
"We are very proud of this partnership, which is marked by professionalism and shared commitment," said Fernando Carro, chairman of the board at Bayer 04. "There is a high degree of mutual estimation between the management at Barmenia and us. The now long-term cooperation demonstrates this affinity and the motivation to develop our partnership at a high level over the coming years."
For the Barmenia insurance group and their marketing and sales director Frank Lamsfuß the extension of the commitment is expression of continuity and confidence: "We have successfully positioned ourselves as partners of Bayer 04 and have been able to significantly increase the perception of our brand. With the long-term continuation of this relationship we want to further strengthen this base and further exploit our market potential. The whole Barmenia team is looking forward to the forthcoming years with Bayer 04."
The features of the contract between Barmenia and Bayer 04 include comprehensive advertising presence at the BayArena on matchdays in addition to the kit sponsorship. Plus there are increasingly innovative formats in the area of digital media as well as highly emotional fan input.
Hendrik Schiphorst, Executive Vice President Football at Lagardère Sports, the marketing partner of Bayer 04, said: "We are very happy that we were able to successfully help shape the partnership between Barmenia and Bayer 04 Leverkusen over the past few years. Barmenia and Bayer 04 Leverkusen go perfectly together and we look forward to being able to continue providing our expertise for two ambitious brands in the field of sports sponsorship."
Barmenia Versicherungen has been the main and kit sponsor of Bayer 04 since July 2016. Both the club Bayer 04 Leverkusen and Barmenia Versicherungen were founded in 1904. Barmenia is one of the independent insurance groups in Germany. They they have 3,800 employees across Germany including 1,700 at their base in Wuppertal. Their product range covers sickness and life-insurance, through accident and car insurance to liability insurance and property insurance.

After the first win of the season against 1. FC Union Berlin (4-0) last weekend, the Werkself are aiming to collect another three points at FC Augsburg on Saturday 12 September (kick-off 15:30 CEST). The hosts, meanwhile, are enjoying their best-ever start to a Bundesliga campaign and go into Matchday 3 top of the table for the first time. The Matchday News.
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The Werkself are away to FC Augsburg on matchday 3 of the 2026/27 Bundesliga season. The game at the WWK Arena against the current – and for the first time – league leaders of the German top flight is on Saturday 12 September at 15:30 CEST. Ahead of the match, head coach Carles Martínez spoke about this week’s training and the team’s approach to the fixture, as they face an opponent brimming with confidence. The Spaniard also addressed a number of squad matters.
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FC Augsburg are top of the table for the first time in their Bundesliga history. After two wins for starters, FCA lead the German top-flight with six points and a goal difference of 7 to 1. This Saturday, 12 September (kick-off: 15:30 CEST), Augsburg are looking to build on their strong start to the season against the Werkself. The lowdown on our next opponents.
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Following the closure of the 2026 summer transfer window, the Bayer 04 men's and women's first teams lined up for a first-ever joint photo at the BayArena. Werkself fans can now download the official photos for free.
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Bayer 04 Women will be without captain Carolin Simon and striker Valentina Mädl over the coming weeks. Both players missed last Friday's 2-1 Bundesliga win at TSG Hoffenheim because of muscle injuries.
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