The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
After eight years, Ida Daedelow is set to leave Bayer 04 Leverkusen. The 18-year-old, whose original contract was due to run to 2027, is joining second-division side VfL Bochum.
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As with the other youth teams (U16 to U19), Bayer 04 are also relying on familiar faces—some in new roles—and fresh impetus from the coaching staff for the 2026/27 season in the younger age groups. An overview of the U11 to U15 teams.
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The fans have spoken: Ibrahim Maza has been voted Bayer 04 men’s Player of the Season for 2025/26. The 20-year-old won the club’s annual poll with more than a third of the total votes. Vanessa Fudalla, for her part, has been voted Bayer 04 women’s Player of the Season for 2025/26 by the fans. For both Maza and Fudalla, the past season was their first playing for the Werkself.
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After eight years in the youth set-up at Bayer 04 Leverkusen, Benjamin Adam is leaving the club. The 35-year-old, who most recently coached the Leverkusen U17s, will take charge of the Hansa Rostock U19 team next season.
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