
Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.

Bayer 04 have agreed a loan move for U19s striker Ken Izekor to join Bundesliga 2 club Eintracht Braunschweig on loan for the rest of the 2025/26 season.
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Bayer 04 have agreed a loan deal for Jeanuel Belocian to join fellow Bundesliga club Wolfsburg on loan until the end of the season. The 20-year-old defender’s contract in Leverkusen runs until 30 June 2029.
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After Leverkusen's eSports team spectacularly won the first showdown in the history of the VBL Club Championship last year, two rather sobering editions followed with two early exits. Now, in Showdown Four, cousins Marc and Sean Landwehr have once again made it into the offline knockout phase. And in this phase, Bochum awaits on Monday, 2 February (live on the VBL's Twitch channel from 16:00 CET). Here's a look at their opponents and what might happen next.
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SAB-P GmbH is to become Bayer 04 Leverkusen's first official inclusion partner. The company, which has previously been involved in the club's Business Club, is underlining its social commitment to inclusion with an agreement that runs until 31 May 2027. Among other things, it will be the shirt sponsor of the Inclusion Team from the 2026/27 season onwards.
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The Werkself were impressive in the 3-1 win against Eintracht Frankfurt with clinical finishing and a first half "at a high level" that head coach Kasper Hjulmand draws a lot of positives from. The same should apply to Arthur, who scored for the first time in the Bundesliga. Edmond Tapsoba, for his part, was happy about his 250th appearance in a Bayer 04 jersey. "I think we're slowly finding our feet again," said goalscorer Malik Tillman, summing up the performance. The Werkself review.
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