The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
Despite a major personnel shake-up in the summer, RB Leipzig have performed impressively this term. Ahead of matchday 15, coach Ole Werner's team are second in the Bundesliga with a three-point lead over their upcoming opponents Bayer 04. This Saturday, 20 December (kick-off: 18:30 CET), the Werkself are away to RBL who are strong at home. The lowdown on our next opponents.
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This year - for the third time - the parents of the Bayer 04 youth players from the U8 to U15 age groups once again took part in the WDR Christmas Miracle. Under the motto "Goals against hunger in the world - parents in goal!", they organised their own fundraising campaign to once again actively support the important WDR campaign. The sum of €3,420 was handed over at the Glashaus in Essen in the middle of the week during the live programme.
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On Tuesday evening, Bayer 04's main sponsor BarmeniaGothaer and its employees welcomed some very special visitors to the company's Christmas market at its headquarters in Wuppertal: Werkself players Robert Andrich, Mark Flekken, Loïc Badé, Jarell Quansah and Malik Tillman spent lots of time with Bayer 04 fans of all ages in the early evening – and also helped to serve drinks such as Glühwein (mulled wine) and delicious food.
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The Leverkusen eSports players picked up just one point on Tuesday 16 December in the remaining three matches of the online preliminary round of Showdown Three in the VBL Club Championship 2025/26. As a result, the #B04eSports team once again miss out on going through to the offline knockout phase and now head into the winter break.
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Bayer 04 Leverkusen has always stood for ambition, development, and progress. In recent years, these values have been reflected not only on the pitch, but beyond it. The Werkself continues to grow — regionally, nationally, and now more than ever internationally — and the recent visit from a delegation of our newest international fan club, Bayer4Arab, is a powerful example of this journey.
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