The “2024 Trophy Tour Brazil” is the second official intercontinental journey for the club this year and will be led by Simon Rolfes, Bayer 04 Leverkusen’s Managing Director of Sport, accompanied by Kim Falkenberg, Head of Recruitment. The two executives will be joined in Sao Paulo by Bayer 04 Ambassador and Brazilian football hero Paulo Sergio. In September, CEO Fernando Carro represented the club on its initial “Trophy Tour” in New York City, USA.
In Brazil, Bayer 04 will reflect on last season’s historical success with partners, fans and the Brazilian football community. At the same time, the German Champions, DFB Pokal- and Supercup-Winners seek to further strengthen the bonds with Bayer offices globally and to explore various business opportunities in the region for the coming years. The rich heritage of Brazilian players at Leverkusen, including 21-year-old defender Arthur as a current representative, highlights the Latin American approach of Bayer 04.
“The history of Bayer 04 Leverkusen players is closely linked with Brazil,” said Rolfes. “There are so many great Brazilian stars and personalities that have contributed to our club over the decades, and we are proud to have had Arthur on our squad as part of three titles this past season. The trophies Arthur helped win are trophies that he has won for all the Brazilians that have played at Bayer 04 before. We are excited to represent our club and the Bundesliga on the whole throughout our visit next week.”
The delegation has four days of activities planned in Brazil from November 12-15:
“I have so many great memories of my years in Leverkusen” said Sergio, who played for the team from 1993-1997, making over 120 appearances. “It’s like a second family. While my generation was never able to win the league title for Leverkusen, all of us who played for Bayer 04 were so proud of what the team accomplished last year. I was lucky to have been able to travel to several games this spring to witness the historic season. It’s great to be able to share it with fans in Brazil.”
Leverkusen was only the fifth German club ever to win the domestic double and in the process became the first in Bundesliga history to finish the league campaign unbeaten. The team went 51 consecutive games without a defeat in 2023-24, the longest streak in the modern era, breaking the previous European record of 48 games without a loss set by Benfica in 1963-65. The streak continued all the way until the Europa League final in late May. The team then captured the Supercup in dramatic fashion on August 18th winning on penalties against Stuttgart to claim its 3rd trophy in 3 months: Meisterschale, DFB Pokal, Supercup.
Just in time for the start of the school year, everyone was hard at work again at NaturGut Ophoven. For the 21st time, Bayer 04 have supported the annual ‘BioBrotbox’ campaign, which puts together a healthy breakfast for first-year primary school pupils in Leverkusen – and not only contributed 1,904 muesli bars but also plenty of enthusiasm too: Together with the U19 players Burak Kir and Clinton Wilson, Emily Wallrabenstein and Paulina Platner from the Women’s Bundesliga team helped with the packing. The latter was clearly delighted “that Bayer 04 are helping out with regional projects like this and showing their commitment to the local community”.
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A group of about 50 members of the Bayer 04 Football Academy São Paulo visited Leverkusen over the past few days, accompanied by Bayer 04 club legend Paulo Sergio and Luiz Felipe (managing director of academy in São Paulo) for a week full of football, encounters and very special insights. In addition to the Bundesliga away game in Elversberg and the home game against Union Berlin, the visit also featured a joint training session with the Bayer 04 Football Academy in Leverkusen and a tour of the Bayer AG facilities. The guests also gained special insights into the club and the world of Bayer 04.
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The men's clothing retailer LERROS will remain the official fashion and premium partner of Bayer 04 for the current season. As in the past, LERROS will provide the club's men's team, coaching staff and management with high-quality clothing for international trips.
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“Diaby! Diaby! Diaby!” was the cry around the BayArena as the Werkself danced in front of the north stand following their 4-0 win over Union Berlin. Captain Edmond Tapsoba gave his new (and old) teammate a friendly shove forward to take in the acclaim from the fans. The returning Frenchman was typically reserved in thanking the supporters but was clearly emotional about what was happening.
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