The signing and announcement of the contract was held in a formal setting: SalzburgerLand invited Bayer 04 to the casino on Zeller See. The Werkself took the opportunity to turn out in force. “This is our fifth year here. This partnership is an absolute win-win situation for our club,” declared Bayer 04 managing director Michel Schade. “The facilities are excellent, the training ground is in great condition. Salzburger Land is an ideal location for a training camp. That’s why we keep coming here,” said Schade.
Bayer 04 sporting director Rudi Völler is not unduly concerned by the rainy weather this year: “We’ve always had great weather in the past. I don’t think it’s a bad thing the sun hasn’t shone as much this time. It’s more comfortable for training than extreme heat. The groundsmen are doing an outstanding job under these weather conditions too.”
“Feels like a family”
Leo Bauernberger, CEO of SalzburgerLand Tourismus GmbH: “We are very happy to continue our partnership with a top German club. The training camp in Zell am See/Kaprun obviously plays an important role. North-Rhine Westphalia is an important target market for Salzburger Land. We can use our partnership with Bayer 04 at our events to showcase the beauty of Salzburger Land.” The CEO of the holiday region of Zell am See/Kaprun, Renate Ecker, sees contact with Bayer 04 as much more than a partnership: “Guests have become friends. And now it feels like a family.”
This is the fifth year the Werkself have been in Salzburger Land for pre-season preparations. The Hotel Tauern Spa in Kaprun is once again the base for the team and the Alois Latini Stadium, home to FC Zell am See, the venue for the many intensive training sessions.
Under the motto ‘Sound of Dreams - #aCROSS Europe 2025/26’, Bayer 04 are turning this season's UEFA Champions League season into a festival. In addition to a Spotify playlist that fans can use to get in the mood for the Champions League nights, there is also a tour pass with stickers for the respective UCL matches exclusively for Bayer 04 Club members. These could be picked up in the respective weeks of the matches. The sticker for the final clash in the league phase (Villarreal, 28 January, 21:00 CET) is now available at the Fanwelt. The competition for all diligent sticker collectors is also now open. Read on for further information.
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This afternoon, Saturday 24 January (kick-off: 15.30 CET), Bayer 04 host SV Werder Bremen, who are winless in their last seven league games. Nevertheless, in their last outing, a 3-3 draw against Eintracht Frankfurt, where they conceded a late equaliser, the Green and Whites did show their team spirit. The Werkself, led by birthday boy Patrik Schick, will be looking to counter this and secure their first three points of the new year on this ‘!Never Again’ remembrance matchday to commemorate the victims of National Socialism. Read on for the latest information in today's matchday news.
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Happy birthday, Patrik Schick! On his special day, it's not just the Czech striker who can look forward to lots of presents and hopefully many more goals – Bayer 04 fans can also get their hands on a free number 14 print when they buy a Werkself jersey today, January 24! In addition, a match-worn jersey belonging to the now 30-year-old will be raffled off among all purchasers next week.
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Werkself-TV shows the highlights of the Bayer 04 women's 2-1 win at 1. FC Union Berlin on the 15th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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