
Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.

Werkself player Montrell Culbreath and Bayer 04 loanee Francis Onyeka are part of Germany's final squad for the U19 European Championships this summer. The tournament is in Wales from 24 June to 12 July.
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Bayer 04 are away to third-division club SV Wehen Wiesbaden in the first round of the 2026/27 DFB Pokal. That was the outcome of the draw on Saturday night, 6 June, at the German Football Museum in Dortmund. The Werkself first round tie will be played between 21 and 24 August. The exact date has yet to be finalised.
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Carles Martìnez is raring to go. The 42-year-old speaks in his first interview in Leverkusen about the club's development to date and how he wants to build on it. He describes his previous work in France, Kuwait, Qatar and his native Barcelona, his experience in developing young players, and the key steps between now and the start of pre-season training.
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New Bayer 04 head coach Carles Martínez has arrived in Leverkusen! At midday on Friday, the 42-year-old spoke in a press conference at the BayArena about his philosophy and his aims. Managing director sport Simon Rolfes also discussed the reasons for appointing the former Toulouse boss.
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