstances in his home country of Burkina Faso.
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Bayer 04 host Hamburg at the BayArena for the first time since September 2017 on the final day of the 2025/26 Bundesliga season on Saturday (15:30 CEST). HSV are safe in their first campaign back in the top flight after back-to-back wins, but Leverkusen are unbeaten in their last 19 games against promoted teams as they go for the victory they need to have a chance to qualify for the UEFA Champions League. There’s also heavy discounts on food and drinks at the BayArena. Here’s all you need to know ahead of the Matchday 34 fixture in our matchday news.
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As well as previously confirmed departures, Bayer 04 Women will also say goodbye to Vanessa Haim and Shen Menglu before Sunday’s final game of the season at home to Werder Bremen as the pair leave Leverkusen upon the expiration of their contracts.
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The last competitive match of the 2025/26 season takes place at the BayArena on Saturday 16 May (kick-off 15:30 CEST), where Hamburger SV are the visitors. At the pre-match press conference, head coach Kasper Hjulmand discussed the mindset and the approach for the crucial final game against HSV, among other topics.
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