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3.04.2017Social Commitment

#MorethanFootball Campaign Week

Bayer 04 join other European professional clubs and football foundations in taking part in the #MorethanFootball Campaign Week from 30 March to 9 April 2017.
© Bayer 04 Leverkusen Fussball GmbH

The main focus of the project is on social commitment, which Bayer 04 have actively supported and greatly valued for many years.

Bayer 04 were a pioneer in the Bundesliga in 1999 with the introduction of a service for visually impaired fans who now have the chance to follow Werkself matches from the South Stand at the BayArena. Wheelchair users have their own covered area in the South Stand with a good view and a seat for their carer. During the #MorethanFootball Campaign Week, the Bayer 04 Teens Club have organised special day for members and friends with and without visual impairment: At the home game against Wolfsburg on Sunday sensitisation on this issue is centre stage with a special – that is blind – stadium tour and a blind football game. During the Werkself match the Teens can learn about the service of the reporters for the visually impaired and watch a Werkself match from a new perspective.

In addition, 25 teenagers from Austria Vienna will visit their Leverkusen partners in the Scort Foundation from 2 to 9 April. The foundation is responsible for the development and organisation of the Football Club Social Alliance. Since 2009, Bayer 04 have not only been involved in Europe (Ukraine, Kosovo) but also worldwide in Colombia, Indonesia, India, Sri Lanka, Uganda, Palestine, Sudan and Jordan. A total of 1,400 Young Coaches have already been trained worldwide and they have looked after 30,000 children.

In addition, Bayer 04 have long supported community projects. Since 2005, the Bayer 04 Sportförderung gGmbH has presented the Volunteer Award, with the winners receiving a total of €16,000, to socially committed clubs in the area covered by the Middle Rhine and Lower Rhine Associations.

Bayer 04 members of staff, players and coaches continue to be involved in the 'Wir(04)helfen' day of action in a range of projects to renovate or improve kindergarten or children's homes covering gardening work, building huts and much more. In recent years Bayer 04 have made €30,000 available annually. The 'Einfach Fußball Cup' charity tournament has been held twice a year since 2010 to support children and young people with physical and mental disabilities.

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