
Who are 'goolkids'?
The goolkids Society from Bamberg - Stefan Kießling's hometown - functions as a network between children, clubs, schools, associations and sponsors to provide a bridge between people in need and people offering support. The aim is to integrate socially disadvantaged teenagers regardless of background by providing integration through sport.
Stefan Kießling, a goolkids ambassador, said of his commitment: "When it's about kids you can always help – 365 days a year."
Collection point project
Amongst a range of different projects there are collection points: Parents and children can help by taking sports kit (shirts, shorts, boots, training kits), that they have grown out of, to local collection points. Thanks to these donations socially disadvantaged teenagers can join in with a goolkids sports event or at a club and make contacts. If any sports kit is left over it will be collected centrally and given away to youngsters in need and excess funds will be donated to poor countries.
Do you want to donate sports kit? You can hand in your kit at the following locations: The collection points are available from Monday 11 September to 29 September 2017 at the Kurtekotten Academy, the Service Centre East at the BayArena on Bismarckstraße as well as at the Fan House on Breidenbachstraße and the Fan Container (on matchdays).


The Werkself are finally back. On Saturday 8 August, Bayer 04 kick off the 2026/27 campaign with their opening match. But there’s far more than just a double-header in store for Werkself supporters. True to the motto ‘One day. Two teams. One club’, the BayArena and the Ulrich Haberland Stadium will be transformed into a world of excitement.
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The Werkself continue their 2026/27 pre-season preparations with their third friendly against Belgian top-flight side KRC Genk at the Ulrich-Haberland-Stadion on Wednesday 29 July (kick-off 15:00 CEST). Werkself-TV is broadcasting the match live and in full in a stream from 14:50 CEST...

After the children from the Bayer 04 Football Academy grilled Janis Blaswich and Simeon Rapsch last week, another group of 20 young Werkself fans gathered at the BayArena press conference room on Tuesday afternoon, 28 July . This time, the kids directed their questions at Tim Oermann and Jonah Berghoff. Defender Oermann raved about his school days, whilst talented midfielder Berghoff revealed to the young footballers, amongst other things, who his favourite player is – and he is also at Bayer 04. To round things off, the pair naturally obliged with all requests for autographs and selfies.
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Bayer 04 are back on the pitch. Following the first training sessions, the Werkself play the first pre-season friendly on Saturday, July 18. The match against Oberliga club Sportfreunde Baumberg kicks off at 15:30 CEST in Monheim am Rhein. Fans unable to attend the match can watch head coach Carles Martínez’s first game in charge for free via a livestream at bayer04.de and on the Bayer 04 app, as well as on Werkself.tv (exclusively for members). Just log on and watch the games live. All the other Werkself preseason friendlies leading up to the 2026/27 season will also be streamed live for free.
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Bayer 04 is redesigning the public catering at the BayArena and Ulrich-Haberland-Stadion for the start of the 2026/27 season. Together with new catering partner Aramark, processes will be developed and the service at the stadium will be improved in a targeted way.
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