24.02.2022Bayer 04

From July 2022: Valeska Homburg to head Media & PR at Bayer 04

Bayer 04 Leverkusen are set to strengthen in the area of media and communications for next season. Valeska Homburg will take up her role as head of the Media & PR department at the Werkself from 1 July 2022. The 46-year-old brings two decades of experience in TV and sports journalism plus media coaching.

In her future position, Homburg, as with press officer Dirk Mesch, will report directly to Holger Tromp, communications director at Bayer 04.

Holger Tromp: "The challenges in professional communications in and around the Bundesliga have grown immensely in recent years and have also become more complex. For a Bundesliga club, the heart of the matter is still sport but beyond that there are increasingly other tasks including in the community. We have recognised this development by bringing in Valeska Homburg. We are very happy she has accepted and we are certain she will have a vitalising effect on Bayer 04 with her expertise and charisma."

Valeska Homburg: "I'm very grateful looking back at 20 years at ARD and I'm full of anticipation for the new challenge at Bayer 04 Leverkusen from the summer. It will be a new and very interesting job with demands and opportunities at a very professionally run club that has shown great confidence in me."

Valeska Homburg CV:

Valeska Homburg is an experienced sports journalist who has mainly worked for ARD for 20 years. She has an outstanding media network and has gained experience as a journalist including at large-scale events like World Cup tournaments as well as Summer and Winter Olympic games. She presented Bundesliga matches for two years for the former broadcaster Liga Total!. She has experience in media and communication training, speaks fluent English and has been actively involved in social issues for many years. She studied sports science at the German Sports University in Cologne.

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