Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.
Carolin Simon is the new captain of the Bayer 04 women’s team. The full-back, who joined from Bayern Munich in the summer, will take over the captain’s armband for the 2026/27 season. Simon returned to Leverkusen in the summer after ten years away. The 33-year-old succeeds goalkeeper Friederike Repohl, who retired at the end of last season.
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Farid Alfa-Ruprecht is going out on loan from Bayer 04 Leverkusen to Bundesliga 2 side Hertha Berlin. The pacy winger will be at the Berlin club for one year.
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Heading towards the competitive start of the 2026/27 season together: the Werkself kicked off preparations for the DFB Pokal clash at third-tier SV Wehen Wiesbaden with an open session in front of their fans on Tuesday morning. Before the first-round tie on Saturday 22 August at 13:00 CEST - for which the away section is already sold out - there'll be one more open session on Thursday from 11:00 CEST, when fans have another chance to watch head coach Carles Martínez's men at work.
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Bayer 04 host RB Leipzig at the BayArena on matchday 4 of the 2026/27 Bundesliga season. The game is on Sunday 20 September with the kick-off at 15:30 CEST. The latest information on ticket sales.
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