The circumstances around the award of the World Cup to Qatar in 2010 were scandalous. The award criteria have to be significantly more transparent in the future. Qatar came out on top in the fourth round of voting in 2010 although it was the least suitable of all applications for hosting a World Cup according to FIFA's own audit reports. Out of eight new World Cup stadiums, seven were new-build projects. Football culture does not exist in Qatar. From our perspective, that is a knockout criterion for a potential World Cup host. And for that reason we believe the World Cup should never have been awarded to Qatar.
Extreme political attitudes of a host country, homophobia, the denial of freedom of expression and women's rights plus unacceptable working conditions in the country staging a World Cup are completely contrary to the basic values we stand for at this club. In this respect, Bayer 04 supports the DFB in their endeavours and in their emphatic commitment to achieve transparency and to our free and democratic value system.
Fernando Carro, Bayer 04 CEO, is a member of the board of the European Club Association (ECA). He will visit Qatar in December for a board meeting and a range of other discussions. The Spaniard takes the following position: "Questions ignored in the award of this tournament twelve years ago on the human rights situation, on equality and the freedom of expression in the host country will justifiably accompany this World Cup. We now need to work towards making the award criteria for a World Cup significantly more transparent in the future. I will campaign for that in the name of Bayer 04."
As a club, we also look at this World Cup from the perspective of our players. They have worked for years for their sporting objectives and this World Cup could be the high point of the football careers of some of them. In our opinion, we believe it would be wrong not to report on this. Therefore, we will report on our international players at the World Cup and their sporting achievements and follow their appearances on the World Cup stage. We believe the players cannot be made responsible for the award of the competition to Qatar twelve years ago. Accordingly, they have our respect, our support and editorial backing.
Former Werkself star Michael Ballack, who won the German Footballer of the Year award in 2002 while playing in Leverkusen, celebrates his 50th birthday on Saturday. Bayer 04 sends him its best wishes!
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Attention Werkself fans: In addition to tickets for the floodlit home match against Werder Bremen, tickets are now also available for the Bayer 04 women’s team’s two subsequent fixtures against Eintracht Frankfurt and Hamburger SV at the Ulrich Haberland Stadium. Both matches in the Google Pixel Women’s Bundesliga will take place at family-friendly kick-off times on Saturday afternoons. Here is the latest information on matchday ticket sales.
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Guéla Doué’s first 30 minutes in a Bayer 04 shirt during the draw away at Augsburg have definitely made the summer signing eager for more. The 23-year-old may have had to bide his time following his move from Strasbourg due to a muscular injury, but he’s been able to get a good taste of the BayArena atmosphere while watching from the stands in the home wins over Celje and RB Leipzig, as the Ivory Coast international explained in a chat with media representatives. “The fans’ enthusiasm and passion are incredible,” said Doué, looking forward to what lies ahead. The defender also spoke about his plans for a comeback, his teammates and his younger brother Désiré.
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Bayer 04 Leverkusen welcomes a new official member to the Sponsors’ Club at the start of the 2026/27 campaign. KKV Kabelverlegung GmbH & Co. KG is expanding its existing partnership and will, with immediate effect, act as a supporter of the Bundesliga club at the second-highest partner level, just below the premium tier. As an official partner in the Sponsors’ Club, KKV will now enjoy significantly enhanced visibility during Werkself matches at the BayArena. The new contract is initially valid until 30 June 2028.
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Bayer 04 Leverkusen has extended the existing partnership agreement with EDO Personalservice GmbH and, at the same time, expanded its collaboration with the Cologne-based company. The official partner in the Business Club has been upgraded within Bayer 04’s partner network. The revised and enhanced support for the club has initially been agreed for two years, running until 30 June 2028.
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