The Werkself skipper will present his opposite number from Leipzig with a basket of fruit ahead of kick-off. Before that, six members of the Lions Club will hold a banner with the campaign motto '#FitvormTor' ('Fit in front of goal') as the teams come onto the pitch. Furthermore, the BayArena catering will provide a discount on the popular 'Bulgur Cup' on Saturday.
Away from the campaign matchday, Bayer 04 place great value on the subject of health and diet particular with regard to children and teenagers. In addition to the various, age-related campaigns of the 'Bayer 04 goes to school' project, the club is also committed to providing regular exercise opportunities for youngsters – whether that's every day ('Dance shoes for your kindergarten') or at home games (e.g. the Werkslöwenpass for the concourse at the BayArena). On top of that, Bayer 04 organise a range of events to make the issue of health and diet for young and old more attractive: For the youngest there are regular physical activity offers including training like the Werkself or training with the patrons (as at the end of March with Dominick Kohr and the Lion Club kids). There are also constant health-related offers for older fans such as cooking lessons, 'football fans in training' for overweight men and women or walking football sessions for the Silver Lions.
Bayer 04 have other activities planned to raise the profile of the subject of health and diet in the future.
Monster Energy has been a partner in the Sponsors Club at Bayer 04 Leverkusen since the start of the 2023/24 season. Monster Energy has shown their products at Werkself home games on the LED advertising hoardings at the BayArena. Monster Energy activated the next stage of the partnership with the current Bundesliga league leaders for Bayer 04’s home game against Union Berlin in the middle of November. Monster Energy will continue to present themselves as a reliable and ambitious partner to Leverkusen fans through similar promotional events as at the game against Union Berlin.Show more
Bayer 04 involvement with the ‘Kältegang Leverkusen’ project continues this winter. The current Bundesliga league leaders and their fans again presented financial and in-kind donations to the homeless charity at home game against Borussia Dortmund (1-1).Show more
Bundesliga leaders Bayer 04 host Borussia Dortmund on Matchday 13 today, Sunday 3 December (17:30 CET), with a capacity crowd expected at the BayArena. Here’s all the latest information ahead of the clash with BVB.Show more
Bayer 04 welcomed 14 media representatives from Africa on Friday, 1 December. The trip for journalists from the likes of Burkina Faso, Senegal, Mozambique, Togo, Nigeria, South Africa, Ghana and Togo was organised by the Deutsche Fußball Liga (DFL) with the goal of establishing and promoting Africa as a new target market for the Bundesliga.Show more