The new shirt is immediately available from the Bayer 04 fan and online shops in sizes 128 to 5 XL at the price of €77.89 (kids: €58.39).
Fans of the Werkself can now regularly access exclusive content on their favourite club in Black and Red on the platform under the handle @bayer04. This includes spectacular images from the BayArena and of Bayer 04 players as you've never seen them before.
The TikTok platform is a popular video portal and now one of the strongest growing social media platforms worldwide. "We have consciously added TikTok to our platforms to appeal to a new and young target group at home and abroad with creative content and to attract their enthusiasm for us," explained Holger Tromp, communications director at Bayer 04. The club is happy to make use of the high entertainment factor of the platform and its popularity with a very young target audience without ignoring the provision of information.
Anybody wanting to download the app can find the new channel online at www.tiktok.com/@bayer04.
With the TikTok launch, Bayer 04 are now represented on all major social media platforms. In addition to Twitter, Facebook, Instagram, Snapchat, Giphy and Soundcloud plus the Chinese platforms Sina Weibo and WeChat, Bayer 04 have also been on LinkedIn since March 2020. Bayer have a total of 14 platforms providing information in four languages to around six million followers worldwide and that puts the club in the top four in the Bundesliga.
Bayer 04 have the chance to reach the quarter-finals of the UEFA Champions League for the third time ever and the first in 14 years at Arsenal on Tuesday night (kick-off 21:00 CEST/20:00 local time). To do that, the Werkself not only require a strong performance like in the first leg, but also full concentration until the very last minute, as the Premier League leaders like to score late - as they did at the BayArena last week. Here's the Matchday News.
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A special award for special social commitment. At this year's ceremony for the Sepp Herberger Awards in Wolfsburg on Monday night, the DFB Sepp Herberger Foundation recognised Bayer 04 in the social rehabilitation category. The Bundesliga club received the prize, together with €12,000, for its great service to inmates, particularly in the Wuppertal-Ronsdorf prison.
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Can Bayer 04 pull off a coup in London? Just over a week after the 1-1 draw in the first leg of the 2025/26 UEFA Champions League round of 16 tie, the Werkself are now looking to put in a convincing performance away at Arsenal – and get a result to secure a place in the quarter-finals. Ahead of the match on Tuesday, (kick-off: 21:00 CET), head coach Kasper Hjulmand shared his thoughts on the team’s hunger for success. Exequiel Palacios, meanwhile, spoke about the importance of the fixture and the team’s development over the past few months.
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In their last two matches, they’ve done exactly what 'Laterkusen' did in the 2023/24 double-winning season: late on, but not too late, the Gunners scored crucial goals – first in the first leg of the UEFA Champions League round of 16 at Bayer 04, then last weekend in the Premier League against Everton. This Tuesday, 17 March (kick-off: 21:00 CET), Arsenal host the Werkself in London. The latest on our opponents.
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Werkself-TV shows the highlights of the Bayer 04 women's 1-2 loss at VfL Wolfsburg on the 20th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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