"We are happy to welcome eToro under the Cross," said chief marketing and innovation officer Markus Breglec. "Another innovative and global company has found their way to us and they would like to extend their profile and points of contact through football in Germany and internationally with us."
Stephanie Wilks-Wiffen, marketing director UK & DACH at eToro: "After the incredible success of Bayer 04 Leverkusen last season this is an exciting time for a partnership. eToro has the target of making investing accessible to everybody just as football brings people together from whatever background. Our partnership with Bayer 04 Leverkusen reflects our commitment to the extension of our community and the connection with sports fans."
As a Premium Partner, eToro will have the right to have a presence on the partner boards in the Mixed Zone at the BayArena and at press conferences before and after Werkself home games.
Another part of the partnership is a comprehensive package of rolling LED presentation in the stadium and other advertising benefits also in the digital area – including as a fixture schedule presenter on the Bayer 04 app. In addition, eToro will have access to VIP tickets through Bayer 04 Hospitality.
About eToro:
EToro is a trading and investment platform founded in 2007 that supports users in expanding their knowledge and funds as part of a global community. With the help of innovative investment tools, eToro enables trading and investing in a new way. In addition to shares, eToro offers numerous ETF's, foreign currency, commodities, indices and much more. The eToro community, now with over 38 million registered users, includes both newcomers and experienced traders.
The Werkself kicked off the final international break of the current season on Monday morning with the first of three open training sessions this week. While eleven Bayer 04 players will be away on international duty in the coming days, the other players will be working together in Leverkusen. The next challenge in the Bundesliga awaits on Saturday, 4 April (kick-off: 15:30 CEST) with the home game against VfL Wolfsburg.
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Due to maintenance work, the online shop and other digital services from Bayer 04 Leverkusen will be temporarily restricted or unavailable from Monday, 23 March (18:00 CET) to Thursday, 26 March. Bayer 04 will provide immediate updates via the club's official channels if the work is completed earlier than planned. The overview.
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Werkself-TV shows the highlights of the Bayer 04 women's 1-0 win against FC Carl Zeiss Jena on the 21th matchday of the Google Pixel Frauen-Bundesliga 2025/26.
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Thanks to a masterstroke from Katharina Piljic, the Werkself secured their eleventh win of the season in the Google Pixel Women's Bundesliga. On Sunday evening, coach Roberto Pätzold's team beat FC Carl Zeiss Jena 1-0. Midfielder Piljic scored the winning goal with a volley into the corner from the edge of the box (19’) in front of 633 spectators at the Ulrich Haberland Stadium - and ensured that Leverkusen moved up to fifth place in the table for at least one night with 34 points.
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Bayer 04 will have to make do without forward Martin Terrier in the next few weeks. The Frenchman sustained a muscle injury in his right hamstring in Saturday's 3-3 draw at Heidenheim in the Bundesliga.
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