
The new shirt is immediately available from the Bayer 04 fan and online shops in sizes 128 to 5 XL at the price of €77.89 (kids: €58.39).
Fans of the Werkself can now regularly access exclusive content on their favourite club in Black and Red on the platform under the handle @bayer04. This includes spectacular images from the BayArena and of Bayer 04 players as you've never seen them before.
The TikTok platform is a popular video portal and now one of the strongest growing social media platforms worldwide. "We have consciously added TikTok to our platforms to appeal to a new and young target group at home and abroad with creative content and to attract their enthusiasm for us," explained Holger Tromp, communications director at Bayer 04. The club is happy to make use of the high entertainment factor of the platform and its popularity with a very young target audience without ignoring the provision of information.
Anybody wanting to download the app can find the new channel online at www.tiktok.com/@bayer04.
With the TikTok launch, Bayer 04 are now represented on all major social media platforms. In addition to Twitter, Facebook, Instagram, Snapchat, Giphy and Soundcloud plus the Chinese platforms Sina Weibo and WeChat, Bayer 04 have also been on LinkedIn since March 2020. Bayer have a total of 14 platforms providing information in four languages to around six million followers worldwide and that puts the club in the top four in the Bundesliga.

With their wonderful goals, Martin Terrier and Florian Wirtz are up for the Bundesliga Goal of the Year 2025. Voting for fans will run exclusively via the official Bundesliga app until Sunday, 4 January.
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Last-minute ecstasy, huge disappointment and a historic performance on the European stage - 2025 was a real emotional roller coaster, especially for the U19s. A rousing run in the knockout phase secured the team a place in the final of the German championships, where they lost by the narrowest of margins. Despite the departure of several key players, the young Werkself team quickly regained their usual strength and qualified for the knockout rounds in the UEFA Youth League for the first time at the end of the year. In 2025, youngsters Jeremiah Mensah and Montrell Culbreath made their debuts in the Bundesliga, the DFB Pokal and the UEFA Champions League. The other youth teams also contributed great performances and a number of trophies to the collective Black and Red success, while the successful Bayer 04 Future Kids project broke new ground. Read on for the 2025 review of the youth teams.
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Four Bayer 04 players are in action at the 35th edition of the Africa Cup of Nations being played in Morocco from 21 December to 18 January 2026: Eliesse Ben Seghir for the hosts, Edmond Tapsoba with Burkina Faso, Ibrahim Maza for Algeria and Christian Kofane with Cameroon. Updates on the AFCON matches involving Werkself players...
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A memorable 12 months: 2025 was a year marked by success, intense competition and groundbreaking innovations for the #B04eSports team. After ending the 2024/25 season as runners-up, the Leverkusen-based console pros got down to business in a new, completely restructured season model, in which showdowns rather than divisions were the decisive factor on the road to the final round of the German Club Championship. Bayer 04 quickly earned a place in the history books of the most prestigious competition in German eSports and secured some valuable advantages for the coming year. Bayer04.de takes a look back at 12 months full of passion and the determination to take the next step.
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Sustainability once again had many faces at Bayer 04 in 2025: In community activity, the club supported countless regional campaigns, including the Leverkusener Tafel, the Frauenennotruf Leverkusen e.V. and the homeless aid organisation "Kältegang". But the Black and Reds have also been involved in good causes around the world - including the Young Coaches training programmes in Uganda and Ecuador plus the Genuine World Cup in the USA, where the Inclusion Werkself competed. Bayer 04 was also fully committed to the environment and underwent external and independently certification in accordance with the European environmental management standard EMAS, for example, to analyse and optimise the club’s environmental efforts. Looking back at sustainability in 2025.
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