Season launch at BayArena on 13 August
Bayer 04 kick off the new campaign on Saturday 13 August at 12.30 with the season launch event at the BayArena.
This will be the first official Werkself launch at the home ground in nine years – this year it includes the final pre-season friendly against top opposition.
Spanish top-flight club Real Sociedad are the opponent's in a 14.30 kick-off. The club finished ninth in the Primers Liga last term and they played Bayer 04 in the group stage of the 2013/14 Champions League campaign. This match will be the final run-out for Roger Schmidt's team ahead of the DFB Cup Round One tie at fifth-tier SC Hauenstein the following weekend.
In addition to the match, there will plenty to excite and entertain the Werkself faithful in and around the BayArena. During half-time the Bayer 04 CEO Michael Schade and sporting director Rudi Völler will take part in a Q&A session on the new season. One highlight is the presentation of the new Bundesliga squad including the introduction of the players. After the game there will be a big autograph session. This will be held inside the ground with access via the F1 entrance at 17.09 CET.
Looking forward to 80 million
Musical entertainment is provided by the current chart hit in Germany Max Giesinger who will perform his hit '80 million' on the concourse at the BayArena and there are also plenty of activities and fun for young and old alike.
Running order:
12.30 :BayArena opens
13.30 :Löwenclub match
14.00 :Max Giesinger sings
14.30 :Bayer 04 v Real Sociedad
Hi entertainment:
Q&A with Michael Schade and Rudi Völler
Radio Leverkusen ‘home anthem’
Fan game on the pitch
16.20 :Interview with Roger Schmidt
16.30 :'HanderCover' band on North Concourse
17.00 :Autograph session
Related News
Bundesliga - 27.08.2026
Our next opponents: ‘Mission to Mars’ set to begin after ‘moon landing’
Newly promoted SV 07 Elversberg will begin the 2026/27 season as Bundesliga club number 59. The Saarland club start their first Bundesliga campaign at home to the Werkself on Saturday, 29 August (kick-off 15:30 CEST) at the URSAPHARM Arena on Kaiserlinde, which is currently being rebuilt. For one Leverkusen player in the ‘Elv’ line-up, the clash will be a special reunion. The lowdown on our next opponents.
Show more
Women - 27.08.2026
DFB Pokal: Sunday date confirmed for Women’s tie against Viktoria Berlin
The fixture details for the Bayer 04 Women’s first match in the 2026/27 DFB Pokal has been confirmed: As announced by the German Football Association (DFB) on Thursday morning, the Leverkusen Women will face second-tier side FC Viktoria Berlin in the first round on Sunday 27 September at 14:00 CEST.
Show more
Fans - 26.08.2026
“Rudi invites”: Fascinating insights ‘from being founded to rise to the top’
Once again, well over 100 Werkself fans were delighted to receive an invitation from the club’s record appearance-maker, Rüdiger Vollborn, to the sold-out Schwadbud at the BayArena. This time, the supporters listened as the club historian provided fascinating, exclusive insights into the period from Bayer 04 being founded in 1904 to the club’s promotion to the Bundesliga in 1979. A journey through time is also planned for the upcoming ‘Rudi lädt ein’ event in early November – this time focusing on the years of the Nazi regime.
Show more
Bayer 04 - 26.08.2026
Carro, Rolfes and co. at the 2026 sponsors season-launch event
Getting in the mood for the new season together, exchanging ideas and looking ahead to the coming months: Bayer 04 welcomed partners to the BayArena for the annual sponsors season-launch event. In a relaxed atmosphere, the management, head coach and players came together with representatives from partner companies to celebrate the start of the 2026/27 season.
Show more
