Back
24.06.2022Business

Trive is new sleeve partner of Bayer 04 Leverkusen

Bayer 04 Leverkusen will have the logo of a new sponsor on the shirts in the coming season. The Trive company, an online financial services provider, will be the sleeve and premium partner of the Werkself from 1 July 2022.
20220624_PM_Trive.jpg

The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.

“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”

For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”

Related News

Tapsoba
Bayer 04 - 13.01.2026

Tapsoba sidelined by muscle injury

Bayer 04 Leverkusen will have to manage without centre-back Edmond Tapsoba in the coming weeks. The Burkina Faso international returned to the Werkself from the Africa Cup of Nations in Morocco with a muscle injury.

Show more
Die PK vor dem Auswärtsspiel beim Hamburger SV | 17. Spieltag
Werkself-TV - 12.01.2026

Hjulmand ahead of #HSVB04: ‘Don't panic, stay calm and optimistic’

The Werkself are away to Hamburg SV at the end of the Hinrunde in the 2025/26 Bundesliga campaign. The match at the newly promoted club is on Tuesday night, 13 January (kick-off: 20:30 CET). Ahead of the first encounter with HSV since 2018, Kasper Hjulmand spoke about the strengths of the opponents, lessons learnt from the home defeat against VfB Stuttgart and provided a squad update.

Show more
Trainingslager der Frauen
Women - 11.01.2026

Algarve sunshine instead of sub-zero temperatures: Bayer 04 Women start winter training camp

In Germany, the temperatures are currently around zero, leaving even professional footballers freezing - but not the Bayer 04 Women. Roberto Pätzold's team have fled the cold to the south and are preparing for the second half of the season at a training camp in the Algarve, almost 2,000 kilometres away from home as the crow flies. The Leverkusen squad landed in Faro on Saturday morning and have already completed the first three training sessions over the weekend.

Show more
Team nach Abpfiff
Bundesliga - 11.01.2026

Werkself review #B04VfB: Honest words and looking ahead

It was a disappointing Saturday night. The Werkself lost 4-1 to VfB Stuttgart to start the new year on Bundesliga matchday 16 in 2025/26, a result that left both players and fans disappointed. "We played without any passion," said Alejandro Grimaldo honestly afterwards. Teammate Jarell Quansah was even more self-critical, emphasising: "We were miles off it in the first half. You can't put in a performance like that, especially in front of our own fans and I can only apologise to them, to be honest." Read on for the reaction, facts and stats from the clash with VfB Stuttgart in the Werkself review.

Show more