“We are happy to improve the existing processes at Bayer 04 Leverkusen and support the club with unique insights that are currently unavailable to German competitors,” said Stephan Hanke, VP European Sales at Stats Perform. “It will be an exciting season in the Bundesliga and we’re looking forward to being part of this journey.”
Marcel Daum, assistant coach (analysis) at the Werkself: “This is my fourteenth year in professional football and data is now a permanent feature in our daily work. Edge Analysis enables us to move from descriptive analysis to predictive analysis in football. That’s the difference between Edge Analysis and other tools in the sector and it was the main factor in our decision to work with the platform.”
The new functions of Edge Analysis for the 2020/21 season, which are all based on patented models using artificial intelligence, offer new insights into a team’s match characteristics, changes to their tactical formation during a game, the forward movement of the ball and the effect of each player on the generation of goalscoring opportunities that can all be used to determine game strategies against any opponent. Edge Analysis is already being used by clubs in Ligue 1 (France) and Serie A (Italy), including Stade Rennes, who used the platform throughout the 2019/20 season on the way to qualifying for the Champions League for the first time in the club’s history.
Bayer 04 Leverkusen welcomes a new official member to the Sponsors’ Club at the start of the 2026/27 campaign. KKV Kabelverlegung GmbH & Co. KG is expanding its existing partnership and will, with immediate effect, act as a supporter of the Bundesliga club at the second-highest partner level, just below the premium tier. As an official partner in the Sponsors’ Club, KKV will now enjoy significantly enhanced visibility during Werkself matches at the BayArena. The new contract is initially valid until 30 June 2028.
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Bayer 04 Leverkusen has extended the existing partnership agreement with EDO Personalservice GmbH and, at the same time, expanded its collaboration with the Cologne-based company. The official partner in the Business Club has been upgraded within Bayer 04’s partner network. The revised and enhanced support for the club has initially been agreed for two years, running until 30 June 2028.
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Video games developer Electronic Arts (EA), in collaboration with the Bundesliga, has announced the six nominees for the Bundesliga ‘Player of the Month’ award for September – Bayer 04’s Miguel Gutiérrez has made it into this select group after just four Bundesliga matches. Fans of the Black and Reds can vote from now until Sunday 27 September (23:59 CEST).
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Calling all Werkself fans: Even during the three-week international break – a first for September and October – you have the chance to visit the BayArena – and for a very special occasion. Bayer 04 is hosting a Health Day on Saturday 3 October, from 10:00 to 14:00 CEST in the Premium Lounge. Together with Bayer Vital and main sponsor BarmeniaGothaer, the Bundesliga club invites you to an interactive, free event centred on the theme of health. Partners will be present on site with their own exciting activities. Here is an overview of the programme of events.
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