The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
Werkself-TV shows the highlights of the Bayer 04 women's 0-1 loss at Werder Bremen on the 13th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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The penultimate Bundesliga matchday of the calendar year marks the end of an eventful first half of the season for the Bayer 04 Women. After seven wins, one draw and four defeats from the first twelve games of the season, coach Roberto Pätzold's team can go above Werder Bremen in the table with a win on Friday, 12 December (kick-off: 18:30 CET).
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The third showdown in the VBL Club Championship 2025/26 kicks off for the Leverkusen eSports team this Thursday, 11 December (live on the B04eSports Twitch channel from 19:00 CET). In the online preliminary round, the Black and Red will once again take on six previously drawn opponents for a place in the Top 16 and the associated entry into the offline knockout round, which will take place at this third showdown on 19 December in Cologne. Showdown One winners Bayer 04 will face FC St. Pauli, who won the second showdown last month, among others. The lowdown on first three opponents in this online preliminary round.
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The exact dates for the quarter-finals of the 2025/26 DFB Pokal have been finalised. Accordingly, Bayer 04's home tie against Bundesliga rivals FC St. Pauli will be played on Tuesday, 3 February 2026, with the kick-off at 20:45 CET. This was announced by the German Football Association (DFB) today (Thursday).
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