Tradar is new partner at Bayer 04 Leverkusen
The new app Tradar, from the Munich start-up MFC Labs, is a partner in the Bayer 04 Sponsors Club. The contract between Bayer 04 and Tradar initially runs to the end of the 2025/26 season.
The Tradar app offers sports fans the opportunity to invest in licensed ‘Player tokens’ and benefit from their market development.
“We are very happy to be able to welcome Tradar now as a forward-looking partner with an innovative and exciting product and to launching an active partnership together,” said Markus Breglec, Chief Marketing and Innovation Officer at Bayer 04.
“For us, sport means above all participation and community. With our app, fans are an integral part of the game and they can benefit from their passion. We thereby offer sports fans at large a completely new opportunity to acquire promising investments. We are happy that Bayer 04 have joined us in this project,” said Felix Schmidt, CEO at MFC Labs and the Tradar brand, after signing the contract.
MFC Labs and the Tradar app:
MFC Labs GmbH is a Munich-based start-up founded by former Siemens managers Felix Schmidt (CEO), Michael Ebermann (CGO) and Christian Dotterweich (CTO) in 2021. Their Tradar app is an investment platform for dealing in officially licensed professional footballer tokens and is currently in a test phase with participation from Bayer 04 plus TSG Hoffenheim and Schalke 04. Fans can register now on the Tradar website. The Tradar app will be available to download free from the Apple App Store and Google PlayStore in the summer of 2023 just in time for the start of the 2023/24 Bundesliga season.
Photo: Markus Breglec (right, Chief Marketing and Innovation Officer at Bayer 04) and Felix Schmidt (CEO at MFC Labs and of the Tradar brand,) at the BayArena.
Related News
Bayer 04 - 26.09.2026
'It's about Germany': Bayer 04 supports bid for Olympics and Paralympics
Decision made: Germany will submit a bid to the IOC (International Olympic Committee) to host the 2036, 2040 or 2044 Olympic and Paralympic Games in Munich. The representatives of the German Olympic Sports Confederation (DOSB) voted for Munich over Cologne-Rhine-Ruhr at their extraordinary meeting in Baden-Baden on Saturday 26 September. Berlin had already withdrawn from the vote a few days earlier.
Show more
Bayer 04 - 26.09.2026
Michael Ballack turns 50 – Happy Birthday, Balle!
Former Werkself star Michael Ballack, who won the German Footballer of the Year award in 2002 while playing in Leverkusen, celebrates his 50th birthday on Saturday. Bayer 04 sends him its best wishes!
Show more
Women - 25.09.2026
‘The toughest possible draw’: Women kick off DFB Pokal campaign at Viktoria Berlin
A challenging start to what will hopefully be a long journey: The Bayer 04 women’s team kick off their new DFB Pokal campaign on Sunday (14:00 CEST) against second-division leaders FC Viktoria Berlin. Coach Roberto Pätzold expects stiff resistance in the capital – and is counting on his team’s strong away form in the Bundesliga so far this term.
Show more
Women - 25.09.2026
Two more home games on sale: Tickets for Women’s Saturday fixtures now available
Attention Werkself fans: In addition to tickets for the floodlit home match against Werder Bremen, tickets are now also available for the Bayer 04 women’s team’s two subsequent fixtures against Eintracht Frankfurt and Hamburger SV at the Ulrich Haberland Stadium. Both matches in the Google Pixel Women’s Bundesliga will take place at family-friendly kick-off times on Saturday afternoons. Here is the latest information on matchday ticket sales.
Show more
