The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
The Ivory Coast international Odilon Kossounou has completed the move from Bayer 04 Leverkusen to top-flight Italian club Atalanta. The Champions League participants from Lombardy took up the option to buy the 1.91 metre central defender who went out on loan to Atalanta at the start of the 2024/25 season.
Show moreCalling all Werkself fans: The new Farbenstadt range is available now from the Bayer 04 online shop and the Fanwelt. This includes new T-shirts made of 100% organic cotton, zip-up hoodies and jogging bottoms in five different summer colours.
Show moreBayer 04 new signing Carlotta Wamser has been called up to the Germany squad for the Women's EURO 2025 finals in Switzerland. For the 21-year-old winger, who is set to join Bayer 04 from Eintracht Frankfurt for next season, it is the first participation in a big international tournament.
Show moreWelcome to Leverkusen, Axel Tape! Bayer 04 have signed the 17-year-old defensive player on a free transfer from Champions League winners and French league and cup winners Paris Saint-Germain. The French U18 international has agreed a long-term contract at Leverkusen. Bayer 04 introduces the new arrival.
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