"We are very proud of this partnership, which is marked by professionalism and shared commitment," said Fernando Carro, chairman of the board at Bayer 04. "There is a high degree of mutual estimation between the management at Barmenia and us. The now long-term cooperation demonstrates this affinity and the motivation to develop our partnership at a high level over the coming years."
For the Barmenia insurance group and their marketing and sales director Frank Lamsfuß the extension of the commitment is expression of continuity and confidence: "We have successfully positioned ourselves as partners of Bayer 04 and have been able to significantly increase the perception of our brand. With the long-term continuation of this relationship we want to further strengthen this base and further exploit our market potential. The whole Barmenia team is looking forward to the forthcoming years with Bayer 04."
The features of the contract between Barmenia and Bayer 04 include comprehensive advertising presence at the BayArena on matchdays in addition to the kit sponsorship. Plus there are increasingly innovative formats in the area of digital media as well as highly emotional fan input.
Hendrik Schiphorst, Executive Vice President Football at Lagardère Sports, the marketing partner of Bayer 04, said: "We are very happy that we were able to successfully help shape the partnership between Barmenia and Bayer 04 Leverkusen over the past few years. Barmenia and Bayer 04 Leverkusen go perfectly together and we look forward to being able to continue providing our expertise for two ambitious brands in the field of sports sponsorship."
Barmenia Versicherungen has been the main and kit sponsor of Bayer 04 since July 2016. Both the club Bayer 04 Leverkusen and Barmenia Versicherungen were founded in 1904. Barmenia is one of the independent insurance groups in Germany. They they have 3,800 employees across Germany including 1,700 at their base in Wuppertal. Their product range covers sickness and life-insurance, through accident and car insurance to liability insurance and property insurance.
Since 2023, Bayer 04 has been organising regular free goalkeeping coach training sessions at the BayArena. As in previous years, the event attracted enormous interest in mid-October 2026. Around 140 participants – mostly goalkeeping coaches from the region, but also team and academy coaches as well as association staff – came to the Werkself stadium to gain expert knowledge on the subject of zonal marking. Through a theoretical keynote presentation and a practical session on the pitch, the participants gained insights into goalkeeping and goalkeeper training at Bayer 04.
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A first for the Werkself: Today, Thursday 15 October (kick-off: 18:45 CEST), Bayer 04 face Lech Poznan for the first time on matchday 2 in the UEFA Europa League group. Although the Black and Reds have a flawless record against the only Polish opposition faced before, they must not underestimate the attacking ability and goal-scoring threat of the reigning champions from Poznan. Lech’s squad also includes two former Bundesliga players. Today's matchday news.
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Some 30 years on since their last European fixture in Poland, Bayer 04 cross the border for Thursday’s UEFA Europa League clash against Lech Poznan on Matchday 2 of the league phase on Thursday (kick-off: 18:45 CEST). Ahead of a first-ever meeting with Lech, head coach Carles Martínez and winger Nathan Tella spoke in Poznan about special memories and objectives.
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The NB Vintage Collection is here and available now! Members enjoy an exclusive priority purchase period (online shop only). Non-members will then be able to purchase items from Saturday 17 October (10:00 CEST). Sales will also begin at the same time at the Bayer 04 Fanwelt.
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