"We are very proud of this partnership, which is marked by professionalism and shared commitment," said Fernando Carro, chairman of the board at Bayer 04. "There is a high degree of mutual estimation between the management at Barmenia and us. The now long-term cooperation demonstrates this affinity and the motivation to develop our partnership at a high level over the coming years."
For the Barmenia insurance group and their marketing and sales director Frank Lamsfuß the extension of the commitment is expression of continuity and confidence: "We have successfully positioned ourselves as partners of Bayer 04 and have been able to significantly increase the perception of our brand. With the long-term continuation of this relationship we want to further strengthen this base and further exploit our market potential. The whole Barmenia team is looking forward to the forthcoming years with Bayer 04."
The features of the contract between Barmenia and Bayer 04 include comprehensive advertising presence at the BayArena on matchdays in addition to the kit sponsorship. Plus there are increasingly innovative formats in the area of digital media as well as highly emotional fan input.
Hendrik Schiphorst, Executive Vice President Football at Lagardère Sports, the marketing partner of Bayer 04, said: "We are very happy that we were able to successfully help shape the partnership between Barmenia and Bayer 04 Leverkusen over the past few years. Barmenia and Bayer 04 Leverkusen go perfectly together and we look forward to being able to continue providing our expertise for two ambitious brands in the field of sports sponsorship."
Barmenia Versicherungen has been the main and kit sponsor of Bayer 04 since July 2016. Both the club Bayer 04 Leverkusen and Barmenia Versicherungen were founded in 1904. Barmenia is one of the independent insurance groups in Germany. They they have 3,800 employees across Germany including 1,700 at their base in Wuppertal. Their product range covers sickness and life-insurance, through accident and car insurance to liability insurance and property insurance.
Despite a major personnel shake-up in the summer, RB Leipzig have performed impressively this term. Ahead of matchday 15, coach Ole Werner's team are second in the Bundesliga with a three-point lead over their upcoming opponents Bayer 04. This Saturday, 20 December (kick-off: 18:30 CET), the Werkself are away to RBL who are strong at home. The lowdown on our next opponents.
Show more
The German Football League (DFL) has scheduled matchdays 20 to 24 in the 2025/26 Bundesliga campaign. The dates at a glance.
Show more
This year - for the third time - the parents of the Bayer 04 youth players from the U8 to U15 age groups once again took part in the WDR Christmas Miracle. Under the motto "Goals against hunger in the world - parents in goal!", they organised their own fundraising campaign to once again actively support the important WDR campaign. The sum of €3,420 was handed over at the Glashaus in Essen in the middle of the week during the live programme.
Show more
On Tuesday evening, Bayer 04's main sponsor BarmeniaGothaer and its employees welcomed some very special visitors to the company's Christmas market at its headquarters in Wuppertal: Werkself players Robert Andrich, Mark Flekken, Loïc Badé, Jarell Quansah and Malik Tillman spent lots of time with Bayer 04 fans of all ages in the early evening – and also helped to serve drinks such as Glühwein (mulled wine) and delicious food.
Show more
The Leverkusen eSports players picked up just one point on Tuesday 16 December in the remaining three matches of the online preliminary round of Showdown Three in the VBL Club Championship 2025/26. As a result, the #B04eSports team once again miss out on going through to the offline knockout phase and now head into the winter break.
Show more
