The signing and announcement of the contract was held in a formal setting: SalzburgerLand invited Bayer 04 to the casino on Zeller See. The Werkself took the opportunity to turn out in force. “This is our fifth year here. This partnership is an absolute win-win situation for our club,” declared Bayer 04 managing director Michel Schade. “The facilities are excellent, the training ground is in great condition. Salzburger Land is an ideal location for a training camp. That’s why we keep coming here,” said Schade.
Bayer 04 sporting director Rudi Völler is not unduly concerned by the rainy weather this year: “We’ve always had great weather in the past. I don’t think it’s a bad thing the sun hasn’t shone as much this time. It’s more comfortable for training than extreme heat. The groundsmen are doing an outstanding job under these weather conditions too.”
“Feels like a family”
Leo Bauernberger, CEO of SalzburgerLand Tourismus GmbH: “We are very happy to continue our partnership with a top German club. The training camp in Zell am See/Kaprun obviously plays an important role. North-Rhine Westphalia is an important target market for Salzburger Land. We can use our partnership with Bayer 04 at our events to showcase the beauty of Salzburger Land.” The CEO of the holiday region of Zell am See/Kaprun, Renate Ecker, sees contact with Bayer 04 as much more than a partnership: “Guests have become friends. And now it feels like a family.”
This is the fifth year the Werkself have been in Salzburger Land for pre-season preparations. The Hotel Tauern Spa in Kaprun is once again the base for the team and the Alois Latini Stadium, home to FC Zell am See, the venue for the many intensive training sessions.
This Wednesday afternoon, the German Football Association (DFB) announced the exact kick-off times for Matchday 6 in the Google Pixel Women’s Bundesliga. According to the fixture list, the Bayer 04 Women’s home match against Werder Bremen will be played on Friday, 2 October, at 18:30 CEST.
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Just in time for the start of the school year, everyone was hard at work again at NaturGut Ophoven. For the 21st time, Bayer 04 have supported the annual ‘BioBrotbox’ campaign, which puts together a healthy breakfast for first-year primary school pupils in Leverkusen – and not only contributed 1,904 muesli bars but also plenty of enthusiasm too: Together with the U19 players Burak Kir and Clinton Wilson, Emily Wallrabenstein and Paulina Platner from the Women’s Bundesliga team helped with the packing. The latter was clearly delighted “that Bayer 04 are helping out with regional projects like this and showing their commitment to the local community”.
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A group of about 50 members of the Bayer 04 Football Academy São Paulo visited Leverkusen over the past few days, accompanied by Bayer 04 club legend Paulo Sergio and Luiz Felipe (managing director of academy in São Paulo) for a week full of football, encounters and very special insights. In addition to the Bundesliga away game in Elversberg and the home game against Union Berlin, the visit also featured a joint training session with the Bayer 04 Football Academy in Leverkusen and a tour of the Bayer AG facilities. The guests also gained special insights into the club and the world of Bayer 04.
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The men's clothing retailer LERROS will remain the official fashion and premium partner of Bayer 04 for the current season. As in the past, LERROS will provide the club's men's team, coaching staff and management with high-quality clothing for international trips.
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Loud cheers rang out five times at the BayArena on Saturday afternoon. Four of them were occasioned by the Bayer 04 fans celebrating the goals – some of which were beautifully worked – scored by a dominant Werkself, whilst the fifth eruption of black-and-red jubilation was prompted by the return of fans' favourite Moussa Diaby. “You can really feel the impact he had here,” said a delighted Managing Director Sports Simon Rolfes about the comeback afterwards. On the pitch, following the commanding 4–0 win over 1. FC Union Berlin, players, coaches and the media were in agreement: that was “the right response” (kicker magazine). The Werkself review of the first Bundesliga home game of the 2026/27 season.
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