"We are very proud of this partnership, which is marked by professionalism and shared commitment," said Fernando Carro, chairman of the board at Bayer 04. "There is a high degree of mutual estimation between the management at Barmenia and us. The now long-term cooperation demonstrates this affinity and the motivation to develop our partnership at a high level over the coming years."
For the Barmenia insurance group and their marketing and sales director Frank Lamsfuß the extension of the commitment is expression of continuity and confidence: "We have successfully positioned ourselves as partners of Bayer 04 and have been able to significantly increase the perception of our brand. With the long-term continuation of this relationship we want to further strengthen this base and further exploit our market potential. The whole Barmenia team is looking forward to the forthcoming years with Bayer 04."
The features of the contract between Barmenia and Bayer 04 include comprehensive advertising presence at the BayArena on matchdays in addition to the kit sponsorship. Plus there are increasingly innovative formats in the area of digital media as well as highly emotional fan input.
Hendrik Schiphorst, Executive Vice President Football at Lagardère Sports, the marketing partner of Bayer 04, said: "We are very happy that we were able to successfully help shape the partnership between Barmenia and Bayer 04 Leverkusen over the past few years. Barmenia and Bayer 04 Leverkusen go perfectly together and we look forward to being able to continue providing our expertise for two ambitious brands in the field of sports sponsorship."
Barmenia Versicherungen has been the main and kit sponsor of Bayer 04 since July 2016. Both the club Bayer 04 Leverkusen and Barmenia Versicherungen were founded in 1904. Barmenia is one of the independent insurance groups in Germany. They they have 3,800 employees across Germany including 1,700 at their base in Wuppertal. Their product range covers sickness and life-insurance, through accident and car insurance to liability insurance and property insurance.
Werkself-TV shows the highlights of Bayer 04 Women's 0-2 loss at 1. FC Nürnberg on Matchday 8 of the 2026/27 Google Pixel Women's Bundesliga.
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After nine points from their first three away matches of the 2026/27 season, the Bayer 04 Women suffered their first away defeat on Sunday afternoon. The 2-0 defeat away to FC Nürnberg, who were winless before today, represented a setback for coach Roberto Pätzold’s team in the race for the top spots in the Google Pixel Women’s Bundesliga. Fany Pronietz scored both goals (62’, 85’) for the home side.
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The Werkself still have a score to settle with TSG Hoffenheim: Bayer 04 lost both matches against the Kraichgau side last term – after the Black and Reds had won all the previous five encounters. Leverkusen are currently on a roll and looking to kick off a new winning streak against TSG in Sinsheim on Sunday 25 October (kick-off: 15:30 CET), and Patrik Schick is keen to continue his current run of form. However, it will not be easy, as coach Christian Ilzer’s team have also gained confidence recently. Today’s matchday news.
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A look at the Google Pixel Women's Bundesliga table ahead of the Werkself's clash at 1. FC Nürnberg leaves little discussion: Bayer 04 Women go into Sunday's meeting at the Max-Morlock-Stadion (16:00 CEST) as clear favourites. Coach Roberto Pätzold explains what's needed for the fourth-placed team against the second-from-bottom in order to make it four wins from four away matches this season.
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Bayer 04 march on! On the Greek holiday island of Crete, the Werkself made it three wins from three games in the 2026/27 UEFA Europa League league phase against Greek Cup winners OFI Crete. Carles Martínez's side put on an attacking display with a total of 33 attempts, while one player in particular stood out with a brace. At the same time, they kept another clean sheet in Europe. All the reaction and analysis of the 2-0 victory in the Werkself Review.
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