"I'm very optimistic that we will have a successful season," said the chairman of the board Fernando Carro at lunchtime on a stage decorated with black and red balloons and he continued: "We want to get back in the top four in the league and go as far as we can in the Europa League and the DFB Cup. Of course, we need the support of our fans again."
And that was definitely in evidence on this Sunday in beautiful summer weather: 12,500 Black and Reds found their way to the Neuland Park over the course of the day. Many of them were among the first to find out about Leon Bailey's contract extension. Sporting director Jonas Boldt was the bearer of this positive news – and that was greeted by great applause. "We said we wanted to keep the team together. But not just keep it together as we have very ambitious targets at the end of the day and all the lads who've stayed with us identify with that," said the 36-year-old. And Rudi Völler, who was unable to attend due to a TV commitment, sent a video message for the fans.
Whether it was the presentation of the new home kit, the professionally compered FIFA exhibition match on stage between Bayer 04 e-sportsman Marvin 'M4RV' Hinz and a fan prize winner, a preview of the musical '1904', the presentation of the first team squad or one of many interesting talks – there was no shortage of attractions at this family fest. Numerous partners and sponsors plus Bayer 04 sections were on hand to invite fans to try things out, get involved and join in competitions. The commitment shown on the day to provide members and fans with memorable experiences was impressive and brilliantly received: In spite of the very warm weather, young and old gathered in their numbers for six hours at the many marquees and stands.
The autograph session proved to be particularly popular with all the Werkself players and coaching staff, with the exception of Julian Baumgartlinger (torn knee ligament) and Dominik Kohr (suffering with a cold), taking part for two hours to fulfill the wishes of the fans.
Werkself-TV shows the highlights of the Bayer 04 women's 2-1 at TSG Hoffenheim on the 3rd matchday of the Google Pixel Women's Bundesliga 2026/27.
Show more
Starting with the 2026/27 season, Bayer 04 has created a permanent memorial space at the BayArena. In the upper section of Block A in the southeast corner of the stadium, Werkself fans can honour friends and family members with whom they have shared many special moments connected to Bayer 04. In the coming months, this space will be gradually expanded, in particular with the active support of the fans.
Show more
Bayer 04 has secured a new premium partner in DXC Technology, a leading provider of enterprise technology and innovation. The club has agreed a partnership with DXC running until 30 June 2028. At the heart of the partnership is DXC’s role as an AI integration partner. The company is integrating Bayer 04’s previously separate digital systems into a unified fan journey that begins long before matchday and extends well beyond the stadium visit. As a partner of the women’s team and main sponsor of #B04eSports, DXC will be supporting two promising sections of the club during this period. DXC will also gain significant visibility as the sleeve partner of the women’s team in the DFB Pokal.
Show more
Bayer 04 Leverkusen have secured a new premium partner in the form of DRIVIO. DRIVIO, already part of the club’s partner portfolio as a reliable car subscription partner for Bayer 04, will continue to support the club in this capacity and, with immediate effect, also join the premium group of companies that cooperate closely with the Werkself. The premium and car subscription partnership between Bayer 04 Leverkusen and DRIVIO will initially run until 30 June 2027.
Show more
“Welcome home” was the message from a visually emotional fan in the direction of Moussa Diaby after Wednesday’s open training session. The French winger had just appeared on the BayArena training ground for the first time in three years following his return to Bayer 04. And before he took time for selfies and autographs, Diaby spoke to the media. Fellow new arrival Guéla Doué was also in action but not with the team for now.
Show more
