Back
24.02.2022Bayer 04

From July 2022: Valeska Homburg to head Media & PR at Bayer 04

Bayer 04 Leverkusen are set to strengthen in the area of media and communications for next season. Valeska Homburg will take up her role as head of the Media & PR department at the Werkself from 1 July 2022. The 46-year-old brings two decades of experience in TV and sports journalism plus media coaching.
VH.jpg

In her future position, Homburg, as with press officer Dirk Mesch, will report directly to Holger Tromp, communications director at Bayer 04.

Holger Tromp: "The challenges in professional communications in and around the Bundesliga have grown immensely in recent years and have also become more complex. For a Bundesliga club, the heart of the matter is still sport but beyond that there are increasingly other tasks including in the community. We have recognised this development by bringing in Valeska Homburg. We are very happy she has accepted and we are certain she will have a vitalising effect on Bayer 04 with her expertise and charisma."

Valeska Homburg: "I'm very grateful looking back at 20 years at ARD and I'm full of anticipation for the new challenge at Bayer 04 Leverkusen from the summer. It will be a new and very interesting job with demands and opportunities at a very professionally run club that has shown great confidence in me."

Valeska Homburg CV:

Valeska Homburg is an experienced sports journalist who has mainly worked for ARD for 20 years. She has an outstanding media network and has gained experience as a journalist including at large-scale events like World Cup tournaments as well as Summer and Winter Olympic games. She presented Bundesliga matches for two years for the former broadcaster Liga Total!. She has experience in media and communication training, speaks fluent English and has been actively involved in social issues for many years. She studied sports science at the German Sports University in Cologne.

Related News

eSports-Trikot
eSports - 07.08.2026

#B04eSports: The eSports jersey for the 2026/27 season

Kicking off the new season with a fresh look: Bayer 04, in collaboration with sportswear manufacturer New Balance, has unveiled the official kit for Leverkusen’s e-Sports players for the coming season. The jersey is now available from the Bayer 04 online shop and the Fanwelt.

Show more
Paulo Sergio mit Carles Martínez
Bayer 04 - 07.08.2026

‘Excellent prospects’ for the new season in Leverkusen and Brazil: Interview with club legend Paulo Sergio

Paulo Sergio and Bayer 04 have enjoyed close ties since the Werkself training camp in his native Brazil last summer. The club legend is in charge of the Bayer 04 Soccer Academy, which opened in the summer of 2025, and he has also been at this year’s training camp in the Weimarer Land. As well as interacting with the many fans who travelled to the camp, the 1994 World Cup winner used the time to plan the next steps for the Academy together with club officials. In an interview with bayer04.de, Sergio spoke about the project’s future development, the upcoming visit by young Academy players to Leverkusen, and plans for the coming months in Germany and Brazil.

Show more
crop_20260806_JS_Trainngslager_Tag5_3197.jpg
Bayer 04 - 06.08.2026

Day 5 blog: Team event and football tennis| Training camp in the Weimarer Land

A round-up of the Werkself training camp in the Weimarer Land, all in one place: in our daily blog you’ll find all the insights and updates from the day. Day five (Thursday 6 August) is as follows: The squad have the final open session of the training camp in the morning. After lunch, there will be a team event.

Show more
Trainingsarbeit im Trainingslager im Weimarer Land
Bayer 04 - 05.08.2026

Day 4 blog: Gutiérrez on the pitch – Belocian faces media | Training camp in the Weimarer Land region

A round-up of the Werkself training camp in the Weimarer Land, all in one place: in our daily blog you’ll find all the insights and updates from the day. Day four (Wednesday 5 August) is all about training. The day begins with a gruelling open training session – new signing Miguel Gutiérrez also takes part. A second session follows in the afternoon, this time behind closed doors.

Show more
„Fans sollen spüren, dass wir immer alles geben“: Carles Martínez und Pol García im großen Doppel-Interview
Werkself-TV - 05.08.2026

‘Fans should feel we always give our all’: Joint interview with Carles Martínez and Pol García

At the training camp in the Weimarer Land region, Bayer 04 head coach Carles Martínez and his long-standing assistant Pol García talk about their first few weeks with the Werkself, their expectations of their own work, the coaching staff and the squad, as well as the style of football they want the team to play. They emphasise the importance of a winning mentality within the team, comment on cultural and personal differences in the world of football, and outline their goals for the coming season...

Show more