"We are happy to welcome eToro under the Cross," said chief marketing and innovation officer Markus Breglec. "Another innovative and global company has found their way to us and they would like to extend their profile and points of contact through football in Germany and internationally with us."
Stephanie Wilks-Wiffen, marketing director UK & DACH at eToro: "After the incredible success of Bayer 04 Leverkusen last season this is an exciting time for a partnership. eToro has the target of making investing accessible to everybody just as football brings people together from whatever background. Our partnership with Bayer 04 Leverkusen reflects our commitment to the extension of our community and the connection with sports fans."
As a Premium Partner, eToro will have the right to have a presence on the partner boards in the Mixed Zone at the BayArena and at press conferences before and after Werkself home games.
Another part of the partnership is a comprehensive package of rolling LED presentation in the stadium and other advertising benefits also in the digital area – including as a fixture schedule presenter on the Bayer 04 app. In addition, eToro will have access to VIP tickets through Bayer 04 Hospitality.
About eToro:
EToro is a trading and investment platform founded in 2007 that supports users in expanding their knowledge and funds as part of a global community. With the help of innovative investment tools, eToro enables trading and investing in a new way. In addition to shares, eToro offers numerous ETF's, foreign currency, commodities, indices and much more. The eToro community, now with over 38 million registered users, includes both newcomers and experienced traders.
Centre-back Melissa Friedrich is set to remain at Bayer 04 for another year. The longest-serving player in the squad, who joined the club in 2016, has extended her contract to 2027.
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Bayer 04 Leverkusen have signed Portugal U21 international Afonso Moreira. The 21-year-old winger joins the club from French top-flight side Olympique Lyon on a contract to 30 June 2031. In France last year, the left-winger made 37 appearances in Ligue 1, the Coupe de France and the UEFA Europa League, scoring a total of eight goals and providing eleven assists.
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A warm welcome to Leverkusen, Afonso Moreira! Bayer 04 have signed the 21-year-old Portuguese player from the top-flight French club Lyon. The left-winger has signed a contract at Leverkusen to 30 June 2031. Bayer04.de takes a closer look at the new signing.
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A new signing for the U19s: Bayer 04 have signed winger Clinton Wilson from Schalke 04. The 18-year-old previously played for Leverkusen youth teams from January to June 2024.
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