
"Bayer 04 have stood for many years as a responsible business entity," said Fernando Carro, Bayer 04 CEO. "In setting up this position, we not only want to actively support this commitment but also intensify, expand and develop it to be well-equipped for an issue of the future that is important to us all."
Matthias Adler studied social sciences (in Wuppertal, Barcelona and Düsseldorf) and he has also completed the DFL course on 'Sustainability managers in football management'. The 31-year-old has worked for Bayer 04 since 2015, most recently in the areas of organisational development and corporate culture as well as community affairs.

The Werkself's training camp in Weimarer Land all in one place: in our daily blog you'll find all the insights and updates from the day. Day three (Tuesday 4 August) begins with a thorough open session on the pitch. After lunch, some players have media engagements at the team hotel, and then the team come together for a barbecue in the evening.
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Nine matches against teams from nine countries, two penalty shoot-outs won, and encounters that went far beyond football: As with last year, the Inklusionswerkself enjoyed an extraordinary week at the Genuine Cup 2026 in Houston, USA, and made memories that will last a lifetime. This year, the Leverkusen side took part as Germany’s official representatives and, accordingly, took to the pitch in Germany kit. Together with 53 teams from 53 nations, the Black and Reds once again sent a powerful message of inclusion and participation – and also impressed on the pitch by winning their group.
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The Werkself training camp in the Weimarer Land all in one place: in our daily blog, you’ll find all the insights and updates from the day. The programme for day two (Monday, 3 August) centres on two training sessions – one in the morning (open to the public) and one in the early evening (behind closed doors) – at the nearby training grounds. In the afternoon, fans can look forward to a big fan meet-up with club legend Paulo Sergio at Schloss Blankenhain.
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“Say hello to the Werkself!” – With this request, Loïc Bade gathers everybody in front of his GoPro: Including team-mates like Ibrahim Maza, Lucas Vázquez, Aleix Garcia and Ernest Poku, or Bayer 04 CEO Fernando Carro, head coach Carles Martínez, or even the reception team at the Spa & GolfResort Weimarer Land. In between, there are glimpses of the pool area and the Werkself’s team quarters. Enjoy!
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