The Bayer Cross was first on the Werkself shirt in 1936 but as the group logo was already in the club logo, Bayer AG decided in 1990 to advertise their own products from the start of the New Year. The management swapped the the Bayer Cross for a colourful chameleon and the wording ‘Talcid’ and the heartburn treatment was advertised for five years. The Werkself played in the kit with advertising for the first time exactly 20 years ago on 23 February 1991 in a home game against Bayern Munich (final score 1-2).
That was followed by the Bayer products Alka Seltzer (1995-1997) and Aspirin (1997-2000). In 2000/01 Bayer 04 were the last German professional club to have an external sponsor on their shirt: RWE (2000-2007), TelDaFax (2007-2011), Sunpower (2011-2013), LG (2013-2016) and Barmenia (since 2016).
Following on from last month’s Sky TV programme ‘Stars of the Bundesliga’ featuring Lucas Alario, now it’s the turn of another Werkself player: Leon Bailey will be the focus of the 30-minute broadcast. The programme will go out on Thursday 25 February from 21.00 to 21.30 CET on Sport Bundesliga 1 and will then be available online to subscribers at sport.sky.de.
A joint campaign from the worlds of sport, culture and science has published a study in Berlin on the return of spectators at big events. 20 scientists from a range of disciplines, with the support of 40 cultural and sporting institutions have drawn up a three-stage plan for the gradual return of spectators. The campaign is also supported by big sports associations – including the German Football Association (DFB). The road map presents different models for indoor and outdoor events that involves a staged increase in spectators for each event. The aim of the campaign is not to put pressure on the politicians regarding the question of timing (“when”) but instead showing which measures can be successful (“how”).
Two former Bayer 04 players celebrate their birthdays on this Tuesday. Benjamin Henrichs (2004-2018 at Bayer 04) was born 24 years ago. The homegrown Leverkusen talent is currently on loan at RB Leipzig from AS Monaco and he is now playing alongside former Werkself player Kevin Kampl. Congratulations go in the direction of Saxony. Birthday greetings also go to Croatia. Kyriakos ‘Papa’ Papadopoulos (2014-17 including loans at Bayer 04) is currently at NK Lokomotiva Zagreb in the Croatian first division. He is now 29 years old. Many happy returns.
Carsten Ramelow started his success story under the Bayer Cross 25 years ago today: He made his debut in a Werkself shirt in the bundesliga home game against Borussia Mönchengladbach on 23 February 1996. The winter signing played the full 90 minutes in a match that ended in a goalless draw. That was followed by 436 more appearances for the Werkself. After hanging up his boots, he was the second Bayer 04 player after Ulf Kirsten to be named an honorary captain.
This Tuesday is the anniversary of another Black and Red historical event: Manuel Friedrich scored the only goal of the game on 85 minutes with a long-range effort against Schalke 04 on 23 February. The strike from the defender was long and unforgiving for the then Schalke keeper Manuel Neuer as it flew into the top corner – a sheer delight. That impressive shot was voted Goal of the Month in February 2008 by viewers of the Sportschau programme.
Kasper Hjulmand managed 1. FSV Mainz 05 during the 2014/15 season. Now he returns to the MEWA ARENA as head coach of Bayer 04 Leverkusen on Saturday 18 October (kick-off 15:30 CEST). The record against the 05ers as well as the hosts' underwhelming start to the season favour the Werkself, but other stats and comments reveal a battling Mainz side who are determined to get back on track. The Matchday News brings you the latest ahead of the Bundesliga Matchday 7 clash.
Show moreBayer 04 Women have less than 72 hours to recover from the rearranged derby against Köln. Coach Roberto Pätzold's side host VfL Wolfsburg, who are level on points, in a crunch match at the Ulrich-Haberland-Stadion on Sunday (kick-off 17:15 CEST).
Show moreBayer 04 return from the international break with a trip to Mainz in the Bundesliga on Saturday. Ahead of the Matchday 7 fixture, head coach Kasper Hjulmand spoke at his press conference on Friday about the 05ers, returning to his former club and provided a fitness update on the squad.
Show moreMainz were one of the surprise packages of last season as their power football earned them a sixth-place finish a return to Europe after nine years with qualification for the UEFA Conference League. Things aren’t going as well for the 05ers this term, as they prepare to host Bayer 04 on Matchday 7 in the Bundesliga still searching for a positive result at home.
Show moreA group of journalists representing Latin American and Spanish-language media outlets visited the BayArena on Thursday for an exclusive behind-the-scenes look at Bayer 04 and interviews with key personnel that have driven the team’s brand to new heights internationally over the last few years.
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