
The agreement to the summer of 2024 covers the Trive logo on the Werkself shirt sleeve for Bayer 04 Bundesliga fixtures and matches in European cup competitions. The Werkself are in the UEFA Champions League in 2022/23. Other provisions in the contract included a comprehensive presence of the new Premium Partner on the perimeter TV hoardings at the BayArena as well as promotional and digital activities.
“We are delighted to welcome Trive as our jersey sleeve sponsor,”said Bayer 04 sporting managing director Rudi Völler who signed the contract alongside the Trive chairman Engin Çubukçu. “The upcoming season will be extremely exciting for the club, not only in terms of sport. We aim to confirm our recent successes as an organisation by continuing to improve both on and off the pitch,” Völler added. “We want to set new standards in that respect with Trive as a partner.”
For Çubukçu the agreement with Bayer 04 is “is an exciting new partnership for Trive, as we aim to tap into our ethos of forward movement. We share a joint endeavour to explore and seize opportunities, ” declared Çubukçu. “Our brand is all about embracing new opportunities and horizons. We believe the cooperation between Trive and Bayer 04 Leverkusen will make that clear.”

The Bayer 04 Women have made good use of the international break. In stormy weather, the Werkself beat top-flight Dutch team NAC Breda 8-1 in a friendly on Thursday afternoon. Caroline Kehrer (5’/18’), Paulina Bartz (15’), Valentina Mädl (38’/69’/79’) and Vanessa Fudalla (53’) scored for the Leverkusen side.
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The next match in the Google Pixel Women's Bundesliga has been scheduled: The Werkself will play their Matchday 11 game on a Saturday afternoon. This was announced by the German Football Association (DFB) on Wednesday afternoon.
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The Bayer 04 eSports players have completed the online preliminary round of the first showdown of the VBL Club Championship 2025/26 and are now in eleventh place in the overall table with twelve points. The Leverkusen team are through to the offline round of showdown one.
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