Bayer 04 welcome two new drinks partners: Haaner Felsenquelle is the new water partner, Früh Kölsch is the new Kölsch partner. At the start of the season, beer (Pils or Kölsch) costs €4.90 for 0.5 litres, fans will pay 30 cents more than in the 2022/23 season. Water (0.5 litres) goes up 10 cents and will cost €3.90. The increase for soft drinks such as Coca-Cola, Fanta and Apfelschorle (0.5 litres) is 20 cents, fans will now pay €4.50.
A price increase is also unavoidable with food: Fans will now pay €4.10 for a bratwurst, 20 cents more than last season. The increase for chips and pretzel is 30 cents and these now cost €3.50 and €3.80 respectively. The increased prices are due to rises in the purchase price of products as well as increased transport, logistics and personnel costs.
A new food option is Veggie corner. This is sited at the north east side of the BayArena. Products here include the vegan bratwurst (€4.40), vegan currywurst (€4.90) and ‘No-chicken’ nuggets (€4.90).
Also new is the kids menu for the youngest Bayer 04 fans. At a price of €4.90 there is an option between a mini bratwurst bun, six chicken nuggets or six broccoli nuggets served in a box with gummy bears and a little surprise from Bayer 04. The kids menu is exclusively available in the new family stand with the naming rights owned by Energieversorgung Leverkusen (EVL). The block, sited in lower tier A in the south-east of the BayArena (Blocks A1 to A3) is being reintroduced in the coming season following on from the Family Street and the Action Park of the early 2000's.
After eight years in the youth set-up at Bayer 04 Leverkusen, Benjamin Adam is leaving the club. The 35-year-old, who most recently coached the Leverkusen U17s, will take charge of the Hansa Rostock U19 team next season.
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There was a successful end to the women's internationals with Werkself players Carlotta Wamser and Cornelia Kramer qualifying for the 2027 World Cup finals in Brazil. A third Leverkusen player is still in with a chance of joining them. The Germany U23 players also experienced success in their last two international friendlies of the season.
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Traveling to North America for the World Cup this summer to see your favorite Bayer 04 players? Here’s a quick cheat sheet with thumbnail portraits and insider tips for each city from a local expert, so you can make the most of your visit and activities beyond the game!
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A fresh look for the BayArena: The Bayer 04 stadium will have new seating in the form of folding seats for the 2026/27 campaign that will ensure significantly improved seating comfort and simplified movement within the rows of seats. As part of routine replacement after 17 years, fans of the Werkself were able to purchase the existing seats, used to witness the first German league title in the club's history. In addition, a large proportion of the seats will be donated to charitable projects, primarily in the local region. Bayer 04 fans can look forward to new, functional folding seats for the season opener at the beginning of August - still in the club colours of black and red, of course. A glimpse at the BayArena during the refurbishment.
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