The #Bayer04MexicoTour is a highlight of the celebrations of the 100th anniversary of Bayer Mexico. The delegation was led by Arturo Sanchez (president of Bayer Consumer Health Latin America) and Mikel Arriola (president of the Mexican league MX) plus the management of the top-flight Mexican clubs Deportivo Toluca und Club América.
After arriving late on Friday evening, the group from Mexico received an insight into the world of Bayer 04 over the weekend. The programme included a guided tour of the BayArena, a U19 home game at the Ulrich Haberland Stadium as well as a visit to the Kurtekotten Performance Centre. The visitors received a presentation from Thomas Eichin, head of the Bayer 04 Performance Centre, on the professional structure and way of working in the youth and women sections at Bayer 04.
"The visit to the training ground was very interesting. It was exciting to see the level here and how professional the youth and women's teams are run," said Arturo Sanchez. "The whole infrastructure is impressive and shows the ambition here to work to achieve bigger targets."
After a number of discussions at the weekend on the planned projects, Monday took the group to the German Football League (DFL) in Frankfurt where Donata Hopfen, CEO of the DFL, explained the internationalisation strategy of the Bundesliga to the visitors. The visit was rounded off on Monday night at the BayArena watching the 2-0 home win for the Werkself against Eintracht Frankfurt.
The #Bayer04MexicoTour runs from 15 to 20 May in Mexico. The Werkself will play a friendly on Tuesday 17 May at the Estadio Nemesio Diez against the Mexican top-flight side Deportivo Toluca. In addition, a number of marketing and PR events are planned in the Mexican capital, plus discussions with representatives of the Mexican league and a cultural programme including visits to community facilities.
This fan meeting got off to a rather unexpected start. On Sunday afternoon, the Bayer 04 managing directors had just welcomed the fans present at the team hotel for the traditional get-together at the training camp when Fernando Carro’s phone rang. The CEO, glancing towards managing director sport Simon Rolfes with a smile, said: “We’ll just have to answer that quickly.” When asked by the fans what the call was actually about, the pair left it open with a wink. Instead, Carro and Rolfes then spent over an hour happily answering the fans’ many other questions.
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Bayer 04 Leverkusen have agreed Kerim Alajbegovic’s transfer to Italian record champions Juventus. The club brought the 18-year-old attacking player back to Leverkusen this summer via a buy-back option, following a season at Red Bull Salzburg. Until his move to Austria, the Bosnia international had been playing for Bayer 04’s Under-19s.
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A warm welcome to the Weimarer Land, Bayer 04! The Werkself moved into their accommodation for this year’s training camp on Saturday evening. In Blankenhain, Thuringia, head coach Carles Martínez’s team have a programme of gruelling training sessions – several of which will be open to fans – and team-building activities lined up for the next six days. We’ll be following the Werkself up close and providing you with exclusive insights, quotes, photos and videos from the training camp.
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With 22 days to go until the start of the Bundesliga campaign, the Bayer 04 Women’s team have gained a fresh boost of confidence. In a friendly against Belgian top-flight side KRC Genk on Saturday afternoon, coach Roberto Pätzold’s team secured a 1–0 win. Lobke Loonen (20’) scored the winner for the Black and Reds at the Kurtekotten training centre.
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Werkself TV shows the highlights of the 3-0 victory in the friendly match against Rot-Weiss Essen...
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