The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
Werkself-TV shows the highlights of the Bayer 04 women's 4-0 win at SGS Essen on the 24th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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With the 4-1 home win against RB Leipzig, the Werkself not only ended the run of five consecutive victories for RBL, but also moved up to fourth place, which would ensure qualification for the UEFA Champions League. While the media praised the impressive performance of Leverkusen's hat-trick hero Patrik Schick in particular, the team and coach were delighted with the "fantastic energy" from the stands and are looking to take the momentum into the remaining two games: "We have to perform like we did today in Stuttgart!" The Werkself review.
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Werkself TV shows the highlights of Bayer 04's 4-1 win against RB Leipzig on Matchday 32 of the 2025/26 Bundesliga season...
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Bayer 04 put in a brilliant performance to beat RB Leipzig 4-1 on Bundesliga matchday 32 and are now fourth in a Champions League spot. The Black and Reds took control of the game right from the start and, with 75 per cent possession at one stage, took a 2-0 lead into the break through Patrik Schick (25’) and Nathan Tella (45+1’). The visitors initially tried to do more after the break, but the Werkself remained determined and Schick scored his second goal to increase the lead to 3-0 (76'). The Red Bulls pulled a goal back through Christoph Baumgartner (80'), but the disciplined Leverkusen side were not rattled - and certainly not Schick: The Czechia international crowned a brilliant display with his third goal shortly before the final whistle to make the final score 4-1.
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