The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
The new eSports season is just around the corner. The VBL Club Championship by WOW starts on Thursday 15 October (from 18:00 CEST). And, as every year, here’s an overview: What changes are there? What is staying the same?
Show more
Bayer 04 record-appearance maker Rüdiger Vollborn invites you to another evening in the popular ‘Rudi lädt ein’ series: on Tuesday 10 November, in collaboration with Bayer AG, the focus will be on the Nazi period. The focus will be on football, Bayer 04 and the city of Leverkusen.
Show more
Bayer 04 Leverkusen has secured a new network partner in Extreme Networks GmbH. The leading provider of AI-powered network automation has agreed a five-year partnership with the Bundesliga club, running until 30 June 2031. As part of this, the club’s existing Wi-Fi 5 infrastructure will be replaced by more than 400 Wi-Fi 7 access points, which are specifically designed to meet the requirements of a stadium with a high user density. The aim is to enhance the fan experience while optimising operational processes and security.
Show more
New signing Miguel Gutiérrez has made a good start at Leverkusen and has promptly earned a nomination for Player of the Month in his first few weeks in the Bundesliga. He has scored one goal and provided three assists in four league games. The Spanish left-back has also brought some impressive stats with him to Bayer 04. Issue #56 of the Werkself magazine has taken a look at these figures. ‘Facts & Fun’ with Miguel Gutiérrez.
Show more
With seven points, Mainz 05 are currently joint seventh, level on points with sixth-placed Bayer 04. In today’s head-to-head clash (kick-off: 15:30 CEST), the Werkself must be particularly wary of the clinical Mainz strike duo. For Leverkusen fans who have left it to the last minute, there are still a few tickets available from the matchday ticket office. Those following the Black and Reds from home, on the other hand, have a choice: RTL is broadcasting the match on free-to-air TV, and Werkself Radio is also offering the expert commentary of former Bayer 04 player Falko Götz. Today’s matchday news.
Show more
