Back
2.10.2021Bayer 04

News in brief: Over three million watch #CELB04

Impressive viewing figures for the Werkself in the Europa League, interesting statements from the Bielefeld head coach and special kit for Bayer 04 in the Bundesliga away game at Arminia – the news in brief.
20210930_JS_EL_CEL_B04_2357.jpg

It is 18 months ago since the last football coverage on RTL involving the Black and Reds (3-1 win at Rangers in March 2020). The Werkself were back on free to air TV for the game against Celtic – and that is again brought top viewing figures. The second half of #CELB04 was watched by more than 3 million viewers that represents a market share of 14.9%.

In the relevant target group (14 to 49 years of age) it was the top figure; no other broadcaster had more viewers after 20.15 CEST than RTL with #CELB04. Bayer 04 earned a convincing 4-0 win at Celtic Park, with goals from Piero Hincapie, Florian Wirtz, Lucas Alario and Amine Adli.

black-Red and White: the right mix

From the Europa League to the Bundesliga: The team under head coach Gerardo Seoane is back in action on Sunday night, 3 October (kick-off: 19.30 CEST) away to Armenia Bielefeld. One special difference will be apparent in the kit worn by the visitors from Leverkusen: Jonathan Tah and Co. will play in the black and red striped home shirt but with white shorts instead of the usual black ones. Now all the club colours are brought together…

"really get on their nerves"

Frank Kramer, coach of the team in sixteenth place in the league, challenged his players ahead of the clash with the second-place Leverkusen team: "We have to really work them over, we have to really get on their nerves." The 49-year-old can again bank on new signing Alessandro Schöpf after his recovery from a cold. In contrast, there are question marks over Jacob Laursen and Andres Andrade.

The Arminia head coach spoke ahead of the game about the Werkself youngster Florian Wirtz: “We Germans can be happy to have such a talent. But now our job is to make sure he doesn't show it on Sunday," said Kramer who is still without a win in the Bundesliga this season. The team of his opposite number Gerardo Seoane have "enormous quality in attack as you could see again in the game against Celtic."

Related News

Bitburger
Business - 30.03.2026

Harmonious end to an era: Bayer 04 and Bitburger conclude partnership

The final whistle of the current 2025/26 season marks the end of a unique partnership for Bayer 04 Leverkusen. After more than three decades of collaboration and highly eventful times, the Bundesliga football club and the private brewery Bitburger are going their separate ways.

Show more
Zweikampf im Training
Women - 29.03.2026

‘Show more dominance’: Women hope for Pokal revenge in Hamburg

Around four months after their bitter exit in the DFB Pokal Round of 16, the Bayer 04 Women are once again away to Hamburger SV. On Monday night (18:00 CEST), the Werkself will not only be looking to pick up important points in the final phase of the Google Pixel Women's Bundesliga at the Volksparkstadion, but also to make amends for their defeat on penalties.

Show more
crop_Poku_Niederlande_U21.jpg
Bayer 04 - 29.03.2026

International updates: Wins for Kofane and Poku

Eleven Bayer 04 players are in action for their national teams in this final international break in 2025/26. Among others, Patrik Schick is competing with Czechia for a ticket to the World Cup in the summer. The blog on games involving the Werkself...

Show more
Gruppenfoto beim Aktionstag für Frauen und Mädchen mit Handicap gemeinsam mit den Bayer 04-Frauen
Sustainability - 28.03.2026

Inclusion, community and first team autographs: Day of action for women and girls with disabilities

A simple approach to sport with games, fun and a highlight at the end: Bayer 04 organised a very special training session for 40 participants aged between six and 27 in cooperation with the Football Association of the Middle Rhine (FVM). At the day of action for women and girls with disabilities at the Kurtekotten Performance Centre, many of the participants gained their first experience of football.

Show more