Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.
Ahead of Bayer 04's Europa League match away to OFI Crete in Greece, defender Jarell Quansah spoke to Werkself-TV...
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It couldn't have been any tighter! Despite winning four of six games in the online preliminary round in Showdown 1 of the VBL Club Championship 2026/27, Leverkusen eSports duo Marc and Sean Landwehr didn't make it through to the offline knockout round. Level on points (12) with seven other teams, Leverkusen were the only team with this points tally not to progress as they had the worst single-game record compared to their rivals.
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He's one of the leading figures of Leverkusen and the German economy: Werner Wenning rose from an apprentice at Bayer 04 to CEO of the global company. A childhood Werkself fan, he has held a position of responsibility at the club for many years as chairman of the shareholder committee of Bayer 04 Leverkusen Fußball GmbH. Today the Leverkusen native celebrates his 80th birthday. The entire Bayer 04 family offers its warmest wishes!
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Bayer 04 are away to Croatian champions Dinamo Zagreb on Matchday 5 of the league phase of the 2026/27 UEFA Europa League. The game kicks off on Thursday 26 November at 18:45 CET at the Maksimir Stadium. All the information on ticket sales.
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