The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
Werkself-TV shows the highlights of the Bayer 04 women's 0-1 loss at Eintracht Frankfurt on the 17th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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Bayer 04 have a score to settle with Borussia Mönchengladbach after their late equaliser in the reverse fixture. But it’s been a while since the points were shared in this fixture at Borussia-Park, where the Werkself have won their last six visits – their best run ever away at a team in the Bundesliga. Victory in Saturday evening’s game (18:30 CET) would also be the team’s fifth in a row in all competitions and their best run this season, while Gladbach are only just above the bottom three after going four games without a win. Here’s all you need to know ahead of the evening’s encounter in our matchday news.
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After just two points from their last four games, the situation has become trickier for Borussia Mönchengladbach in the bottom third of the table. Only three points separate the Foals from the relegation play-off spot. Coach Eugen Polanski's team is under pressure ahead of the home game against the Werkself on Saturday, 7 February (kick-off: 18:30 CET). The lowdown on our next opponents.
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Ahead of the Bundesliga match at Borussia Mönchengladbach on Saturday, 7 February (kick-off: 18:30 CET), coach Kasper Hjulmand spoke about the strengths of the ‘Foals’ and a new player in his own ranks.
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