
Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.

Assistant coach Remzi Kahraman is leaving the Bayer 04 Women’s team with immediate effect to take up a new challenge abroad. The club has agreed to the 31-year-old’s request to leave, although his contract was originally due to run until 2027. A decision on his successor will be announced shortly.
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At the U19 European Championship in Wales, the Germany U19 national team lost their third and final group match 4-0 to Spain. Several regulars, including Bayer 04 players Montrell Culbreath and Francis Onyeka (on loan to SV Elversberg), who had combined for four goals and assists in the two previous victories, did not feature,. Germany had already secured their place in the semi-finals with a game to spare.
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The FIFA World Cup 2026 in the USA, Canada and Mexico is underway. A total of eight Leverkusen players are taking part in the 23rd World Cup, with 48 teams in the tournament for the first time. Bayer04.de brings you all the latest from Werkself players at the World Cup.
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At the end of June, Bayer 04 became the first team in the Google Pixel Women’s Bundesliga to begin their pre-season preparations. As well as training sessions at the Kurtekotten facility, the players under coach Roberto Pätzold completed the customary series of performance diagnostics. Werkself-TV presents exclusive insights and player interviews from the first few days after the summer break.
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