The new shirt is immediately available from the Bayer 04 fan and online shops in sizes 128 to 5 XL at the price of €77.89 (kids: €58.39).
Fans of the Werkself can now regularly access exclusive content on their favourite club in Black and Red on the platform under the handle @bayer04. This includes spectacular images from the BayArena and of Bayer 04 players as you've never seen them before.
The TikTok platform is a popular video portal and now one of the strongest growing social media platforms worldwide. "We have consciously added TikTok to our platforms to appeal to a new and young target group at home and abroad with creative content and to attract their enthusiasm for us," explained Holger Tromp, communications director at Bayer 04. The club is happy to make use of the high entertainment factor of the platform and its popularity with a very young target audience without ignoring the provision of information.
Anybody wanting to download the app can find the new channel online at www.tiktok.com/@bayer04.
With the TikTok launch, Bayer 04 are now represented on all major social media platforms. In addition to Twitter, Facebook, Instagram, Snapchat, Giphy and Soundcloud plus the Chinese platforms Sina Weibo and WeChat, Bayer 04 have also been on LinkedIn since March 2020. Bayer have a total of 14 platforms providing information in four languages to around six million followers worldwide and that puts the club in the top four in the Bundesliga.
Bayer 04 are away to FC Copenhagen on the first matchday of the league phase in the 2025/26 UEFA Champions League. The game against the Danish record champions is on Thursday, 18 September (kick-off: 18:45 CEST) at the Parken Stadium. Ahead of the match, here are some travel tips from Bayer 04 partner weloveholidays for all travelling fans of the Werkself.
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Werkself-TV shows the highlights of the Bayer 04 women's 3-2 win against 1. FC Union Berlin on the 2nd matchday of the Google Pixel Frauen-Bundesliga 2025/26...
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The successor to Sergi Runge as head coach of the Bayer 04 U19 team has been decided. Following the Spaniard's appointment to Kasper Hjulmand's first team coaching staff, the current U17 head coach Kevin Brok (photo) will be responsible for the U19s until the end of the season. As a result, Benjamin Adam will also move up a year and will now coach the U17s instead of the U16s, also until the end of the season. The structure of the coaching and support staff will remain unchanged.
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The Werkself are away to Mainz 05 on matchday 7 of the 2025/26 Bundesliga season. The game at the MEWA ARENA is on Saturday, 18 October, with the kick-off at 15.30 CEST. Read on for information on ticket sales.
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