Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.
A special stage for women's football: When the Bayer 04 Women's team face Werder Bremen on Saturday, 12 October (kick-off: 14.00 CEST), the team led by coach Roberto Pätzold will play in front of an unusually large crowd. 19,000 tickets have already been sold for the big match at the Weserstadion.
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The second international break of the 2024/25 season is round the corner. After the Bundesliga clash against Holstein Kiel, 5 October (kick-off 15:30 CEST), several Bayer 04 players will be playing in the next set of UEFA Nations League fixtures, among others. An overview.
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Bayer 04 Leverkusen will have to manage without midfielder Synne Skinnes Hansen in the coming weeks. The Norwegian suffered a torn ligament in her right thigh in the match against Carl Zeiss Jena (1-0).
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The video games manufacturer Electronic Arts (EA) together with the German Football League (DFL) have announced the nominations for the vote for Bundesliga Player of the Month in September – that includes Werkself player Florian Wirtz. Black and Red fans can vote now.
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