Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.
Video games manufacturer Electronic Arts (EA), together with the German Football League (DFL), has announced the six nominees for the Bundesliga Player of the Month award for October - including Werkself player Alejandro Grimaldo. Black and Red fans can vote from now until Sunday, 2 November (23:59 CET).
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A Leverkusen player is a step closer to winning the UEFA Women's Nations League tournament after the semi-finals, and another Werkself player secured her nation's place in League A. A trio also impressed for the German U23s, while another made her debut for the U19s. Read on for updates on the most recent international appearances of the six members of the Bayer 04 Women’s first team squad.
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SC Paderborn 07 have made an excellent start to the season under new coach Ralf Kettemann. The current second-placed side in Bundesliga 2 have won their last six matches. The East Westphalians now head into their home game against the Werkself in the second round of the DFB Pokal on Wednesday, 29 October (kick-off: 18:00 CET) brimming with confidence. The lowdown on our next opponents
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In the second round of the 2025/26 DFB Pokal, the Werkself will travel to Bundesliga 2 side SC Paderborn 07 on Wednesday, 29 October (kick-off: 18:00 CET). The Bayer 04 Fan Liaison team brings you the latest information on the fixture at the Home Deluxe Arena for you...
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90 football-loving girls and special support in autumnal weather: The third Bayer 04 Women’s team junior talent day was a hive of activity at the Kurtekotten Performance Centre on Sunday, 26 October. Under the watchful eyes of Sofie Zdebel and Charlotte Voll, talented youngsters born between 2010 and 2017 showed off their skills on the ball - and received valuable tips from the professionals.
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