
The new shirt is immediately available from the Bayer 04 fan and online shops in sizes 128 to 5 XL at the price of €77.89 (kids: €58.39).
Fans of the Werkself can now regularly access exclusive content on their favourite club in Black and Red on the platform under the handle @bayer04. This includes spectacular images from the BayArena and of Bayer 04 players as you've never seen them before.
The TikTok platform is a popular video portal and now one of the strongest growing social media platforms worldwide. "We have consciously added TikTok to our platforms to appeal to a new and young target group at home and abroad with creative content and to attract their enthusiasm for us," explained Holger Tromp, communications director at Bayer 04. The club is happy to make use of the high entertainment factor of the platform and its popularity with a very young target audience without ignoring the provision of information.
Anybody wanting to download the app can find the new channel online at www.tiktok.com/@bayer04.
With the TikTok launch, Bayer 04 are now represented on all major social media platforms. In addition to Twitter, Facebook, Instagram, Snapchat, Giphy and Soundcloud plus the Chinese platforms Sina Weibo and WeChat, Bayer 04 have also been on LinkedIn since March 2020. Bayer have a total of 14 platforms providing information in four languages to around six million followers worldwide and that puts the club in the top four in the Bundesliga.

In the first episode of the new interview series "A New Chapter", Werkself defender Jarell Quansah reflects on his first few months under the Cross and speaks about his journey from England to Leverkusen. Having come through the ranks at Liverpool, a new chapter began for Quansah in the summer at Bayer 04 — with new objectives, fresh challenges and much ambition. In the video, the centre-back speaks about his development as a player and person, about the courage to leave your own comfort zone, and about what it means for him to be part of an international team in a different country. Honest, reflective and full of motivation — just like the start of his Werkself career.
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Full focus on Hoffenheim: after the late postponement of the away match at Hamburger SV, the Werkself are looking forward. To get themselves in top shape for the key clash at top-six rivals TSG Hoffenheim on Saturday 17 January (kick-off 15:30 CET), a number of players showed full commitment even on a day off - including two AFCON returnees...
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After Rio de Janeiro, it's off to Thuringia: This summer, Bayer 04 Leverkusen will prepare for the 2026/27 football season in Germany. While Brazil was the destination last year, the Werkself will now set up their training camp in Blankenhain, just outside Erfurt, from 1 to 7 August 2026.
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Four Bayer 04 players are in action at the 35th edition of the Africa Cup of Nations being played in Morocco from 21 December to 18 January 2026: Eliesse Ben Seghir for the hosts, Edmond Tapsoba with Burkina Faso, Ibrahim Maza for Algeria and Christian Kofane with Cameroon. Updates on the AFCON matches involving Werkself players...
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Due to the last-minute postponement of the Bundesliga match between Hamburg and the Werkself on Tuesday, 13 January, Bayer 04 will reimburse the ticket price to all 3,500 fans who had already travelled to Hamburg as a sign of appreciation. The tickets remain valid for the rescheduled match (date not yet set).
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