Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.
Werkself TV shows the highlights of Bayer 04's 2-1 derby win at 1. FC Köln Matchday 9 of the 2026/27 Bundesliga season...
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There were celebrations among those in black and red at the RheinEnergieSTADION. On Matchday 9 of the 2026/27 Bundesliga season, the Werkself beat 1. FC Köln 2-0 and registered their sixth successive win in the derby. Aleix Garcia put Bayer 04 in front after just seven minutes with a direct free kick. Leverkusen played with discipline and energy after that and didn't allow some fierce challenges to unsettle them. Patrik Schick made it 2-0 in the 86th minute, and Said El Mala's goal in stoppage time for Köln proved nothing more than consolation. Jonas Hofmann crowned the derby win with his 100th appearance for the club.
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Bayer 04 have won each of their last five competitive encounters with 1. FC Köln, and it's around seven years since their last defeat in the cathedral city. That said, the hosts are in strong form at home and will make it anything but easy for the Werkself at the RheinEnergieSTADION on Sunday afternoon (kick-off 15:30 CET). The Matchday News.
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Werkself-TV shows the highlights of Bayer 04 Women's 2-0 win against Hamburger SV on Matchday 9 of the 2026/27 Google Pixel Women's Bundesliga.
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Bayer 04 Women closed the gap on the teams above them in the Bundesliga with a 2-0 win at home to Hamburger SV on Saturday afternoon. Roberto Pätzold's side bided their time at the Ulrich-Haberland-Stadion before second-half goals from Cornelia Kramer (58') and Lobke Loonen (90'+5) earned them a victory that moves them to within a point of third place, the final Champions League qualification spot.
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