Four more reports on the new Werkself shirt follow this week.
THE BADGE
A lion was the first trademark of the Bayer AG company over 150 years ago. The design was taken from the coat of arms of Eberfeld, home to the Friedrich Bayer & Co factories. The historic logo provided a source of inspiration for the JAKO designer David Blanch.
The lion image from the 1800s forms part of the Bayer 04 Leverkusen club badge. If you stroke your fingers across it it you can feel fine lines that reflect the look of that historic image.
THE LEVERKUSEN SKYLINE
One special detail on the new Bayer 04 shirt is on the inside of the collar. JAKO designer David Blanch has selected iconic buildings in Leverkusen to produce a skyline design.
On the left are Leverkusen terraced houses. Next to that is the facade of the BayArena with its familiar roof structure. The Lindner Hotel is in front of that.
The water tower is the largest element. The Bayer cross next to it is slightly smaller. Then comes the coach house and the town hall with Schloss Morsbroich on the extreme right.
ELEVEN STRIPES
WE ARE TEAM is the motto of the official kit supplier to Bayer 04 Leverkusen. JAKO have incorporated that concept in the new Werkself shirt. Eleven pin stripes are included on the chest to reflect the eleven players in the Leverkusen side. #TeamWerkself
The design of the kit is made more dynamic with different forms of stripes on the whole shirt. Lines are visible from the chest to the seam.
The team ethic is in the DNA of both partners. The JAKO company has built its success on a very close relationship with customers, retailers and partners alike. That is evident in the new Werkself shirt.
Bayer 04 preparations for the 2026/27 season are in full swing, with the first friendly now under their belts. Although there are still around seven weeks to go until the first Bundesliga home game in early September, there is already huge anticipation for the start of competitive action for head coach Carles Martínez’s team at the BayArena. For the Bundesliga home matches of the new season, here is the latest information regarding the first phase of single-match ticket sales. The tried-and-tested early-bird phase remains in place. From 23 to 31 July, tickets for matches will go on sale on weekdays; the early-bird phase ends on 5 August at the latest – provided tickets are still available by then.
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Like last year, Bayer 04 Women held their summer training camp in Rieden. Coach Roberto Pätzold gives his assessment of the time in the Upper Palatinate, discusses the integration of the 11 new players and the unusual team building measures, gives his thoughts on the friendly and looks ahead to the start of the Google Pixel Women's Bundesliga season in August.
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Just in time for the start of the summer holidays in North Rhine-Westphalia, the Werkself will hold another open training session on Tuesday 21 July. The session at the BayArena is scheduled to start at 11:00 CEST and will again be available to watch in a live stream. The fans who are there can look forward to a very special surprise.
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Bayer 04 turned in a dominant performance in a 7-0 win against fifth-tier side Sportfreunde Baumberg in their first friendly ahead of the 2026/27 season. A brace from debutant Afonso Moreira (19', 27') either side of a Christian Kofane strike (23') put the Werkself 3-0 up in the first of the two 35-minute halves in Monheim am Rhein. After the break, Victor Boniface (49', 53'), Robert Andrich (56') and Nathan Tella (67') scored for the completely changed Leverkusen team. It was therefore a successful friendly debut for new head coach Carles Martínez and his team, although the hosts also had something to celebrate despite the defeat: the match marked the inauguration of Baumberg's new ground, the MEGA Stadion.
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