The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
Bayer 04 Leverkusen have appointed Carles Martínez Novell as the new head coach. The 42-year-old Spaniard worked for FC Toulouse in the French Ligue 1 until the end of the season. Martínez finished last term in ninth place with the club from the south of France. He will take over the Werkself on 1 July 2026 and has signed a contract to 30 June 2028. Martínez, whose contract with Toulouse expires at the end of the month, succeeds Kasper Hjulmand at Leverkusen, who is leaving the club after one season.
Show more
Welcome to Leverkusen, Carles Martínez Novell. Bayer 04 have appointed the 42-year-old Spaniard as the new head coach on a contract to 2028. Martínez most recently worked for FC Toulouse in the French Ligue 1 until the end of the season. He previously spent four years at Barcelona's legendary academy La Masia in his home city. Bayer04.de introduces Martínez in more detail.
Show more
Bayer 04 plans for the 2026/27 pre-season continue to take shape. The Werkself will kick off the new season in mid-July with the return to the training ground. The highlight will be the official season opener on 8 August at the BayArena, including a friendly against La Liga club Sevilla. Friendlies in Germany will take the team to neighbouring Monheim, Offenbach and Jena.
Show more
Strengthening the Bayer 04 Leverkusen youth teams: Konstantinos Kotsifakis will join the Werkself from Bundesliga 2 club Hertha Berlin for the 2026/27 season, where he will be a permanent member of the Leverkusen U19 coaching set-up. The German-Greek will also take on an operational role in coaching the Bayer 04 Future Team. The 29-year-old was most recently head coach of the U17s at Hertha Berlin.
Show more
Another award for the Bayer 04 head groundsman and staff: After coming top in the 2021/22, 2022/23 and 2024/25 seasons, the BayArena pitch came second in the Bundesliga Pitch of the Year ranking for the 2025/26 season. VfL Wolfsburg secured the top spot this year, with TSG Hoffenheim in third place.
Show more
