The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”
With 22 days to go until the start of the Bundesliga campaign, the Bayer 04 Women’s team have gained a fresh boost of confidence. In a friendly against Belgian top-flight side KRC Genk on Saturday afternoon, coach Roberto Pätzold’s team secured a 1–0 win. Lobke Loonen (20’) scored the winner for the Black and Reds at the Kurtekotten training centre.
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You have voted – your ‘Team of the Quarter-Century’ has been decided! This historic selection, covering the period from 1 January 2000 to 31 December 2024, features honorary captains, Bundesliga champions, double winners and Champions League finalists. Edmond Tapsoba is the only player from the current Bayer 04 squad to make it into the starting XI, while his team-mate Patrik Schick is on the bench. Simon Rolfes, the current managing director sport, is also in the lie-up. A truly special team that brings together a quarter of a century of Bayer 04 history – and has left a decisive mark on the club.
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Following Patrik Schick, Mark Flekken, Ibrahim Maza and Kerim Alajbegovic earlier this week, the next World Cup participant is back on the training ground in Leverkusen: On Thursday 30 July, Malik Tillman rejoined the squad, completing his first training session under head coach Carles Martínez.
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Werkself TV shows the highlights of the 4-0 victory in the friendly match against KRC Genk...
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In their third friendly of this pre-season, Bayer 04 played on home soil for the first time – and won there too! The Werkself claimed a comfortable 4-0 victory against Belgian top-flight side KRC Genk at the Ulrich-Haberland-Stadion. Jeanuel Belocian (9’) and Nathan Tella (42’) gave a dominant Leverkusen a 2-0 lead at the break, which Afonso Moreira (51’) and Christian Kofane (53’) doubled after the break. Among the many second-half substitutions was Patrik Schick, who made his first friendly appearance of the summer.
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