The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
The Black and Reds kick off the new Bundesliga campaign today, Saturday 29 August (kick-off 15:30 CEST), away to newly promoted SV 07 Elversberg – and the Werkself will come up against a familiar face who is currently causing a stir at ‘Elv’. For an affordable and easy journey to the Saarland, the 1,600 travelling fans can still use the WERKSELFgo car-share platform. Today’s matchday news..
Show more
The European jersey has been launched, the UEL opponents have been drawn – and anticipation for the European campaign is running high. To mark the occasion, an autograph session was held on Friday afternoon, 28 August, at the Fanwelt with current Werkself player Montrell Culbreath and official club legend Paulo Sergio.
Show more
Bayer 04’s eight opponents in the group stage of the 2026/27 UEFA Europa League have now been confirmed. During the draw on Friday 28 August at the Grimaldi Forum in Monaco, the Werkself were drawn against two opponents from each of the four pots. As usual, there will be a total of four home and four away matches. The group stage begins on 16/17 September.
Show more
The Bundesliga is back. On Saturday 29 August (kick-off: 15:30 CEST), the Werkself are away to SV 07 Elversberg on matchday 1 of the new season. Ahead of the clash at the URSAPHARM Arena on Kaiserlinde, head coach Carles Martínez spoke, amongst other things, about the importance of a successful start and the motivation of the league newcomers from the Saarland.
Show more
On Friday afternoon, it will be decided which eight of the 36 participating teams Bayer 04 will face in the group stage of the UEFA Europa League in 2026/27. At the draw in Monaco (live on UEFA.com), the Werkself will be drawn against two teams from each of the four pots, allocated according to the UEFA club coefficient. A match against an opponent from the same country is ruled out, as is facing more than two clubs from the same national association. Here’s a look at the pots and potential opponents.
Show more
