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27.02.2025Bayer 04

Carro at Financial Times event in London

Fernando Carro, Bayer 04 CEO, was a guest speaker at the Financial Times Business of Football Summit in London on Thursday, 27 February. Carro was joined at the high-level event by several club presidents and other decision-makers in football including CEOs and presidents from the top European leagues.
Fernando Carro

Together with Marc Lenz, CEO of the German Football League (DFL), Fernando Carro spoke on a panel about the development of Bayer 04 Leverkusen in recent years and the growth of the brand as well as German football in a global context.

Other subjects in the roundtable discussion hosted by Josh Noble (sports editor at the Financial Times) included the international fixture calendar, current TV broadcasting models, the effectiveness of financial regulation and the amount of investment for international growth.

Fernando Carro

The Business of Football Summit organised by the Financial Times, in its seventh version this year, was held in London on 26 and 27 February with 700 participants taking part. Further information is available HERE.

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