Bayer 04 launched the new app at the end of last year. The number of users has grown by more than 50% since the launch and the number of visits per day plus the average time spent by fans on the app have increased by more than fourfold. On matchdays there are more than 26,000 visits to the app and Werkself Radio has also experienced a boom: The Black and Red Internet radio attracts over 10,000 fans at the highest point.
One success factor is the individuality that is written large in the new Werkself digital world. Users have the opportunity to access Black and Red content according to their preferences and interests. And the function of loading tickets on the app to a virtual wallet simply using a QR code and using it to access the BayArena has also proved to be very popular.
The German Stevie Awards:
The German Stevie Awards are the most comprehensive business award in German-speaking countries and are now in their eighth year. The Stevie Awards attract over 12,000 applications every year from companies in more than 70 countries. The Stevies have over 200 different categories for awards to organisations of all sizes as well as people behind them for outstanding performances at work worldwide.
Bayer 04 are riding a wave of success on the European stage: After three wins from their first three games and as the only team yet to concede a goal, the Werkself sit second in the table in the group stage of the UEFA Europa League. With another three points in their first-ever competitive match against Olympique Marseille on Thursday night, 5 November (kick-off: 21:00 CET), Bayer 04 could leap to the top of the table. Meanwhile, the French side are riding the wave of a winning streak in Ligue 1, but are yet to pick up any points in the Europa League. For one Werkself player, Thursday night will mark a reunion with his former team-mates. Today’s matchday news.
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The Europa League campaign continues: Bayer 04 host Olympique Marseille at the BayArena on matchday four of the group stage on Thursday 5 November (kick-off: 21:00 CET). Ahead of the clash against the club from the French Mediterranean coast, head coach Carles Martínez spoke about the visitors’ form and had some good news regarding the squad. Former OM player Facundo Medina spoke, amongst other things, about the factors that will be crucial against his old club.
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The Bayer 04 Round of 16 tie in the 2026/27 DFB Pokal has been scheduled. The Werkself will host Bundesliga rivals RB Leipzig on Wednesday, 2 December, at 18:00 CET. That was announced by the German Football Association (DFB).
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Video game developer Electronic Arts (EA), in collaboration with the Bundesliga, has announced the six nominees for the Bundesliga Player of the Month award for October 2026 – and Bayer 04’s Ibrahim Maza is among them. Fans of the Black and Reds can vote from now until Sunday 8 November (23:59 CET).
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