2.08.2018Bayer 04

Season launch on 19 August

Save the date. On Sunday 19 August, Bayer 04 host the season launch event at the Neuland Park in Leverkusen.

Once again this year Bayer 04 fans can look forward to a real highlight at the start of the new season with the season launch – albeit with a change: This year's event takes place for the first time in the Neuland Park (Rheinuferpark) in Leverkusen. In keeping with the great view of the Rhine, this year's motto is: Celebrate on the Rhine. The Werkself starts the new campaign the day before; with the DFB Cup tie away to Pforzheim presenting the first challenge for Heiko Herrlich and his players.

Varied programme and live music

The two stadium announcers Pitti and Tobias will open the event at 11.15 CET and that will be followed by a round-table discussion with Fernando Carro and Rudi Völler on stage. The eSport player Marvin 'M4RV' Hintz will be presented and he will demonstrate his prowess with an exhibition match

Of course, another highlight again this year is the presentation of the new squad including all new signings - plus the autograph session to follow where, above all, young fans can get autographs of and photos with their favourite Werkself players. In between those two events, there will be live music from the Mavericks  and the Bayer 04 Club  will again provide numerous attractions in addition to the programme on stage.

Double fun in Neuland Park

Not only the Bayer 04 family will be guests at Neulandpark on 19 August: As part of the 'LEVspielt³' Event, the park is one of three venues for the big children's festival organised by the City of Leverkusen. Attractions including obstacle courses, face painting and bouncy castles which will help light up many children's eyes - it's worth dropping in.

Shuttle buses from 11.00 CET

Anybody regularly attending Werkself home games at the BayArena will know about using shuttle buses: The season launch event sees Bayer 04 providing a shuttle bus service from the Kurtekotten car park. From 11 in the morning, fans can travel free of charge from there to Rheinallee; the return journey is available until six in the evening. In hopefully nice weather and pleasant temperatures it's also worth travelling by bike along the Rhine. There will be plenty of bike stands available at the event site.

Program overview:

11.15 CET: Event opened by stadium announcers Pitti and Tobias
12.00 CET: Official welcome and round-table discussion with Fernando Carro and Rudi Völler
13.00 CET: Presentation of Marvin 'M4RV' Hintz and live gaming
followed by: Official presentation of team on stage
and: Live music from the Mavericks
Then: The autograph session
Around 17.00 CET: Event ends


Related News

Business - 04.12.2023

A lifestyle partner for Bayer 04: Monster Energy in Sponsors Club

Monster Energy has been a partner in the Sponsors Club at Bayer 04 Leverkusen since the start of the 2023/24 season. Monster Energy has shown their products at Werkself home games on the LED advertising hoardings at the BayArena. Monster Energy activated the next stage of the partnership with the current Bundesliga league leaders for Bayer 04’s home game against Union Berlin in the middle of November. Monster Energy will continue to present themselves as a reliable and ambitious partner to Leverkusen fans through similar promotional events as at the game against Union Berlin.

Show more
Bundesliga - 03.12.2023

Matchday news #B04BVB: BayArena sold out for big game

Bundesliga leaders Bayer 04 host Borussia Dortmund on Matchday 13 today, Sunday 3 December (17:30 CET), with a capacity crowd expected at the BayArena. Here’s all the latest information ahead of the clash with BVB.

Show more
Bayer 04 - 02.12.2023

African journalists visit Leverkusen for round table with Rolfes

Bayer 04 welcomed 14 media representatives from Africa on Friday, 1 December. The trip for journalists from the likes of Burkina Faso, Senegal, Mozambique, Togo, Nigeria, South Africa, Ghana and Togo was organised by the Deutsche Fußball Liga (DFL) with the goal of establishing and promoting Africa as a new target market for the Bundesliga.

Show more
Business - 01.12.2023

Modernised media area unveiled at BayArena

Bayer 04 has modernised its media working area in the stands at the BayArena and equipped it with new, multifunctional monitors. The 50 screens will be used for the first time for the fixture against Borussia Dortmund on Matchday 13 in the Bundesliga next Sunday, 3 December (kick-off: 17:30 CET) and offer the media representatives working at the BayArena on matchday numerous possibilities.

Show more